Dstillery Audiences

ROOMMATE SEEKERS

Audience Size: 3.7 Million Devices

Explore the Roommate Seekers Audience

Below you'll find more information about the Roommate Seekers audience, broken down in different categories based on their digital and physical behaviors. These are 3.7 million unique devices whose actions qualify for the Roommate Seekers audience.

Dstillery Crafted Audiences

INTERESTS

The Roommate Seekers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Roommate Seekers audience is Home Buyers.

Interest Composition Index
Home Buyers 40.21% 25.46x
Realtors & Real Estate Researchers 33.90% 24.17x
Retirement Financial Account Researchers 35.25% 22.15x
Retired Wealthy Assisted Living Researchers 35.04% 21.89x
Online Directory Searchers 29.36% 20.65x
Retired Health Insurance Researchers 27.97% 20.04x
Retired Assisted Living Shoppers 27.75% 19.76x
Auto Insurance Shoppers 26.91% 19.75x
Credit Score Researchers 33.50% 19.73x
Self Storage Shoppers 34.55% 19.69x
Composition Percentage: The overlap percentage between the Roommate Seekers audience and the Interest attribute.
Index: A comparison of the Roommate Seekers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Roommate Seekers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Roommate Seekers audience is White House Black Market.

Location Composition Index
White House Black Market 0.01% 2.01x
Chicos 0.01% 1.76x
Old Navy 0.01% 1.37x
Journeys 0.01% 1.29x
Carhartt 0.11% 1.00x
Victoria's Secret 0.01% 0.99x
Mens Wearhouse 0.01% 0.82x
Composition Percentage: The overlap percentage between the Roommate Seekers audience and the Location attribute.
Index: A comparison of the Roommate Seekers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Roommate Seekers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Roommate Seekers audience is delwebb.com.

Website Composition Index
delwebb.com 2.49% 32.03x
pulte.com 5.18% 31.91x
beazer.com 2.05% 29.53x
sheahomes.com 1.79% 28.64x
forsalebyowner.com 3.03% 25.04x
weichert.com 4.48% 24.90x
homemetry.com 1.01% 23.57x
century21.com 2.95% 22.43x
remax.com 9.57% 21.81x
homepath.com 1.41% 21.41x
Composition Percentage: The overlap percentage between the Roommate Seekers audience and the Web attribute.
Index: A comparison of the Roommate Seekers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Roommate Seekers audience is Pre-Built Home Researchers.

Content Affinity Composition Index
Pre-Built Home Researchers 3.40% 26.83x
Apartment & Community Real Estate Researchers 0.30% 26.38x
Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) 0.13% 21.31x
Senior Care 0.52% 15.85x
Assorted Topics (Elderly, Europe, Viral Media) 0.02% 15.51x
Mortgages & Insurance 4.14% 14.24x
Apartment Hunting 14.90% 13.21x
Moving & Storage 2.52% 12.78x
Discount Shopping 0.48% 12.59x
Real Estate Cluster 0.87% 12.17x
Composition Percentage: The overlap percentage between the Roommate Seekers audience and the Content Affinity attribute.
Index: A comparison of the Roommate Seekers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Roommate Seekers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male