Dstillery Audiences

ROWING ENTHUSIASTS

Audience Size: 2.8 Million Devices

Explore the Rowing Enthusiasts Audience

Below you'll find more information about the Rowing Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.8 million unique devices whose actions qualify for the Rowing Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Rowing Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Rowing Enthusiasts audience is Swimming Enthusiasts.

Interest Composition Index
Swimming Enthusiasts 29.35% 27.44x
Yale University Fans 30.47% 25.82x
Harvard University Fans 29.37% 23.94x
Mens Business Clothes Shoppers 26.42% 23.74x
Fitness Activity Tracker Users 31.91% 23.45x
Competitive Sports Participants 27.64% 23.38x
Ski and Snowboard Apparel Shoppers 27.91% 22.95x
Vermont Trip Planners 28.67% 22.78x
Western Canada Skiers and Snowboarders 21.39% 22.29x
Running Enthusiasts 25.67% 21.86x
Composition Percentage: The overlap percentage between the Rowing Enthusiasts audience and the Interest attribute.
Index: A comparison of the Rowing Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Rowing Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Rowing Enthusiasts audience is Bonobos.

Location Composition Index
Bonobos 0.20% 2.44x
Everlane 0.02% 2.33x
Supreme 0.02% 2.26x
Intermix 0.03% 1.86x
Club Monaco 0.03% 1.81x
REI 0.04% 1.79x
Armani 0.06% 1.72x
LL Bean 0.02% 1.71x
Jos A. Bank Clothiers 0.55% 1.70x
Patagonia 0.03% 1.63x
Composition Percentage: The overlap percentage between the Rowing Enthusiasts audience and the Location attribute.
Index: A comparison of the Rowing Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Rowing Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Rowing Enthusiasts audience is guhoyas.com.

Website Composition Index
guhoyas.com 1.34% 104.50x
dartmouthsports.com 1.74% 88.16x
navysports.com 1.18% 78.76x
row2k.com 1.43% 78.58x
cuse.com 1.24% 72.80x
brownbears.com 1.36% 67.10x
gotuftsjumbos.com 1.24% 64.60x
pennathletics.com 1.18% 61.34x
middlebury.edu 1.02% 60.29x
wesleyan.edu 1.49% 60.13x
Composition Percentage: The overlap percentage between the Rowing Enthusiasts audience and the Web attribute.
Index: A comparison of the Rowing Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Rowing Enthusiasts audience is New England & Ivy League Sports.

Content Affinity Composition Index
New England & Ivy League Sports 6.66% 22.63x
Upstate New York State Athletics 0.35% 22.03x
Lacrosse College Athletics 2.21% 19.74x
Virginia Athletics 0.84% 17.34x
Pac 12 Sports 2.42% 16.58x
Washington D.C. Hotels 0.02% 15.20x
London Tourism 0.34% 15.00x
Institutional Investing 2.60% 14.95x
New England Universities 9.45% 14.70x
Philanthropy - Nonprofits 1.20% 14.59x
Composition Percentage: The overlap percentage between the Rowing Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Rowing Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Rowing Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male