Dstillery Audiences

SAN DIEGO TRIP PLANNERS

Audience Size: 4.1 Million Devices

Explore the San Diego Trip Planners Audience

Below you'll find more information about the San Diego Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 4.1 million unique devices whose actions qualify for the San Diego Trip Planners audience.

Dstillery Crafted Audiences

INTERESTS

The San Diego Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the San Diego Trip Planners audience is San Diego Activities Researchers.

Interest Composition Index
San Diego Activities Researchers 36.47% 25.25x
California Trip Planners 42.75% 24.62x
San Francisco Activities Researchers 33.60% 23.12x
San Diego Events Researchers 33.60% 23.12x
Travel Book Readers 24.75% 18.45x
Tahoe Skiers and Snowboarders 33.19% 18.34x
Las Vegas Hotel Researchers 28.07% 18.07x
Los Angeles Activities Researchers 25.07% 17.86x
Restaurant Researchers 23.83% 17.82x
Travel Researchers 25.77% 17.18x
Composition Percentage: The overlap percentage between the San Diego Trip Planners audience and the Interest attribute.
Index: A comparison of the San Diego Trip Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The San Diego Trip Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the San Diego Trip Planners audience is Carhartt.

Location Composition Index
Carhartt 0.15% 1.18x
Composition Percentage: The overlap percentage between the San Diego Trip Planners audience and the Location attribute.
Index: A comparison of the San Diego Trip Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The San Diego Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the San Diego Trip Planners audience is sdzsafaripark.org.

Website Composition Index
sdzsafaripark.org 1.29% 44.63x
sandiegomagazine.com 1.24% 41.91x
rubios.com 1.24% 39.65x
sandiego.gov 1.16% 37.37x
sandiego.org 3.42% 36.51x
sandiegoreader.com 1.49% 34.37x
scripps.org 1.26% 34.30x
visitphoenix.com 2.01% 32.34x
calottery.com 2.08% 31.49x
hornblower.com 1.11% 30.24x
Composition Percentage: The overlap percentage between the San Diego Trip Planners audience and the Web attribute.
Index: A comparison of the San Diego Trip Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the San Diego Trip Planners audience is Southern California Cluster.

Content Affinity Composition Index
Southern California Cluster 0.37% 30.74x
Southern California Tourism 2.17% 29.36x
San Francisco Tourism 0.69% 23.29x
Los Angeles Cluster 0.21% 18.93x
California Universities 2.22% 17.08x
National Parks 1.59% 15.27x
San Diego Cluster 14.45% 15.09x
Environmentally Friendly Cars 0.02% 14.67x
European Museums, Restaurants & Events 1.13% 12.56x
Los Angeles Tourism 8.13% 12.52x
Composition Percentage: The overlap percentage between the San Diego Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the San Diego Trip Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The San Diego Trip Planners audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female