Dstillery Audiences

SMB COMMERCIAL INSURANCE RESEARCHERS

Audience Size: 2.3 Million Devices

Explore the SMB Commercial Insurance Researchers Audience

Below you'll find more information about the SMB Commercial Insurance Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 2.3 million unique devices whose actions qualify for the SMB Commercial Insurance Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The SMB Commercial Insurance Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the SMB Commercial Insurance Researchers audience is Venture Capitalists.

Interest Composition Index
Venture Capitalists 33.20% 21.14x
Insurance Professionals 38.54% 21.09x
Enterprise Field Services Researchers 32.47% 19.31x
Investment Management Professionals 31.48% 19.30x
Business Communication Product Researchers 31.32% 18.76x
Budget Small Business Researchers 29.64% 18.31x
Luxury Boutique Hotel Researchers 26.13% 18.06x
Financial Advisors 28.58% 17.90x
Real Estate Decision Makers 26.72% 17.60x
Business Filing Researchers 25.04% 17.47x
Composition Percentage: The overlap percentage between the SMB Commercial Insurance Researchers audience and the Interest attribute.
Index: A comparison of the SMB Commercial Insurance Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The SMB Commercial Insurance Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the SMB Commercial Insurance Researchers audience is Bonobos.

Location Composition Index
Bonobos 0.03% 1.97x
REI 0.02% 1.90x
Club Monaco 0.01% 1.88x
Armani 0.03% 1.78x
Lululemon 0.04% 1.77x
Free People 0.02% 1.73x
Urban Outfitters 0.05% 1.66x
Brooks Brothers 0.03% 1.64x
American Apparel 0.03% 1.59x
Hugo Boss 0.04% 1.53x
Composition Percentage: The overlap percentage between the SMB Commercial Insurance Researchers audience and the Location attribute.
Index: A comparison of the SMB Commercial Insurance Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The SMB Commercial Insurance Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the SMB Commercial Insurance Researchers audience is insurancejournal.com.

Website Composition Index
insurancejournal.com 2.56% 52.74x
insurancebusinessmag.com 2.79% 44.08x
klgates.com 1.06% 35.61x
willistowerswatson.com 1.25% 34.04x
rsmus.com 2.83% 31.52x
jll.com 1.03% 31.42x
finra.org 1.16% 31.39x
pehub.com 3.39% 31.08x
proformative.com 1.74% 30.68x
g2crowd.com 1.48% 30.52x
Composition Percentage: The overlap percentage between the SMB Commercial Insurance Researchers audience and the Web attribute.
Index: A comparison of the SMB Commercial Insurance Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the SMB Commercial Insurance Researchers audience is Institutional Investing.

Content Affinity Composition Index
Institutional Investing 2.65% 19.27x
Insurance Cluster 4.07% 17.88x
Human Resources & Employee Management 1.22% 15.71x
Credit Unions & Consumer Protection 0.48% 15.52x
Real Estate Cluster 1.66% 15.48x
Paper & Packaging 0.57% 14.80x
Accounting 5.95% 14.32x
General Interest 0.19% 13.01x
Business News & Information Readers 8.38% 12.93x
Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding) 0.25% 12.38x
Composition Percentage: The overlap percentage between the SMB Commercial Insurance Researchers audience and the Content Affinity attribute.
Index: A comparison of the SMB Commercial Insurance Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The SMB Commercial Insurance Researchers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male