Explore the Sale Seekers Audience
Below you'll find more information about the Sale Seekers audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the Sale Seekers audience.
INTERESTS
The Sale Seekers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Sale Seekers audience is Discount Big Box Shoppers.
| Interest | Composition | Index |
| Discount Big Box Shoppers | 48.67% | 65.05x |
| Misc-Deal Seekers or Coupon Shoppers | 45.59% | 61.47x |
| Sporting Goods Shoppers | 46.67% | 59.90x |
| Hardware Shoppers | 44.06% | 59.48x |
| Orlando Activities Researchers | 41.04% | 58.87x |
| Bargain Shopping Researchers | 40.09% | 58.16x |
| Department Store Shoppers | 40.31% | 57.53x |
| Budget Grocery Shoppers | 37.98% | 56.28x |
| Home Custom Bedroom Decorators | 37.66% | 55.98x |
| Texas Activity Researchers | 35.43% | 55.23x |
Composition Percentage:
The overlap percentage between the Sale Seekers audience and the Interest attribute.
Index: A comparison of the Sale Seekers audience to the internet population.
Curious about what else the Sale Seekers audience is interested in?
Sign Up
APPAREL RETAILERS
The Sale Seekers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Sale Seekers audience is Jos A. Bank Clothiers.
| Location | Composition | Index |
| Jos A. Bank Clothiers | 0.38% | 1.50x |
| Columbia | 0.02% | 1.45x |
| Mens Wearhouse | 0.56% | 1.37x |
| Johnston and Murphy | 0.13% | 1.33x |
| Topshop | 0.01% | 1.33x |
| Gymboree | 0.02% | 1.32x |
| Eddie Bauer | 0.02% | 1.29x |
| Buckle | 0.15% | 1.20x |
| Chicos | 0.06% | 1.19x |
| White House Black Market | 0.17% | 1.19x |
Composition Percentage:
The overlap percentage between the Sale Seekers audience and the Location attribute.
Index: A comparison of the Sale Seekers audience to the internet population.
Want to find more of the Sale Seekers audience in the real world?
Sign Up
WEBSITES
The Sale Seekers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Sale Seekers audience is itechdeals.com.
| Website | Composition | Index |
| itechdeals.com | 2.92% | 72.39x |
| ebags.com | 1.38% | 57.86x |
| lozo.com | 2.21% | 56.52x |
| dealwiki.net | 1.25% | 55.48x |
| bonton.com | 3.86% | 55.08x |
| nerdtechy.com | 1.05% | 50.06x |
| bestparking.com | 1.13% | 49.57x |
| kinja.com | 1.89% | 46.29x |
| livingsocial.com | 2.67% | 46.13x |
| dealsplus.com | 1.68% | 45.95x |
Composition Percentage:
The overlap percentage between the Sale Seekers audience and the Web attribute.
Index: A comparison of the Sale Seekers audience to the internet population.
Want to see more of the websites the Sale Seekers audience visits?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Sale Seekers audience is Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales).
| Content Affinity | Composition | Index |
| Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) | 0.20% | 29.93x |
| Electronic Accessories | 16.22% | 26.36x |
| Promo Codes | 14.43% | 24.78x |
| Home Improvement Contractor | 2.48% | 22.89x |
| Consumer Rewards | 0.66% | 22.69x |
| Assorted Topics (Retail Products, Food Service, Package Delivery) | 0.62% | 22.33x |
| Assorted Topics (Insurance, Travel, Viral Media) | 0.05% | 21.99x |
| Gadgets | 0.91% | 21.48x |
| Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) | 1.42% | 21.42x |
| Mobile Phone Networks | 5.19% | 20.54x |
Composition Percentage:
The overlap percentage between the Sale Seekers audience and the Content Affinity attribute.
Index: A comparison of the Sale Seekers audience to the internet population.
Want to see more of the Content Affinities the Sale Seekers audience visits?
Sign Up
DEMOGRAPHICS
The Sale Seekers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
Interested in seeing other characteristics of the Sale Seekers audience?
Sign Up