Dstillery Audiences

SCUBA DIVING ENTHUSIASTS

Audience Size: 4.2 Million Devices

Explore the Scuba Diving Enthusiasts Audience

Below you'll find more information about the Scuba Diving Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 4.2 million unique devices whose actions qualify for the Scuba Diving Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Scuba Diving Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Scuba Diving Enthusiasts audience is Product Manuals Researchers.

Interest Composition Index
Product Manuals Researchers 25.23% 19.24x
Power Tools Shoppers 24.67% 18.77x
Aviation Enthusiasts 23.33% 17.76x
Sailing Enthusiasts 24.29% 17.42x
Home Brewing Enthusiasts 23.04% 17.00x
Light Bulb Shoppers 22.30% 16.83x
Airstream Enthusiasts 23.06% 16.63x
Yachting Enthusiasts 22.53% 16.50x
Jeep Vehicle Shoppers 22.91% 16.34x
Subaru Vehicle Shoppers 20.87% 16.32x
Composition Percentage: The overlap percentage between the Scuba Diving Enthusiasts audience and the Interest attribute.
Index: A comparison of the Scuba Diving Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Scuba Diving Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Scuba Diving Enthusiasts audience is Tommy Bahama.

Location Composition Index
Tommy Bahama 0.01% 1.35x
The North Face 0.01% 1.22x
Belk 0.01% 1.21x
Chicos 0.04% 1.20x
Carhartt 0.29% 1.16x
Talbots 0.02% 1.13x
Mens Wearhouse 0.05% 1.12x
Lululemon 0.03% 1.09x
White House Black Market 0.04% 1.09x
Jos A. Bank Clothiers 0.03% 1.07x
Composition Percentage: The overlap percentage between the Scuba Diving Enthusiasts audience and the Location attribute.
Index: A comparison of the Scuba Diving Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Scuba Diving Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Scuba Diving Enthusiasts audience is sportdiver.com.

Website Composition Index
sportdiver.com 1.28% 56.07x
wetsuitwearhouse.com 1.01% 56.00x
westmarine.com 6.15% 31.18x
vortexoptics.com 1.07% 29.52x
hodgesmarine.com 1.08% 26.87x
ybw.com 1.08% 26.21x
pewpewtactical.com 1.65% 25.58x
bladehq.com 1.13% 25.19x
brownells.com 1.31% 24.59x
cruisersforum.com 1.62% 24.29x
Composition Percentage: The overlap percentage between the Scuba Diving Enthusiasts audience and the Web attribute.
Index: A comparison of the Scuba Diving Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Scuba Diving Enthusiasts audience is Scuba Diving.

Content Affinity Composition Index
Scuba Diving 0.52% 30.61x
Texas Off-Roading 0.10% 14.04x
Sports - Skiing, Snowboarding 0.02% 14.01x
Handyman Tools 0.02% 13.27x
Golf & Boats 0.01% 12.98x
Airsoft & Paintball Equipment 0.54% 12.38x
Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) 2.33% 12.04x
Texas News Cluster 8.95% 11.86x
Rural Living 0.06% 11.68x
Police Gear 3.53% 11.40x
Composition Percentage: The overlap percentage between the Scuba Diving Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Scuba Diving Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Scuba Diving Enthusiasts audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male