Dstillery Audiences

SCHOOL CLOSINGS UPDATES READERS

Audience Size: 390.4 Thousand Devices

Explore the School Closings Updates Readers Audience

Below you'll find more information about the School Closings Updates Readers audience, broken down in different categories based on their digital and physical behaviors. These are 390.4 thousand unique devices whose actions qualify for the School Closings Updates Readers audience.

Dstillery Crafted Audiences

INTERESTS

The School Closings Updates Readers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the School Closings Updates Readers audience is Cape Cod News Readers.

Interest Composition Index
Cape Cod News Readers 49.04% 90.24x
Telemedicine Content Readers 31.82% 87.33x
Harvard University Fans 47.61% 78.00x
New York City Events Researchers 45.45% 77.75x
Boston Trip Planners 32.78% 73.52x
Social Distancing Content Readers 23.92% 71.19x
Post COVID-19 Restaurant Reopening Researchers 20.10% 68.74x
Ivy League College Researchers 32.06% 65.04x
Trendy Shoe Shoppers 36.84% 63.76x
Home Interior Design Enthusiasts 34.69% 63.62x
Composition Percentage: The overlap percentage between the School Closings Updates Readers audience and the Interest attribute.
Index: A comparison of the School Closings Updates Readers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The School Closings Updates Readers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the School Closings Updates Readers audience is Carhartt.

Location Composition Index
Carhartt 0.02% 0.55x
Composition Percentage: The overlap percentage between the School Closings Updates Readers audience and the Location attribute.
Index: A comparison of the School Closings Updates Readers audience to the internet population.
Dstillery Web Insights

WEBSITES

The School Closings Updates Readers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the School Closings Updates Readers audience is massrealty.com.

Website Composition Index
massrealty.com 1.75% 69.65x
zoonewengland.org 2.45% 56.43x
bostoncentral.com 1.44% 55.52x
massgeneral.org 1.22% 53.30x
cambridgeday.com 1.02% 52.10x
thisweekinworcester.com 1.77% 51.11x
atriushealth.org 2.60% 50.16x
wickedlocal.com 18.82% 50.09x
somervillema.gov 1.25% 48.93x
metrowestdailynews.com 6.55% 48.85x
Composition Percentage: The overlap percentage between the School Closings Updates Readers audience and the Web attribute.
Index: A comparison of the School Closings Updates Readers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the School Closings Updates Readers audience is NYC Tourist Attractions.

Content Affinity Composition Index
NYC Tourist Attractions 6.70% 46.15x
Online Games 6.70% 41.84x
New England Universities 4.55% 36.72x
New York City Education & News Cluster 5.50% 31.44x
Broadway Information 5.02% 29.79x
Hudson Valley New York Media 9.81% 27.52x
New Hampshire News 8.13% 24.91x
New York City Real Estate Research Cluster 8.13% 24.75x
Travel, Food, Fashion & Fitness 3.11% 23.13x
Rhode Island Cluster 6.70% 21.50x
Composition Percentage: The overlap percentage between the School Closings Updates Readers audience and the Content Affinity attribute.
Index: A comparison of the School Closings Updates Readers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The School Closings Updates Readers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female