Dstillery Audiences

SEASONAL ALLERGY SUFFERERS

Audience Size: 2.3 Million Devices

Explore the Seasonal Allergy Sufferers Audience

Below you'll find more information about the Seasonal Allergy Sufferers audience, broken down in different categories based on their digital and physical behaviors. These are 2.3 million unique devices whose actions qualify for the Seasonal Allergy Sufferers audience.

Dstillery Crafted Audiences

INTERESTS

The Seasonal Allergy Sufferers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Seasonal Allergy Sufferers audience is Pharmacy Shoppers.

Interest Composition Index
Pharmacy Shoppers 41.38% 38.08x
Online Health Researchers 33.71% 37.32x
Heartburn Sufferers 34.80% 36.22x
Retired Health Insurance Researchers 42.17% 36.08x
Heart Surgery Researchers 36.23% 34.95x
Hardware Shoppers 34.95% 34.65x
Medical Advice Researchers 31.55% 34.56x
Medical Science Researchers 35.65% 34.33x
Headache and Migraine Sufferers 34.62% 34.24x
Retired Budget Healthcare Shoppers 40.77% 32.89x
Composition Percentage: The overlap percentage between the Seasonal Allergy Sufferers audience and the Interest attribute.
Index: A comparison of the Seasonal Allergy Sufferers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Seasonal Allergy Sufferers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Seasonal Allergy Sufferers audience is Hollister.

Location Composition Index
Hollister 0.02% 1.35x
H&M 0.01% 1.29x
Gymboree 0.02% 1.27x
American Eagle Outfitters 0.03% 1.26x
Zumiez 0.02% 1.17x
Gap 0.02% 1.17x
Jos A. Bank Clothiers 0.02% 1.12x
Talbots 0.01% 1.11x
Mens Wearhouse 0.03% 1.10x
Eddie Bauer 0.01% 1.09x
Composition Percentage: The overlap percentage between the Seasonal Allergy Sufferers audience and the Location attribute.
Index: A comparison of the Seasonal Allergy Sufferers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Seasonal Allergy Sufferers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Seasonal Allergy Sufferers audience is pollen.com.

Website Composition Index
pollen.com 12.40% 46.97x
justanswer.com 1.27% 34.87x
petmd.com 2.50% 34.17x
cvs.com 8.70% 32.44x
intelius.com 3.07% 30.83x
weathertech.com 1.49% 30.21x
kidshealth.org 1.17% 29.37x
inyopools.com 1.15% 28.96x
officedepot.com 3.49% 28.25x
barnesandnoble.com 4.76% 28.03x
Composition Percentage: The overlap percentage between the Seasonal Allergy Sufferers audience and the Web attribute.
Index: A comparison of the Seasonal Allergy Sufferers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Seasonal Allergy Sufferers audience is Vitamin Shoppers.

Content Affinity Composition Index
Vitamin Shoppers 0.13% 25.65x
Pharmacy 0.57% 24.82x
Assorted Topics (Allergies, Chinese Goods, Trade Shows, Apparel, Product Reviews) 1.59% 24.38x
Robotics 0.05% 24.00x
Professional Audio Visual 0.05% 24.00x
Amateur Radios 0.17% 22.70x
Auctions & Repossessions 0.06% 22.20x
Cardiac & Other Health Research 0.17% 20.56x
Pool Cleaning 0.07% 19.89x
Bathrooms & Plumbing 0.10% 19.23x
Composition Percentage: The overlap percentage between the Seasonal Allergy Sufferers audience and the Content Affinity attribute.
Index: A comparison of the Seasonal Allergy Sufferers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Seasonal Allergy Sufferers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male