Dstillery Audiences

RUGBY FANS

Audience Size: 4.9 Million Devices

Explore the Rugby Fans Audience

Below you'll find more information about the Rugby Fans audience, broken down in different categories based on their digital and physical behaviors. These are 4.9 million unique devices whose actions qualify for the Rugby Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Rugby Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Rugby Fans audience is Arsenal Fans.

Interest Composition Index
Arsenal Fans 9.05% 4.18x
Travel Insurance and Safety Researchers 7.63% 3.66x
Premier League Fans 7.50% 3.19x
Ikea Enthusiasts 4.41% 3.14x
Solar Energy Researchers 9.14% 2.86x
Manchester United Fans 5.00% 2.73x
Philadelphia Phillies Fans 4.41% 2.63x
Poker Card Game Hobbyists 4.35% 2.50x
Soccer Fans 4.66% 2.47x
Chelsea Fans 5.26% 2.46x
Composition Percentage: The overlap percentage between the Rugby Fans audience and the Interest attribute.
Index: A comparison of the Rugby Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Rugby Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Rugby Fans audience is Carhartt.

Location Composition Index
Carhartt 0.03% 0.90x
Composition Percentage: The overlap percentage between the Rugby Fans audience and the Location attribute.
Index: A comparison of the Rugby Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Rugby Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Rugby Fans audience is wrestling-edge.com.

Website Composition Index
wrestling-edge.com 1.48% 15.91x
itrwrestling.com 1.08% 9.35x
wwfoldschool.com 1.56% 8.04x
scotsman.com 1.81% 5.16x
irishcentral.com 2.00% 5.12x
ringsidenews.com 2.32% 4.89x
financerepublic.com 4.96% 4.63x
forwhatitsearth.com 5.37% 4.41x
tv-bee.com 1.09% 4.16x
illumeably.com 4.66% 4.13x
Composition Percentage: The overlap percentage between the Rugby Fans audience and the Web attribute.
Index: A comparison of the Rugby Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Rugby Fans audience is Scotland Travel.

Content Affinity Composition Index
Scotland Travel 0.02% 4.93x
Local & Travel England - North Midlands 0.02% 3.40x
Ireland Cluster 0.91% 2.61x
Mysticism 0.02% 2.57x
Local & Travel England - Northern England 0.04% 2.41x
New England & Ivy League Sports 0.10% 2.12x
Virginia Athletics 0.02% 2.10x
Pac 12 Sports 0.13% 2.02x
Aid Groups 0.20% 1.96x
Medical Supplies and Information 0.10% 1.83x
Composition Percentage: The overlap percentage between the Rugby Fans audience and the Content Affinity attribute.
Index: A comparison of the Rugby Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Rugby Fans audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male