Dstillery Audiences

SANTA CRUZ TRIP PLANNERS

Audience Size: 3.7 Million Devices

Explore the Santa Cruz Trip Planners Audience

Below you'll find more information about the Santa Cruz Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 3.7 million unique devices whose actions qualify for the Santa Cruz Trip Planners audience.

Dstillery Crafted Audiences

INTERESTS

The Santa Cruz Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Santa Cruz Trip Planners audience is Tahoe Skiers and Snowboarders.

Interest Composition Index
Tahoe Skiers and Snowboarders 29.62% 19.52x
California Skiers and Snowboarders 24.36% 13.37x
San Diego Activities Researchers 12.21% 12.42x
California Trip Planners 18.55% 12.32x
Montana and Idaho Trip Planners 18.83% 12.23x
Dance Clothing Shoppers 19.26% 12.18x
Ride Share Drivers 17.57% 12.05x
Gift Givers 14.82% 11.97x
Travel Book Readers 11.40% 11.83x
Womens Subscription Box Shoppers 15.72% 11.71x
Composition Percentage: The overlap percentage between the Santa Cruz Trip Planners audience and the Interest attribute.
Index: A comparison of the Santa Cruz Trip Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Santa Cruz Trip Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Santa Cruz Trip Planners audience is Carhartt.

Location Composition Index
Carhartt 0.05% 1.09x
Composition Percentage: The overlap percentage between the Santa Cruz Trip Planners audience and the Location attribute.
Index: A comparison of the Santa Cruz Trip Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Santa Cruz Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Santa Cruz Trip Planners audience is westwinddi.com.

Website Composition Index
westwinddi.com 2.93% 41.62x
kion546.com 1.77% 33.52x
santacruzsentinel.com 1.75% 29.60x
mexicoenmicocina.com 1.37% 23.56x
sixflags.com 1.38% 21.94x
yourcentralvalley.com 1.82% 14.57x
ktvu.com 1.98% 13.61x
modbee.com 2.27% 13.19x
greatclips.com 1.48% 11.53x
traderjoes.com 1.06% 11.49x
Composition Percentage: The overlap percentage between the Santa Cruz Trip Planners audience and the Web attribute.
Index: A comparison of the Santa Cruz Trip Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Santa Cruz Trip Planners audience is San Francisco Tourism.

Content Affinity Composition Index
San Francisco Tourism 0.12% 21.67x
Southern California Tourism 0.30% 16.10x
Cub & Girl Scouts 0.09% 14.50x
National Parks 0.29% 11.09x
Assorted Topics (Business Support ToolsForm Templates) 0.02% 10.29x
Mid-Atlantic Beaches 0.07% 9.99x
Los Angeles Cluster 0.06% 9.65x
Tahoe & Reno Tourism 1.85% 9.08x
California Universities 0.31% 9.05x
Custom Gifts 0.13% 8.76x
Composition Percentage: The overlap percentage between the Santa Cruz Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the Santa Cruz Trip Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Santa Cruz Trip Planners audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female