Dstillery Audiences

ROOMMATE SEEKERS

Audience Size: 3.4 Million Devices

Explore the Roommate Seekers Audience

Below you'll find more information about the Roommate Seekers audience, broken down in different categories based on their digital and physical behaviors. These are 3.4 million unique devices whose actions qualify for the Roommate Seekers audience.

Dstillery Crafted Audiences

INTERESTS

The Roommate Seekers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Roommate Seekers audience is Home Buyers.

Interest Composition Index
Home Buyers 37.93% 25.38x
Realtors & Real Estate Researchers 30.61% 23.86x
Retirement Financial Account Researchers 34.24% 22.21x
Retired Wealthy Assisted Living Researchers 34.23% 21.99x
Online Directory Searchers 27.89% 20.27x
Retired Health Insurance Researchers 26.29% 19.82x
Retired Assisted Living Shoppers 25.98% 19.35x
Credit Score Researchers 32.39% 19.31x
Self Storage Shoppers 33.24% 19.21x
Auto Insurance Shoppers 24.33% 19.07x
Composition Percentage: The overlap percentage between the Roommate Seekers audience and the Interest attribute.
Index: A comparison of the Roommate Seekers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Roommate Seekers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Roommate Seekers audience is LOFT.

Location Composition Index
LOFT 0.01% 1.73x
Chicos 0.01% 1.46x
Old Navy 0.01% 1.18x
Victoria's Secret 0.01% 1.11x
Mens Wearhouse 0.01% 1.02x
Carhartt 0.13% 0.94x
Maurices 0.01% 0.81x
Composition Percentage: The overlap percentage between the Roommate Seekers audience and the Location attribute.
Index: A comparison of the Roommate Seekers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Roommate Seekers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Roommate Seekers audience is delwebb.com.

Website Composition Index
delwebb.com 1.77% 33.11x
pulte.com 3.63% 32.96x
sheahomes.com 1.21% 30.11x
beazer.com 1.41% 29.61x
weichert.com 3.24% 25.94x
forsalebyowner.com 1.84% 24.91x
homepath.com 1.03% 22.25x
remax.com 6.31% 21.85x
century21.com 1.25% 20.86x
housingapartments.org 1.23% 20.42x
Composition Percentage: The overlap percentage between the Roommate Seekers audience and the Web attribute.
Index: A comparison of the Roommate Seekers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Roommate Seekers audience is Apartment & Community Real Estate Researchers.

Content Affinity Composition Index
Apartment & Community Real Estate Researchers 0.18% 26.89x
Pre-Built Home Researchers 2.37% 26.65x
Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) 0.11% 20.90x
Senior Care 0.32% 14.42x
Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding) 0.05% 13.77x
Moving & Storage 2.00% 13.35x
Assorted Topics (Discount Stores, Sporting Goods, Viral Media) 0.05% 13.24x
Mortgages & Insurance 3.20% 12.64x
Apartment Hunting 18.80% 12.41x
Franchising 0.11% 12.33x
Composition Percentage: The overlap percentage between the Roommate Seekers audience and the Content Affinity attribute.
Index: A comparison of the Roommate Seekers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Roommate Seekers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male