Dstillery Audiences

RUGBY FANS

Audience Size: 3.1 Million Devices

Explore the Rugby Fans Audience

Below you'll find more information about the Rugby Fans audience, broken down in different categories based on their digital and physical behaviors. These are 3.1 million unique devices whose actions qualify for the Rugby Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Rugby Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Rugby Fans audience is Arsenal Fans.

Interest Composition Index
Arsenal Fans 8.44% 4.22x
Premier League Fans 7.22% 3.03x
Ikea Enthusiasts 4.16% 3.02x
Travel Insurance and Safety Researchers 4.78% 3.00x
Solar Energy Researchers 8.28% 2.89x
Manchester United Fans 4.58% 2.60x
Football Enthusiasts 4.45% 2.56x
Italian Mens National Soccer Team Fans 4.31% 2.49x
Chelsea Fans 5.71% 2.47x
Soccer Fans 4.39% 2.47x
Composition Percentage: The overlap percentage between the Rugby Fans audience and the Interest attribute.
Index: A comparison of the Rugby Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Rugby Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Rugby Fans audience is Express.

Location Composition Index
Express 0.01% 1.20x
The Childrens Place 0.01% 1.19x
Victoria's Secret 0.01% 1.06x
Carhartt 0.09% 1.02x
Old Navy 0.01% 0.91x
Journeys 0.01% 0.82x
Composition Percentage: The overlap percentage between the Rugby Fans audience and the Location attribute.
Index: A comparison of the Rugby Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Rugby Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Rugby Fans audience is wwfoldschool.com.

Website Composition Index
wwfoldschool.com 1.09% 4.86x
scotsman.com 1.61% 4.75x
irishcentral.com 1.77% 4.44x
forwhatitsearth.com 2.07% 3.76x
mp3.com 6.90% 3.39x
illumeably.com 3.12% 3.36x
teads.tv 1.63% 3.36x
finviz.com 1.02% 3.31x
monstersandcritics.com 2.29% 3.30x
reference.com 18.39% 3.26x
Composition Percentage: The overlap percentage between the Rugby Fans audience and the Web attribute.
Index: A comparison of the Rugby Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Rugby Fans audience is Scotland Travel.

Content Affinity Composition Index
Scotland Travel 0.03% 7.69x
Local & Travel England - Northern England 0.04% 2.98x
Mysticism 0.02% 2.29x
Ireland Cluster 0.85% 2.24x
Graphic Design 0.95% 2.07x
Philanthropy - Nonprofits 0.02% 1.78x
New England & Ivy League Sports 0.07% 1.76x
US Soccer 0.05% 1.69x
Institutional Investing 0.02% 1.69x
Lacrosse College Athletics 0.03% 1.67x
Composition Percentage: The overlap percentage between the Rugby Fans audience and the Content Affinity attribute.
Index: A comparison of the Rugby Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Rugby Fans audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male