Dstillery Audiences

SANTA CRUZ TRIP PLANNERS

Audience Size: 4.9 Million Devices

Explore the Santa Cruz Trip Planners Audience

Below you'll find more information about the Santa Cruz Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 4.9 million unique devices whose actions qualify for the Santa Cruz Trip Planners audience.

Dstillery Crafted Audiences

INTERESTS

The Santa Cruz Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Santa Cruz Trip Planners audience is Tahoe Skiers and Snowboarders.

Interest Composition Index
Tahoe Skiers and Snowboarders 37.72% 21.01x
California Trip Planners 26.61% 15.48x
California Skiers and Snowboarders 28.79% 14.83x
San Diego Activities Researchers 20.16% 14.60x
San Diego Trip Planners 24.46% 14.37x
Montana and Idaho Trip Planners 23.10% 13.88x
Oregon Trip Planners 23.90% 13.35x
Travel Book Readers 16.71% 13.11x
Dance Clothing Shoppers 21.65% 13.10x
Ride Share Drivers 21.63% 13.06x
Composition Percentage: The overlap percentage between the Santa Cruz Trip Planners audience and the Interest attribute.
Index: A comparison of the Santa Cruz Trip Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Santa Cruz Trip Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Santa Cruz Trip Planners audience is Victoria's Secret.

Location Composition Index
Victoria's Secret 0.01% 1.45x
Mens Wearhouse 0.01% 1.37x
Old Navy 0.01% 1.27x
Maurices 0.01% 1.15x
Carhartt 0.13% 1.05x
Composition Percentage: The overlap percentage between the Santa Cruz Trip Planners audience and the Location attribute.
Index: A comparison of the Santa Cruz Trip Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Santa Cruz Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Santa Cruz Trip Planners audience is westwinddi.com.

Website Composition Index
westwinddi.com 3.60% 36.87x
sutterhealth.org 2.16% 31.30x
kion546.com 2.22% 29.95x
santacruzsentinel.com 2.41% 27.09x
calottery.com 1.56% 26.83x
oregonstateparks.org 1.43% 24.74x
visitcalifornia.com 2.36% 24.58x
californiathroughmylens.com 1.47% 23.54x
isitpacked.com 1.05% 21.75x
traveloregon.com 1.51% 21.28x
Composition Percentage: The overlap percentage between the Santa Cruz Trip Planners audience and the Web attribute.
Index: A comparison of the Santa Cruz Trip Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Santa Cruz Trip Planners audience is San Francisco Tourism.

Content Affinity Composition Index
San Francisco Tourism 0.59% 22.54x
Southern California Cluster 0.19% 19.46x
Southern California Tourism 1.22% 18.75x
Los Angeles Cluster 0.13% 13.32x
California Universities 1.42% 12.64x
National Parks 1.12% 11.62x
Hipster Clothing 0.18% 10.52x
Cub & Girl Scouts 0.36% 10.35x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.26% 10.18x
Drawing & Animation 0.03% 9.85x
Composition Percentage: The overlap percentage between the Santa Cruz Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the Santa Cruz Trip Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Santa Cruz Trip Planners audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female