Dstillery Audiences

SAN DIEGO TRIP PLANNERS

Audience Size: 5 Million Devices

Explore the San Diego Trip Planners Audience

Below you'll find more information about the San Diego Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 5 million unique devices whose actions qualify for the San Diego Trip Planners audience.

Dstillery Crafted Audiences

INTERESTS

The San Diego Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the San Diego Trip Planners audience is California Trip Planners.

Interest Composition Index
California Trip Planners 56.30% 27.97x
San Diego Activities Researchers 47.09% 26.98x
San Francisco Activities Researchers 44.43% 24.74x
San Diego Events Researchers 44.42% 24.73x
Tahoe Skiers and Snowboarders 39.81% 20.65x
Los Angeles Activities Researchers 33.20% 20.24x
California Skiers and Snowboarders 41.16% 19.79x
Zoo Visitors 38.61% 19.41x
Las Vegas Hotel Researchers 31.18% 19.24x
Travel Book Readers 29.11% 18.72x
Composition Percentage: The overlap percentage between the San Diego Trip Planners audience and the Interest attribute.
Index: A comparison of the San Diego Trip Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The San Diego Trip Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the San Diego Trip Planners audience is Lorna Jane.

Location Composition Index
Lorna Jane 0.02% 3.70x
Saint Laurent Paris 0.01% 1.75x
Uniqlo 0.02% 1.67x
Kate Spade 0.04% 1.62x
American Apparel 0.03% 1.61x
Hugo Boss 0.04% 1.61x
Patagonia 0.01% 1.56x
REI 0.02% 1.54x
Free People 0.03% 1.53x
Forever 21 0.06% 1.51x
Composition Percentage: The overlap percentage between the San Diego Trip Planners audience and the Location attribute.
Index: A comparison of the San Diego Trip Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The San Diego Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the San Diego Trip Planners audience is sandiego.com.

Website Composition Index
sandiego.com 1.10% 48.87x
sandiegomagazine.com 2.76% 44.12x
knotts.com 2.35% 40.37x
sdhumane.org 1.30% 39.30x
sdzsafaripark.org 3.20% 39.00x
metro.net 1.74% 36.46x
sdccu.com 1.87% 35.60x
catalinachamber.com 1.36% 34.77x
glenivy.com 1.24% 34.13x
visitcatalinaisland.com 1.65% 33.86x
Composition Percentage: The overlap percentage between the San Diego Trip Planners audience and the Web attribute.
Index: A comparison of the San Diego Trip Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the San Diego Trip Planners audience is Southern California Tourism.

Content Affinity Composition Index
Southern California Tourism 6.65% 25.99x
Southern California Cluster 1.12% 25.74x
San Francisco Tourism 1.60% 21.04x
Los Angeles Cluster 0.57% 20.33x
San Diego Cluster 21.20% 16.67x
California Universities 5.41% 14.67x
National Parks 2.40% 13.12x
Los Angeles Tourism 13.57% 12.86x
Assorted Topics (Discount Stores, Sporting Goods, Viral Media) 0.13% 11.78x
Pac 12 Sports 1.06% 11.37x
Composition Percentage: The overlap percentage between the San Diego Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the San Diego Trip Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The San Diego Trip Planners audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female