Dstillery Audiences

SEC FANS

Audience Size: 2 Million Devices

Explore the SEC Fans Audience

Below you'll find more information about the SEC Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2 million unique devices whose actions qualify for the SEC Fans audience.

Dstillery Crafted Audiences

INTERESTS

The SEC Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the SEC Fans audience is Louisiana State University Tigers Fans.

Interest Composition Index
Louisiana State University Tigers Fans 36.80% 41.54x
Tennessee Volunteers Fans 60.03% 41.38x
ACC Fans 49.54% 41.35x
South Carolina Gamecocks Fans 48.71% 39.45x
Florida Gators Fans 50.66% 37.96x
Arkansas Razorbacks Fans 51.56% 36.82x
College Football Fans 46.43% 36.16x
ESPN Enthusiasts 39.54% 35.98x
Texas AM Aggies Fans 45.21% 35.89x
Auburn Tigers Fans 53.36% 35.84x
Composition Percentage: The overlap percentage between the SEC Fans audience and the Interest attribute.
Index: A comparison of the SEC Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The SEC Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the SEC Fans audience is Chicos.

Location Composition Index
Chicos 0.02% 1.52x
Lane Bryant 0.02% 1.22x
Old Navy 0.03% 1.18x
Jos A. Bank Clothiers 0.02% 1.15x
Talbots 0.01% 1.13x
LOFT 0.02% 1.11x
Buckle 0.02% 1.05x
The Childrens Place 0.02% 1.01x
White House Black Market 0.02% 0.99x
Mens Wearhouse 0.02% 0.97x
Composition Percentage: The overlap percentage between the SEC Fans audience and the Location attribute.
Index: A comparison of the SEC Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The SEC Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the SEC Fans audience is atozsportsnashville.com.

Website Composition Index
atozsportsnashville.com 1.48% 70.57x
dawgsports.com 2.16% 67.75x
arkansasfight.com 1.59% 67.34x
rockytoptalk.com 4.25% 66.95x
collegeandmagnolia.com 1.13% 63.78x
rockytopinsider.com 7.28% 62.91x
alligatorarmy.com 1.03% 61.33x
goodbullhunting.com 2.53% 60.54x
andthevalleyshook.com 1.52% 60.16x
wholehogsports.com 4.31% 59.07x
Composition Percentage: The overlap percentage between the SEC Fans audience and the Web attribute.
Index: A comparison of the SEC Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the SEC Fans audience is Florida College Athletics.

Content Affinity Composition Index
Florida College Athletics 1.53% 19.29x
Southeast College Athletics 2.55% 18.32x
Beach Vacations 0.10% 18.10x
Texas University Athletics 8.53% 17.86x
Virginia Athletics 0.22% 17.81x
Illinois College Sports 0.78% 16.24x
Motorsports 0.42% 16.01x
Mississippi News 11.12% 15.37x
College Sports 0.32% 14.44x
Pac 12 Sports 1.83% 14.02x
Composition Percentage: The overlap percentage between the SEC Fans audience and the Content Affinity attribute.
Index: A comparison of the SEC Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The SEC Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male