Dstillery Audiences

SAN DIEGO TRIP PLANNERS

Audience Size: 2.4 Million Devices

Explore the San Diego Trip Planners Audience

Below you'll find more information about the San Diego Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 2.4 million unique devices whose actions qualify for the San Diego Trip Planners audience.

Dstillery Crafted Audiences

INTERESTS

The San Diego Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the San Diego Trip Planners audience is San Diego Activities Researchers.

Interest Composition Index
San Diego Activities Researchers 13.07% 21.44x
San Francisco Activities Researchers 15.45% 19.16x
San Diego Events Researchers 15.45% 19.16x
California Trip Planners 24.58% 18.09x
Beer Aficionados 9.96% 14.01x
Restaurant Researchers 8.03% 13.90x
Charitable Organization Supporters 11.57% 13.61x
Travel Book Readers 8.46% 13.60x
Winter Sports Destination Seekers 9.68% 13.39x
Phoenix Trip Planners 15.34% 13.33x
Composition Percentage: The overlap percentage between the San Diego Trip Planners audience and the Interest attribute.
Index: A comparison of the San Diego Trip Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The San Diego Trip Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the San Diego Trip Planners audience is H&M.

Location Composition Index
H&M 0.01% 2.01x
Lane Bryant 0.01% 1.44x
Jos A. Bank Clothiers 0.01% 1.42x
Banana Republic 0.01% 1.27x
Chicos 0.01% 1.27x
Gap 0.01% 1.27x
Mens Wearhouse 0.02% 1.25x
White House Black Market 0.01% 1.23x
Aeropostale 0.01% 1.22x
Express 0.01% 1.19x
Composition Percentage: The overlap percentage between the San Diego Trip Planners audience and the Location attribute.
Index: A comparison of the San Diego Trip Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The San Diego Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the San Diego Trip Planners audience is sandiegomagazine.com.

Website Composition Index
sandiegomagazine.com 1.54% 38.46x
hornblower.com 1.36% 32.45x
lajollamom.com 2.99% 28.66x
sandiegozoo.org 1.78% 25.17x
trolleytours.com 1.31% 23.42x
kusi.com 2.29% 20.23x
timesofsandiego.com 1.85% 18.71x
travelmamas.com 1.03% 18.27x
localadventurer.com 1.63% 17.84x
cbs8.com 6.67% 16.59x
Composition Percentage: The overlap percentage between the San Diego Trip Planners audience and the Web attribute.
Index: A comparison of the San Diego Trip Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the San Diego Trip Planners audience is Southern California Tourism.

Content Affinity Composition Index
Southern California Tourism 0.25% 22.85x
San Diego Cluster 6.42% 14.16x
Los Angeles Cluster 0.07% 11.84x
Canada Shopping - Kitchenware 0.17% 10.30x
Vegans & Animal Welfare 0.10% 10.06x
San Francisco Tourism 0.03% 10.03x
Los Angeles Tourism 0.92% 9.39x
Nature & Wildlife 1.73% 9.15x
Mining & Natural Resources 0.05% 9.08x
Vancouver British Columbia Research Cluster 1.34% 8.95x
Composition Percentage: The overlap percentage between the San Diego Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the San Diego Trip Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The San Diego Trip Planners audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male