Dstillery Audiences

SANTA MONICA TRIP PLANNERS

Audience Size: 4.5 Million Devices

Explore the Santa Monica Trip Planners Audience

Below you'll find more information about the Santa Monica Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 4.5 million unique devices whose actions qualify for the Santa Monica Trip Planners audience.

Dstillery Crafted Audiences

INTERESTS

The Santa Monica Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Santa Monica Trip Planners audience is Los Angeles Mass Transit Commuters.

Interest Composition Index
Los Angeles Mass Transit Commuters 23.09% 10.71x
California Trip Planners 15.82% 9.82x
Los Angeles Trip Planners 18.91% 9.54x
San Diego Trip Planners 11.15% 6.93x
Las Vegas Nightlife Researchers 10.88% 6.52x
California Skiers and Snowboarders 11.85% 6.49x
China Trip Planners 9.14% 6.33x
Sightseeing Travelers 11.30% 6.03x
Santa Cruz Trip Planners 10.58% 5.92x
Getaways Researchers 7.06% 5.84x
Composition Percentage: The overlap percentage between the Santa Monica Trip Planners audience and the Interest attribute.
Index: A comparison of the Santa Monica Trip Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Santa Monica Trip Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Santa Monica Trip Planners audience is H&M.

Location Composition Index
H&M 0.02% 1.66x
Lululemon 0.01% 1.65x
LOFT 0.03% 1.64x
Forever 21 0.02% 1.60x
Banana Republic 0.02% 1.53x
Gymboree 0.02% 1.53x
Coach 0.01% 1.52x
White House Black Market 0.03% 1.52x
Victoria's Secret 0.04% 1.49x
Michael Kors 0.01% 1.46x
Composition Percentage: The overlap percentage between the Santa Monica Trip Planners audience and the Location attribute.
Index: A comparison of the Santa Monica Trip Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Santa Monica Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Santa Monica Trip Planners audience is discoverlosangeles.com.

Website Composition Index
discoverlosangeles.com 4.58% 33.95x
hdontap.com 1.23% 20.23x
californiabeaches.com 1.17% 17.98x
whimsysoul.com 1.12% 15.87x
hebbarskitchen.com 1.34% 10.74x
lamag.com 5.58% 9.26x
mommypoppins.com 5.36% 8.71x
whiskaffair.com 1.00% 7.76x
vegrecipesofindia.com 1.40% 7.40x
losangeles.cbslocal.com 6.52% 7.18x
Composition Percentage: The overlap percentage between the Santa Monica Trip Planners audience and the Web attribute.
Index: A comparison of the Santa Monica Trip Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Santa Monica Trip Planners audience is Southern California Tourism.

Content Affinity Composition Index
Southern California Tourism 0.26% 15.76x
Mid-Atlantic Beaches 0.05% 11.79x
Los Angeles Cluster 0.08% 11.55x
San Francisco Tourism 0.05% 11.11x
Los Angeles Tourism 1.81% 10.30x
Russia Cluster 0.30% 7.30x
Alternative Streaming Services 0.04% 6.95x
California Universities 0.12% 6.40x
Assorted Topics (Elderly, Europe, Viral Media) 0.02% 5.41x
Visa & Immigration 0.12% 4.85x
Composition Percentage: The overlap percentage between the Santa Monica Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the Santa Monica Trip Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Santa Monica Trip Planners audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female