Dstillery Audiences

SAN DIEGO TRIP PLANNERS

Audience Size: 2.9 Million Devices

Explore the San Diego Trip Planners Audience

Below you'll find more information about the San Diego Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 2.9 million unique devices whose actions qualify for the San Diego Trip Planners audience.

Dstillery Crafted Audiences

INTERESTS

The San Diego Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the San Diego Trip Planners audience is San Diego Activities Researchers.

Interest Composition Index
San Diego Activities Researchers 20.99% 21.35x
San Francisco Activities Researchers 21.57% 20.35x
San Diego Events Researchers 21.57% 20.35x
California Trip Planners 30.34% 20.15x
Travel Book Readers 15.14% 15.71x
Restaurant Researchers 16.33% 15.48x
Charitable Organization Supporters 17.84% 15.23x
Las Vegas Hotel Researchers 18.96% 14.82x
Beer Aficionados 15.56% 14.64x
Los Angeles Activities Researchers 15.50% 14.56x
Composition Percentage: The overlap percentage between the San Diego Trip Planners audience and the Interest attribute.
Index: A comparison of the San Diego Trip Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The San Diego Trip Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the San Diego Trip Planners audience is Carhartt.

Location Composition Index
Carhartt 0.04% 0.97x
Composition Percentage: The overlap percentage between the San Diego Trip Planners audience and the Location attribute.
Index: A comparison of the San Diego Trip Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The San Diego Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the San Diego Trip Planners audience is sandiego.gov.

Website Composition Index
sandiego.gov 1.38% 50.81x
hornblower.com 1.99% 33.40x
lajollamom.com 1.75% 29.60x
sandiegozoo.org 1.85% 24.00x
timesofsandiego.com 2.43% 22.78x
kusi.com 3.64% 21.37x
caesars.com 1.28% 20.97x
kyma.com 1.92% 19.36x
localadventurer.com 1.42% 18.72x
travelmamas.com 1.14% 18.37x
Composition Percentage: The overlap percentage between the San Diego Trip Planners audience and the Web attribute.
Index: A comparison of the San Diego Trip Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the San Diego Trip Planners audience is Southern California Tourism.

Content Affinity Composition Index
Southern California Tourism 0.43% 23.37x
San Francisco Tourism 0.10% 17.74x
Mid-Atlantic Beaches 0.11% 16.41x
Cub & Girl Scouts 0.10% 14.79x
San Diego Cluster 8.74% 13.76x
Mexico Travel 0.07% 13.52x
Senior Care 0.03% 12.91x
Los Angeles Cluster 0.08% 12.53x
European Museums, Restaurants & Events 0.21% 12.08x
Weather Information 0.14% 11.53x
Composition Percentage: The overlap percentage between the San Diego Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the San Diego Trip Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The San Diego Trip Planners audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male