Dstillery Audiences

SAN DIEGO TRIP PLANNERS

Audience Size: 4.1 Million Devices

Explore the San Diego Trip Planners Audience

Below you'll find more information about the San Diego Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 4.1 million unique devices whose actions qualify for the San Diego Trip Planners audience.

Dstillery Crafted Audiences

INTERESTS

The San Diego Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the San Diego Trip Planners audience is California Trip Planners.

Interest Composition Index
California Trip Planners 60.60% 27.35x
San Diego Activities Researchers 46.63% 25.35x
San Francisco Activities Researchers 42.60% 22.53x
San Diego Events Researchers 42.60% 22.53x
Zoo Visitors 50.22% 19.84x
Santa Monica Trip Planners 44.51% 18.16x
Los Angeles Trip Planners 41.74% 17.79x
California Skiers and Snowboarders 42.90% 17.72x
Tahoe Skiers and Snowboarders 40.41% 17.53x
Los Angeles Activities Researchers 30.84% 17.17x
Composition Percentage: The overlap percentage between the San Diego Trip Planners audience and the Interest attribute.
Index: A comparison of the San Diego Trip Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The San Diego Trip Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the San Diego Trip Planners audience is Lorna Jane.

Location Composition Index
Lorna Jane 0.02% 2.88x
Joe's Jeans 0.01% 2.42x
Zara 0.05% 1.75x
Michael Kors 0.04% 1.69x
American Apparel 0.06% 1.57x
Urban Outfitters 0.09% 1.49x
Kate Spade 0.03% 1.45x
The North Face 0.04% 1.44x
Madewell 0.03% 1.43x
H&M 0.06% 1.42x
Composition Percentage: The overlap percentage between the San Diego Trip Planners audience and the Location attribute.
Index: A comparison of the San Diego Trip Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The San Diego Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the San Diego Trip Planners audience is sandiego.com.

Website Composition Index
sandiego.com 1.87% 87.05x
portosbakery.com 1.12% 79.83x
sandiegomagazine.com 3.95% 72.20x
visittemeculavalley.com 1.09% 66.10x
sdzsafaripark.org 4.64% 64.78x
crackshack.com 1.14% 64.60x
kusi.com 1.41% 63.49x
discoverycube.org 1.39% 61.71x
sdhumane.org 1.27% 61.27x
visitcatalinaisland.com 2.52% 60.43x
Composition Percentage: The overlap percentage between the San Diego Trip Planners audience and the Web attribute.
Index: A comparison of the San Diego Trip Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the San Diego Trip Planners audience is Southern California Cluster.

Content Affinity Composition Index
Southern California Cluster 3.67% 26.89x
Southern California Tourism 14.09% 26.46x
San Francisco Tourism 4.26% 21.08x
Los Angeles Cluster 1.29% 20.70x
San Diego Cluster 27.08% 18.30x
Los Angeles Tourism 17.06% 15.29x
California Universities 10.44% 14.63x
National Parks 4.11% 13.75x
Washington D.C. Hotels 0.03% 12.53x
Mexico Travel 0.95% 11.85x
Composition Percentage: The overlap percentage between the San Diego Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the San Diego Trip Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The San Diego Trip Planners audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male