Dstillery Audiences

SCUBA DIVING ENTHUSIASTS

Audience Size: 2.8 Million Devices

Explore the Scuba Diving Enthusiasts Audience

Below you'll find more information about the Scuba Diving Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.8 million unique devices whose actions qualify for the Scuba Diving Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Scuba Diving Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Scuba Diving Enthusiasts audience is Model Aircraft and Rocket Hobbyists.

Interest Composition Index
Model Aircraft and Rocket Hobbyists 24.31% 24.59x
Product Manuals Researchers 22.22% 24.53x
Power Tools Shoppers 22.16% 24.09x
Sailing Enthusiasts 22.55% 23.64x
Aviation Enthusiasts 19.39% 22.39x
Yachting Enthusiasts 21.57% 21.84x
Light Bulb Shoppers 19.42% 21.28x
Pilots 18.55% 21.02x
Airstream Enthusiasts 19.26% 20.92x
Home Brewing Enthusiasts 19.52% 20.82x
Composition Percentage: The overlap percentage between the Scuba Diving Enthusiasts audience and the Interest attribute.
Index: A comparison of the Scuba Diving Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Scuba Diving Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Scuba Diving Enthusiasts audience is Tommy Bahama.

Location Composition Index
Tommy Bahama 0.03% 1.64x
Jos A. Bank Clothiers 0.35% 1.40x
Chicos 0.05% 1.31x
REI 0.02% 1.27x
Columbia 0.01% 1.25x
Bonobos 0.04% 1.13x
LOFT 0.06% 1.13x
Johnston and Murphy 0.08% 1.11x
Free People 0.02% 1.10x
Talbots 0.04% 1.09x
Composition Percentage: The overlap percentage between the Scuba Diving Enthusiasts audience and the Location attribute.
Index: A comparison of the Scuba Diving Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Scuba Diving Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Scuba Diving Enthusiasts audience is wetsuitwearhouse.com.

Website Composition Index
wetsuitwearhouse.com 1.72% 81.50x
sportdiver.com 1.85% 79.22x
suunto.com 2.55% 56.56x
sailnet.com 1.15% 46.57x
floridagofishing.com 1.36% 44.87x
americanairlinescenter.com 1.13% 42.46x
floridasportsman.com 1.41% 39.57x
cruisersforum.com 1.40% 38.71x
sailmagazine.com 1.30% 37.48x
jamestowndistributors.com 1.13% 36.49x
Composition Percentage: The overlap percentage between the Scuba Diving Enthusiasts audience and the Web attribute.
Index: A comparison of the Scuba Diving Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Scuba Diving Enthusiasts audience is Scuba Diving.

Content Affinity Composition Index
Scuba Diving 0.71% 35.09x
Sports - Skiing, Snowboarding 0.03% 16.93x
Handyman Tools 0.03% 15.67x
Texas Off-Roading 0.16% 15.63x
Golf & Boats 0.02% 14.99x
Rural Living 0.14% 14.25x
Airsoft & Paintball Equipment 0.79% 14.12x
Police Gear 4.72% 13.81x
Texas News Cluster 9.48% 13.23x
Robotics 1.50% 12.91x
Composition Percentage: The overlap percentage between the Scuba Diving Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Scuba Diving Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Scuba Diving Enthusiasts audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male