Explore the Rugby Fans Audience
Below you'll find more information about the Rugby Fans audience, broken down in different categories based on their digital and physical behaviors. These are 7 million unique devices whose actions qualify for the Rugby Fans audience.
INTERESTS
The Rugby Fans audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Rugby Fans audience is Arsenal Fans.
| Interest | Composition | Index |
| Arsenal Fans | 7.52% | 4.65x |
| Chelsea Fans | 5.94% | 3.62x |
| Soccer Fans | 5.27% | 3.34x |
| Premier League Fans | 6.00% | 3.32x |
| Italian Mens National Soccer Team Fans | 4.38% | 3.25x |
| Manchester United Fans | 4.79% | 3.25x |
| Philadelphia Phillies Fans | 4.50% | 3.14x |
| Portugal Trip Planners | 4.25% | 2.84x |
| E-cycling Enthusiasts | 4.98% | 2.81x |
| Cricket Enthusiasts | 4.75% | 2.80x |
Composition Percentage:
The overlap percentage between the Rugby Fans audience and the Interest attribute.
Index: A comparison of the Rugby Fans audience to the internet population.
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APPAREL RETAILERS
The Rugby Fans audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Rugby Fans audience is Madewell.
| Location | Composition | Index |
| Madewell | 0.02% | 1.78x |
| Zara | 0.02% | 1.54x |
| Ann Taylor | 0.01% | 1.53x |
| Armani | 0.01% | 1.40x |
| Urban Outfitters | 0.03% | 1.39x |
| The North Face | 0.01% | 1.37x |
| J. Crew | 0.03% | 1.37x |
| Free People | 0.02% | 1.35x |
| Banana Republic | 0.05% | 1.33x |
| Lululemon | 0.03% | 1.33x |
Composition Percentage:
The overlap percentage between the Rugby Fans audience and the Location attribute.
Index: A comparison of the Rugby Fans audience to the internet population.
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WEBSITES
The Rugby Fans audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Rugby Fans audience is cad-comic.com.
| Website | Composition | Index |
| cad-comic.com | 1.09% | 15.26x |
| thetechgame.com | 1.05% | 8.98x |
| worldboxingnews.net | 1.32% | 8.11x |
| givemesport.com | 1.39% | 7.69x |
| scotsman.com | 1.36% | 7.34x |
| the-gadgeteer.com | 1.08% | 6.43x |
| irishtimes.com | 4.01% | 6.22x |
| floor8.com | 1.34% | 6.10x |
| joblo.com | 1.16% | 5.89x |
| 9to5toys.com | 1.15% | 5.88x |
Composition Percentage:
The overlap percentage between the Rugby Fans audience and the Web attribute.
Index: A comparison of the Rugby Fans audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Rugby Fans audience is Scotland Travel.
| Content Affinity | Composition | Index |
| Scotland Travel | 0.10% | 7.43x |
| Ireland Cluster | 2.56% | 4.71x |
| Local & Travel England - North Midlands | 0.02% | 4.60x |
| Local & Travel England - Northern England | 0.03% | 3.65x |
| London Tourism & Events | 0.04% | 2.87x |
| Vancouver British Columbia Research Cluster | 0.48% | 2.35x |
| Live Music | 1.70% | 2.31x |
| Saskatchewan Media & Retail Cluster | 0.14% | 2.30x |
| US Soccer | 0.26% | 2.25x |
| Toronto Tourism | 0.18% | 2.24x |
Composition Percentage:
The overlap percentage between the Rugby Fans audience and the Content Affinity attribute.
Index: A comparison of the Rugby Fans audience to the internet population.
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DEMOGRAPHICS
The Rugby Fans audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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