Dstillery Audiences

SAN DIEGO TRIP PLANNERS

Audience Size: 3.5 Million Devices

Explore the San Diego Trip Planners Audience

Below you'll find more information about the San Diego Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 3.5 million unique devices whose actions qualify for the San Diego Trip Planners audience.

Dstillery Crafted Audiences

INTERESTS

The San Diego Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the San Diego Trip Planners audience is California Trip Planners.

Interest Composition Index
California Trip Planners 59.96% 53.43x
San Diego Activities Researchers 43.65% 51.25x
San Diego Events Researchers 40.18% 45.59x
San Francisco Activities Researchers 40.19% 45.59x
Zoo Visitors 43.90% 40.22x
California Skiers and Snowboarders 38.54% 38.53x
Tahoe Skiers and Snowboarders 34.68% 36.68x
Los Angeles Trip Planners 40.04% 34.42x
Los Angeles Activities Researchers 29.10% 33.66x
Santa Monica Trip Planners 43.56% 33.64x
Composition Percentage: The overlap percentage between the San Diego Trip Planners audience and the Interest attribute.
Index: A comparison of the San Diego Trip Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The San Diego Trip Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the San Diego Trip Planners audience is Lorna Jane.

Location Composition Index
Lorna Jane 0.01% 3.84x
Joe's Jeans 0.01% 2.13x
Topshop 0.01% 1.63x
Urban Outfitters 0.07% 1.58x
Levi Strauss 0.01% 1.45x
Tommy Bahama 0.02% 1.41x
Bonobos 0.04% 1.33x
Free People 0.02% 1.33x
American Apparel 0.04% 1.31x
Gymboree 0.02% 1.29x
Composition Percentage: The overlap percentage between the San Diego Trip Planners audience and the Location attribute.
Index: A comparison of the San Diego Trip Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The San Diego Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the San Diego Trip Planners audience is sandiego.com.

Website Composition Index
sandiego.com 2.06% 74.20x
sdmart.org 1.04% 71.15x
portosbakery.com 1.03% 70.11x
sandiegomagazine.com 4.60% 62.76x
visittemeculavalley.com 1.33% 56.45x
sandiegozoo.org 7.45% 54.94x
sdhumane.org 1.72% 53.87x
livingspaces.com 1.86% 53.56x
discoverycube.org 1.69% 53.48x
thetollroads.com 2.92% 53.36x
Composition Percentage: The overlap percentage between the San Diego Trip Planners audience and the Web attribute.
Index: A comparison of the San Diego Trip Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the San Diego Trip Planners audience is Southern California Cluster.

Content Affinity Composition Index
Southern California Cluster 3.19% 33.64x
Southern California Tourism 13.22% 33.18x
San Francisco Tourism 4.03% 26.63x
Los Angeles Cluster 1.18% 26.41x
San Diego Cluster 28.54% 21.75x
Los Angeles Tourism 17.51% 18.14x
California Universities 9.93% 17.72x
National Parks 3.92% 16.02x
Washington D.C. Hotels 0.02% 14.59x
Mexico Travel 0.76% 14.11x
Composition Percentage: The overlap percentage between the San Diego Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the San Diego Trip Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The San Diego Trip Planners audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female