Explore the San Francisco Trip Planners Audience
Below you'll find more information about the San Francisco Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 6.4 million unique devices whose actions qualify for the San Francisco Trip Planners audience.
INTERESTS
The San Francisco Trip Planners audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the San Francisco Trip Planners audience is Tahoe Skiers and Snowboarders.
| Interest | Composition | Index |
| Tahoe Skiers and Snowboarders | 33.12% | 15.39x |
| Santa Cruz Trip Planners | 33.30% | 15.35x |
| California Trip Planners | 34.71% | 15.30x |
| Symphony Music Enthusiasts | 31.06% | 13.21x |
| San Diego Trip Planners | 27.55% | 12.90x |
| Travel Researchers | 28.78% | 12.83x |
| Opera Enthusiasts | 29.75% | 12.71x |
| Sightseeing Travelers | 26.51% | 12.38x |
| San Diego Activities Researchers | 23.88% | 12.23x |
| Los Angeles Trip Planners | 27.89% | 11.87x |
Composition Percentage:
The overlap percentage between the San Francisco Trip Planners audience and the Interest attribute.
Index: A comparison of the San Francisco Trip Planners audience to the internet population.
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APPAREL RETAILERS
The San Francisco Trip Planners audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the San Francisco Trip Planners audience is Uniqlo.
| Location | Composition | Index |
| Uniqlo | 0.02% | 2.26x |
| Patagonia | 0.01% | 2.06x |
| Bonobos | 0.02% | 2.00x |
| REI | 0.02% | 1.99x |
| Madewell | 0.03% | 1.98x |
| American Apparel | 0.03% | 1.95x |
| Zara | 0.03% | 1.93x |
| Hugo Boss | 0.04% | 1.85x |
| Free People | 0.03% | 1.82x |
| Lululemon | 0.05% | 1.79x |
Composition Percentage:
The overlap percentage between the San Francisco Trip Planners audience and the Location attribute.
Index: A comparison of the San Francisco Trip Planners audience to the internet population.
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WEBSITES
The San Francisco Trip Planners audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the San Francisco Trip Planners audience is sfstation.com.
| Website | Composition | Index |
| sfstation.com | 1.44% | 35.31x |
| visitnapavalley.com | 1.51% | 30.86x |
| sfsymphony.org | 1.15% | 30.35x |
| caltrain.com | 2.02% | 30.10x |
| beachboardwalk.com | 1.42% | 29.74x |
| ebparks.org | 1.26% | 28.31x |
| seemonterey.com | 1.39% | 28.21x |
| funcheap.com | 2.57% | 28.05x |
| sftravel.com | 1.64% | 27.22x |
| sftourismtips.com | 1.48% | 25.86x |
Composition Percentage:
The overlap percentage between the San Francisco Trip Planners audience and the Web attribute.
Index: A comparison of the San Francisco Trip Planners audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the San Francisco Trip Planners audience is San Francisco Tourism.
| Content Affinity | Composition | Index |
| San Francisco Tourism | 1.48% | 21.21x |
| Southern California Cluster | 0.48% | 12.09x |
| Los Angeles Cluster | 0.29% | 10.98x |
| Southern California Tourism | 2.64% | 10.91x |
| San Francisco Bay Area Cluster | 18.61% | 10.12x |
| California Universities | 3.44% | 9.90x |
| London Tourism | 0.09% | 9.79x |
| European Museums, Restaurants & Events | 1.41% | 9.63x |
| National Parks | 1.65% | 9.48x |
| Meeting Planning & Hotels | 0.43% | 9.06x |
Composition Percentage:
The overlap percentage between the San Francisco Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the San Francisco Trip Planners audience to the internet population.
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DEMOGRAPHICS
The San Francisco Trip Planners audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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