Dstillery Audiences

SAN DIEGO TRIP PLANNERS

Audience Size: 3.3 Million Devices

Explore the San Diego Trip Planners Audience

Below you'll find more information about the San Diego Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 3.3 million unique devices whose actions qualify for the San Diego Trip Planners audience.

Dstillery Crafted Audiences

INTERESTS

The San Diego Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the San Diego Trip Planners audience is San Diego Activities Researchers.

Interest Composition Index
San Diego Activities Researchers 31.41% 19.84x
California Trip Planners 38.82% 19.83x
San Diego Events Researchers 29.84% 18.59x
San Francisco Activities Researchers 29.84% 18.59x
Travel Book Readers 17.30% 15.76x
Tahoe Skiers and Snowboarders 24.54% 15.62x
Las Vegas Hotel Researchers 26.74% 14.91x
Ride Share Drivers 22.16% 14.75x
Restaurant Researchers 22.46% 14.53x
Charitable Organization Supporters 22.37% 14.44x
Composition Percentage: The overlap percentage between the San Diego Trip Planners audience and the Interest attribute.
Index: A comparison of the San Diego Trip Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The San Diego Trip Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the San Diego Trip Planners audience is Gymboree.

Location Composition Index
Gymboree 0.01% 1.96x
LOFT 0.01% 1.85x
Chicos 0.01% 1.52x
Express 0.01% 1.47x
Mens Wearhouse 0.02% 1.44x
Lane Bryant 0.01% 1.38x
White House Black Market 0.01% 1.35x
Buckle 0.01% 1.28x
Old Navy 0.02% 1.23x
Journeys 0.02% 1.20x
Composition Percentage: The overlap percentage between the San Diego Trip Planners audience and the Location attribute.
Index: A comparison of the San Diego Trip Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The San Diego Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the San Diego Trip Planners audience is sandiego.gov.

Website Composition Index
sandiego.gov 1.09% 39.32x
sandiego.org 1.79% 35.61x
visitphoenix.com 1.14% 33.01x
calottery.com 1.07% 32.01x
visitcalifornia.com 1.45% 26.64x
hornblower.com 1.67% 26.18x
lajollamom.com 3.16% 25.71x
californiathroughmylens.com 1.40% 23.86x
undercovertourist.com 2.45% 22.18x
bannerhealth.com 1.19% 21.85x
Composition Percentage: The overlap percentage between the San Diego Trip Planners audience and the Web attribute.
Index: A comparison of the San Diego Trip Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the San Diego Trip Planners audience is Southern California Cluster.

Content Affinity Composition Index
Southern California Cluster 0.13% 22.88x
Southern California Tourism 1.05% 19.89x
San Francisco Tourism 0.30% 15.67x
California Universities 1.18% 12.94x
London Tourism 0.02% 11.25x
National Parks 0.86% 11.00x
San Diego Cluster 12.04% 10.68x
Teaching Abroad 0.03% 10.55x
European Museums, Restaurants & Events 0.65% 10.38x
Los Angeles Cluster 0.14% 10.17x
Composition Percentage: The overlap percentage between the San Diego Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the San Diego Trip Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The San Diego Trip Planners audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male