Dstillery Audiences

SMB COMMERCIAL INSURANCE RESEARCHERS

Audience Size: 2.5 Million Devices

Explore the SMB Commercial Insurance Researchers Audience

Below you'll find more information about the SMB Commercial Insurance Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the SMB Commercial Insurance Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The SMB Commercial Insurance Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the SMB Commercial Insurance Researchers audience is Insurance Professionals.

Interest Composition Index
Insurance Professionals 39.44% 34.15x
Venture Capitalists 31.61% 34.08x
Investment Management Professionals 31.01% 30.31x
Enterprise Field Services Researchers 32.73% 30.24x
Business Communication Product Researchers 34.01% 27.93x
Budget Small Business Researchers 32.32% 27.92x
Financial Advisors 29.81% 27.23x
Business Filing Researchers 29.46% 26.62x
Finance Continuing Education Researchers 27.23% 26.48x
Online Shoppers 20.20% 26.16x
Composition Percentage: The overlap percentage between the SMB Commercial Insurance Researchers audience and the Interest attribute.
Index: A comparison of the SMB Commercial Insurance Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The SMB Commercial Insurance Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the SMB Commercial Insurance Researchers audience is Saint Laurent Paris.

Location Composition Index
Saint Laurent Paris 0.02% 2.50x
Calvin Klein 0.01% 2.47x
Bonobos 0.06% 2.11x
Intermix 0.01% 2.11x
Patagonia 0.03% 2.09x
Kate Spade 0.02% 1.96x
Armani 0.05% 1.91x
Tommy Bahama 0.03% 1.90x
Levi Strauss 0.01% 1.88x
Ann Taylor 0.02% 1.73x
Composition Percentage: The overlap percentage between the SMB Commercial Insurance Researchers audience and the Location attribute.
Index: A comparison of the SMB Commercial Insurance Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The SMB Commercial Insurance Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the SMB Commercial Insurance Researchers audience is hubinternational.com.

Website Composition Index
hubinternational.com 1.23% 81.11x
mmc.com 1.00% 69.62x
towerswatson.com 1.43% 63.52x
insurancebusinessmag.com 3.58% 60.79x
cbiz.com 1.53% 60.79x
theinstitutes.org 1.13% 60.75x
insurancejournal.com 8.28% 58.74x
kkr.com 1.32% 56.96x
ropesgray.com 1.16% 55.30x
bdo.com 1.74% 53.95x
Composition Percentage: The overlap percentage between the SMB Commercial Insurance Researchers audience and the Web attribute.
Index: A comparison of the SMB Commercial Insurance Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the SMB Commercial Insurance Researchers audience is Institutional Investing.

Content Affinity Composition Index
Institutional Investing 3.99% 27.39x
Insurance Cluster 7.70% 23.76x
Human Resources & Employee Management 2.20% 22.62x
Credit Unions & Consumer Protection 0.72% 20.88x
Real Estate Cluster 2.71% 19.61x
Paper & Packaging 1.05% 18.88x
Accounting 10.33% 17.53x
General Interest 0.34% 17.00x
Washington D.C. Hotels 0.02% 16.95x
Business News & Information Readers 12.49% 16.84x
Composition Percentage: The overlap percentage between the SMB Commercial Insurance Researchers audience and the Content Affinity attribute.
Index: A comparison of the SMB Commercial Insurance Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The SMB Commercial Insurance Researchers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male