Dstillery Audiences

SMB COMMERCIAL INSURANCE RESEARCHERS

Audience Size: 2.6 Million Devices

Explore the SMB Commercial Insurance Researchers Audience

Below you'll find more information about the SMB Commercial Insurance Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the SMB Commercial Insurance Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The SMB Commercial Insurance Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the SMB Commercial Insurance Researchers audience is Insurance Professionals.

Interest Composition Index
Insurance Professionals 36.25% 32.04x
Venture Capitalists 32.42% 30.33x
Investment Management Professionals 29.93% 27.33x
Enterprise Field Services Researchers 33.32% 26.63x
Financial Advisors 28.39% 25.42x
Business Communication Product Researchers 32.53% 24.77x
Real Estate Decision Makers 27.08% 24.74x
Budget Small Business Researchers 30.92% 24.59x
Finance Continuing Education Researchers 25.91% 23.74x
Shared Work Space Researchers 33.91% 23.74x
Composition Percentage: The overlap percentage between the SMB Commercial Insurance Researchers audience and the Interest attribute.
Index: A comparison of the SMB Commercial Insurance Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The SMB Commercial Insurance Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the SMB Commercial Insurance Researchers audience is Everlane.

Location Composition Index
Everlane 0.01% 2.72x
Bonobos 0.12% 2.30x
LL Bean 0.02% 2.22x
Ralph Lauren 0.03% 2.13x
Intermix 0.02% 2.09x
Supreme 0.02% 1.91x
Armani 0.07% 1.81x
Saint Laurent Paris 0.01% 1.78x
Free People 0.04% 1.66x
Jos A. Bank Clothiers 0.41% 1.64x
Composition Percentage: The overlap percentage between the SMB Commercial Insurance Researchers audience and the Location attribute.
Index: A comparison of the SMB Commercial Insurance Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The SMB Commercial Insurance Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the SMB Commercial Insurance Researchers audience is insurancejournal.com.

Website Composition Index
insurancejournal.com 3.25% 34.13x
insurancebusinessmag.com 2.12% 30.29x
starwoodhotels.com 1.10% 26.72x
rsmus.com 2.16% 24.77x
pehub.com 3.00% 23.68x
dlapiper.com 1.06% 23.25x
aicpa.org 1.05% 22.66x
freightconnect.com 1.20% 22.40x
pwc.com 1.10% 22.08x
whalewisdom.com 1.29% 21.58x
Composition Percentage: The overlap percentage between the SMB Commercial Insurance Researchers audience and the Web attribute.
Index: A comparison of the SMB Commercial Insurance Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the SMB Commercial Insurance Researchers audience is Institutional Investing.

Content Affinity Composition Index
Institutional Investing 3.93% 25.35x
Insurance Cluster 7.12% 22.76x
Human Resources & Employee Management 2.03% 21.85x
Credit Unions & Consumer Protection 0.69% 20.57x
Real Estate Cluster 2.65% 19.13x
Paper & Packaging 1.00% 18.72x
Accounting 9.44% 17.63x
Washington D.C. Hotels 0.02% 16.77x
General Interest 0.32% 16.36x
Shipping & Logistics 0.86% 15.88x
Composition Percentage: The overlap percentage between the SMB Commercial Insurance Researchers audience and the Content Affinity attribute.
Index: A comparison of the SMB Commercial Insurance Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The SMB Commercial Insurance Researchers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male