Dstillery Audiences

ROOMMATE SEEKERS

Audience Size: 4 Million Devices

Explore the Roommate Seekers Audience

Below you'll find more information about the Roommate Seekers audience, broken down in different categories based on their digital and physical behaviors. These are 4 million unique devices whose actions qualify for the Roommate Seekers audience.

Dstillery Crafted Audiences

INTERESTS

The Roommate Seekers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Roommate Seekers audience is Realtors & Real Estate Researchers.

Interest Composition Index
Realtors & Real Estate Researchers 39.99% 29.50x
Home Buyers 44.40% 29.08x
Retirement Financial Account Researchers 34.69% 25.11x
Retired Wealthy Assisted Living Researchers 35.41% 24.51x
Online Directory Searchers 33.64% 23.77x
Auto Insurance Shoppers 33.61% 23.70x
Retired Health Insurance Researchers 30.08% 23.47x
Credit Score Researchers 37.63% 23.35x
Retired Assisted Living Shoppers 30.46% 23.10x
Mortgage Researchers 37.57% 22.97x
Composition Percentage: The overlap percentage between the Roommate Seekers audience and the Interest attribute.
Index: A comparison of the Roommate Seekers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Roommate Seekers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Roommate Seekers audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.38% 1.62x
Bonobos 0.10% 1.45x
White House Black Market 0.39% 1.40x
Mens Wearhouse 0.54% 1.35x
Topshop 0.02% 1.35x
Johnston and Murphy 0.48% 1.26x
REI 0.02% 1.25x
Buckle 0.25% 1.16x
Armani 0.02% 1.16x
Express Outlets 0.01% 1.13x
Composition Percentage: The overlap percentage between the Roommate Seekers audience and the Location attribute.
Index: A comparison of the Roommate Seekers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Roommate Seekers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Roommate Seekers audience is newhomesource.com.

Website Composition Index
newhomesource.com 1.25% 62.90x
meritagehomes.com 1.31% 48.81x
taylormorrison.com 1.83% 38.30x
centex.com 1.31% 30.58x
credio.com 1.04% 30.45x
delwebb.com 3.55% 29.74x
vht.com 1.11% 29.55x
hubzu.com 1.14% 29.17x
pulte.com 7.59% 28.23x
findthecompany.com 1.92% 28.08x
Composition Percentage: The overlap percentage between the Roommate Seekers audience and the Web attribute.
Index: A comparison of the Roommate Seekers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Roommate Seekers audience is Pre-Built Home Researchers.

Content Affinity Composition Index
Pre-Built Home Researchers 6.08% 21.71x
Apartment & Community Real Estate Researchers 0.56% 17.45x
Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) 0.11% 15.04x
Apartment Hunting 6.61% 13.43x
South Carolina Travel 0.21% 12.88x
ISPs & Local Services 0.05% 12.80x
Washington D.C. Hotels 0.01% 12.70x
Senior Care 1.23% 12.11x
Discount Shopping 2.90% 12.08x
Mortgages & Insurance 7.04% 12.02x
Composition Percentage: The overlap percentage between the Roommate Seekers audience and the Content Affinity attribute.
Index: A comparison of the Roommate Seekers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Roommate Seekers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male