Dstillery Audiences

SAN DIEGO TRIP PLANNERS

Audience Size: 3.3 Million Devices

Explore the San Diego Trip Planners Audience

Below you'll find more information about the San Diego Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 3.3 million unique devices whose actions qualify for the San Diego Trip Planners audience.

Dstillery Crafted Audiences

INTERESTS

The San Diego Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the San Diego Trip Planners audience is San Diego Activities Researchers.

Interest Composition Index
San Diego Activities Researchers 25.71% 24.08x
California Trip Planners 35.32% 22.93x
San Francisco Activities Researchers 25.91% 22.60x
San Diego Events Researchers 25.91% 22.60x
Travel Book Readers 20.25% 17.99x
Las Vegas Hotel Researchers 23.39% 17.81x
Restaurant Researchers 19.22% 17.63x
Charitable Organization Supporters 20.63% 17.58x
Travel Guide and Review Readers 22.81% 17.42x
Personal Investment Researchers 19.59% 16.82x
Composition Percentage: The overlap percentage between the San Diego Trip Planners audience and the Interest attribute.
Index: A comparison of the San Diego Trip Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The San Diego Trip Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the San Diego Trip Planners audience is Mens Wearhouse.

Location Composition Index
Mens Wearhouse 0.01% 1.49x
Buckle 0.01% 1.46x
Journeys 0.02% 1.19x
Old Navy 0.01% 1.18x
The Childrens Place 0.01% 1.10x
Carhartt 0.09% 1.05x
Victoria's Secret 0.01% 0.94x
Maurices 0.01% 0.92x
Composition Percentage: The overlap percentage between the San Diego Trip Planners audience and the Location attribute.
Index: A comparison of the San Diego Trip Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The San Diego Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the San Diego Trip Planners audience is sandiego.gov.

Website Composition Index
sandiego.gov 1.41% 49.84x
hornblower.com 1.49% 34.55x
lajollamom.com 1.98% 29.77x
undercovertourist.com 1.22% 26.17x
sandiegozoo.org 1.53% 24.96x
caesars.com 2.11% 21.51x
kusi.com 4.10% 21.38x
currentresults.com 1.64% 20.54x
travelmamas.com 1.13% 19.64x
localadventurer.com 1.59% 19.42x
Composition Percentage: The overlap percentage between the San Diego Trip Planners audience and the Web attribute.
Index: A comparison of the San Diego Trip Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the San Diego Trip Planners audience is Southern California Cluster.

Content Affinity Composition Index
Southern California Cluster 0.06% 29.00x
Southern California Tourism 0.65% 25.00x
San Francisco Tourism 0.16% 20.81x
Apartment & Community Real Estate Researchers 0.03% 17.44x
Mid-Atlantic Beaches 0.14% 15.60x
San Diego Cluster 9.91% 14.20x
Cub & Girl Scouts 0.16% 14.09x
California Universities 0.63% 13.88x
Mexico Travel 0.08% 13.77x
European Museums, Restaurants & Events 0.34% 13.72x
Composition Percentage: The overlap percentage between the San Diego Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the San Diego Trip Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The San Diego Trip Planners audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male