Dstillery Audiences

SCUBA DIVING ENTHUSIASTS

Audience Size: 2.9 Million Devices

Explore the Scuba Diving Enthusiasts Audience

Below you'll find more information about the Scuba Diving Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.9 million unique devices whose actions qualify for the Scuba Diving Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Scuba Diving Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Scuba Diving Enthusiasts audience is Product Manuals Researchers.

Interest Composition Index
Product Manuals Researchers 24.05% 19.83x
Power Tools Shoppers 24.14% 19.48x
Model Aircraft and Rocket Hobbyists 25.86% 18.86x
Sailing Enthusiasts 25.53% 18.21x
Aviation Enthusiasts 21.22% 18.21x
Light Bulb Shoppers 20.33% 17.22x
Home Brewing Enthusiasts 20.93% 17.15x
Airstream Enthusiasts 20.06% 17.02x
Archery Enthusiasts 20.71% 16.76x
Pilots 21.43% 16.53x
Composition Percentage: The overlap percentage between the Scuba Diving Enthusiasts audience and the Interest attribute.
Index: A comparison of the Scuba Diving Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Scuba Diving Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Scuba Diving Enthusiasts audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.42% 1.48x
REI 0.02% 1.34x
White House Black Market 0.37% 1.29x
Tommy Bahama 0.04% 1.24x
Mens Wearhouse 0.58% 1.23x
Patagonia 0.02% 1.22x
Johnston and Murphy 0.39% 1.17x
Buckle 0.26% 1.14x
Bonobos 0.08% 1.13x
Armani 0.03% 1.11x
Composition Percentage: The overlap percentage between the Scuba Diving Enthusiasts audience and the Location attribute.
Index: A comparison of the Scuba Diving Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Scuba Diving Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Scuba Diving Enthusiasts audience is sportdiver.com.

Website Composition Index
sportdiver.com 2.64% 76.34x
wetsuitwearhouse.com 2.17% 74.96x
suunto.com 2.82% 52.89x
floridagofishing.com 1.77% 42.16x
americanairlinescenter.com 1.31% 40.06x
floridasportsman.com 1.48% 40.01x
divers-supply.com 1.36% 38.07x
sailnet.com 1.54% 37.34x
boatus.com 1.07% 34.74x
lapolicegear.com 1.18% 32.79x
Composition Percentage: The overlap percentage between the Scuba Diving Enthusiasts audience and the Web attribute.
Index: A comparison of the Scuba Diving Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Scuba Diving Enthusiasts audience is Scuba Diving.

Content Affinity Composition Index
Scuba Diving 0.80% 32.26x
Sports - Skiing, Snowboarding 0.03% 15.48x
Handyman Tools 0.03% 14.43x
Texas Off-Roading 0.14% 13.36x
Golf & Boats 0.02% 13.34x
Police Gear 4.45% 12.80x
Airsoft & Paintball Equipment 0.74% 12.62x
Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) 3.53% 11.73x
Texas News Cluster 9.89% 11.70x
Rural Living 0.11% 11.58x
Composition Percentage: The overlap percentage between the Scuba Diving Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Scuba Diving Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Scuba Diving Enthusiasts audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male