Dstillery Audiences

RUGBY FANS

Audience Size: 5.6 Million Devices

Explore the Rugby Fans Audience

Below you'll find more information about the Rugby Fans audience, broken down in different categories based on their digital and physical behaviors. These are 5.6 million unique devices whose actions qualify for the Rugby Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Rugby Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Rugby Fans audience is Arsenal Fans.

Interest Composition Index
Arsenal Fans 8.72% 4.36x
Philadelphia Phillies Fans 5.98% 3.45x
Baseball Enthusiasts 6.60% 3.27x
Chelsea Fans 6.72% 3.16x
Premier League Fans 7.20% 3.14x
Soccer Fans 5.89% 3.06x
Italian Mens National Soccer Team Fans 5.08% 2.95x
Cricket Enthusiasts 5.48% 2.79x
New Zealand Trip Planners 5.74% 2.78x
Streaming Music Enthusiasts 6.25% 2.75x
Composition Percentage: The overlap percentage between the Rugby Fans audience and the Interest attribute.
Index: A comparison of the Rugby Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Rugby Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Rugby Fans audience is Old Navy.

Location Composition Index
Old Navy 0.01% 1.29x
Victoria's Secret 0.01% 1.04x
Carhartt 0.10% 0.98x
Composition Percentage: The overlap percentage between the Rugby Fans audience and the Location attribute.
Index: A comparison of the Rugby Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Rugby Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Rugby Fans audience is cad-comic.com.

Website Composition Index
cad-comic.com 1.05% 18.26x
thetechgame.com 1.08% 8.10x
realsport101.com 1.78% 8.04x
nhra.com 1.89% 7.89x
recipelion.com 1.50% 7.02x
joblo.com 1.42% 6.91x
allfreeknitting.com 1.20% 6.78x
dronedj.com 1.03% 6.68x
worldboxingnews.net 1.52% 6.56x
allfreesewing.com 1.00% 6.55x
Composition Percentage: The overlap percentage between the Rugby Fans audience and the Web attribute.
Index: A comparison of the Rugby Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Rugby Fans audience is Scotland Travel.

Content Affinity Composition Index
Scotland Travel 0.09% 8.41x
Local & Travel England - East Midlands 0.18% 7.57x
Local & Travel England - Northern England 0.05% 3.97x
Ireland Cluster 2.49% 3.83x
Mysticism 0.05% 3.06x
Local & Travel England - North Midlands 0.01% 2.98x
Knitting & Crochet 1.90% 2.87x
Apple Blogs & Hacks 3.80% 2.61x
Toronto Tourism 0.23% 2.61x
Saskatchewan Media & Retail Cluster 0.09% 2.54x
Composition Percentage: The overlap percentage between the Rugby Fans audience and the Content Affinity attribute.
Index: A comparison of the Rugby Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Rugby Fans audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male