Dstillery Audiences

RUGBY FANS

Audience Size: 5.3 Million Devices

Explore the Rugby Fans Audience

Below you'll find more information about the Rugby Fans audience, broken down in different categories based on their digital and physical behaviors. These are 5.3 million unique devices whose actions qualify for the Rugby Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Rugby Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Rugby Fans audience is Arsenal Fans.

Interest Composition Index
Arsenal Fans 10.18% 4.08x
Premier League Fans 8.66% 3.13x
Chelsea Fans 7.12% 2.63x
Solar Energy Researchers 9.99% 2.59x
Italian Mens National Soccer Team Fans 4.99% 2.41x
Football Enthusiasts 5.27% 2.40x
Readers of Tamil Content 6.00% 2.37x
Soccer Fans 5.18% 2.37x
Manchester United Fans 4.80% 2.30x
E-cycling Enthusiasts 5.71% 2.27x
Composition Percentage: The overlap percentage between the Rugby Fans audience and the Interest attribute.
Index: A comparison of the Rugby Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Rugby Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Rugby Fans audience is Old Navy.

Location Composition Index
Old Navy 0.01% 1.05x
Maurices 0.01% 1.00x
Carhartt 0.10% 0.96x
Composition Percentage: The overlap percentage between the Rugby Fans audience and the Location attribute.
Index: A comparison of the Rugby Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Rugby Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Rugby Fans audience is finviz.com.

Website Composition Index
finviz.com 1.02% 4.27x
scotsman.com 1.36% 3.72x
irishcentral.com 1.57% 3.62x
bkstr.com 1.42% 3.39x
wrestlinginc.com 1.68% 3.11x
ringsidenews.com 1.60% 2.91x
cagesideseats.com 1.13% 2.80x
monstersandcritics.com 1.97% 2.76x
nfl.com 7.74% 2.73x
realsport101.com 1.26% 2.64x
Composition Percentage: The overlap percentage between the Rugby Fans audience and the Web attribute.
Index: A comparison of the Rugby Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Rugby Fans audience is Scotland Travel.

Content Affinity Composition Index
Scotland Travel 0.04% 6.17x
Local & Travel England - Northern England 0.05% 3.21x
Local & Travel England - North Midlands 0.01% 2.81x
Mysticism 0.05% 2.73x
Bulgaria Cluster 0.02% 2.17x
Local & Travel England - East Midlands 0.03% 2.11x
Ireland Cluster 1.17% 1.81x
London Tourism & Events 0.02% 1.75x
Canadian News 0.60% 1.67x
Graphic Design 0.88% 1.57x
Composition Percentage: The overlap percentage between the Rugby Fans audience and the Content Affinity attribute.
Index: A comparison of the Rugby Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Rugby Fans audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male