Dstillery Audiences

ROWING ENTHUSIASTS

Audience Size: 2.9 Million Devices

Explore the Rowing Enthusiasts Audience

Below you'll find more information about the Rowing Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.9 million unique devices whose actions qualify for the Rowing Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Rowing Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Rowing Enthusiasts audience is Swimming Enthusiasts.

Interest Composition Index
Swimming Enthusiasts 28.29% 38.80x
Yale University Fans 31.93% 35.44x
Competitive Sports Participants 25.52% 34.05x
Fitness Activity Tracker Users 29.09% 33.21x
Harvard University Fans 30.46% 32.51x
Running Enthusiasts 23.52% 32.42x
Boston Trip Planners 23.04% 31.95x
Mens Business Clothes Shoppers 26.88% 31.78x
Olympics Fans 27.23% 31.70x
Ski and Snowboard Apparel Shoppers 27.80% 31.66x
Composition Percentage: The overlap percentage between the Rowing Enthusiasts audience and the Interest attribute.
Index: A comparison of the Rowing Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Rowing Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Rowing Enthusiasts audience is Bonobos.

Location Composition Index
Bonobos 0.12% 2.48x
Everlane 0.01% 2.37x
Club Monaco 0.03% 2.36x
The North Face 0.04% 2.22x
LL Bean 0.01% 2.15x
Patagonia 0.04% 2.13x
Supreme 0.03% 2.08x
Armani 0.08% 2.02x
Ann Taylor 0.04% 2.00x
Lululemon 0.11% 1.87x
Composition Percentage: The overlap percentage between the Rowing Enthusiasts audience and the Location attribute.
Index: A comparison of the Rowing Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Rowing Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Rowing Enthusiasts audience is guhoyas.com.

Website Composition Index
guhoyas.com 1.42% 94.60x
dartmouthsports.com 1.56% 80.82x
navysports.com 1.23% 70.51x
row2k.com 1.25% 70.21x
cuse.com 1.13% 68.69x
brownbears.com 1.25% 61.30x
wesleyan.edu 1.32% 55.07x
pennathletics.com 1.12% 53.89x
baa.org 1.19% 53.17x
bowdoin.edu 1.08% 52.29x
Composition Percentage: The overlap percentage between the Rowing Enthusiasts audience and the Web attribute.
Index: A comparison of the Rowing Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Rowing Enthusiasts audience is New England & Ivy League Sports.

Content Affinity Composition Index
New England & Ivy League Sports 8.04% 25.07x
Upstate New York State Athletics 0.44% 23.70x
Lacrosse College Athletics 2.63% 22.40x
Virginia Athletics 1.02% 19.44x
Pac 12 Sports 3.01% 18.36x
Institutional Investing 2.58% 17.34x
Washington D.C. Hotels 0.02% 16.61x
New England Universities 10.83% 16.37x
Sports - Skiing, Snowboarding 0.03% 16.37x
Philanthropy - Nonprofits 1.36% 16.29x
Composition Percentage: The overlap percentage between the Rowing Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Rowing Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Rowing Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male