Explore the Seasonal Allergy Sufferers Audience
Below you'll find more information about the Seasonal Allergy Sufferers audience, broken down in different categories based on their digital and physical behaviors. These are 1.8 million unique devices whose actions qualify for the Seasonal Allergy Sufferers audience.
INTERESTS
The Seasonal Allergy Sufferers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Seasonal Allergy Sufferers audience is Pharmacy Shoppers.
| Interest | Composition | Index |
| Pharmacy Shoppers | 34.57% | 42.07x |
| Online Health Researchers | 26.49% | 40.78x |
| Retired Health Insurance Researchers | 36.53% | 39.18x |
| Heartburn Sufferers | 27.60% | 38.87x |
| Medical Advice Researchers | 24.93% | 38.43x |
| Medical Science Researchers | 29.55% | 37.51x |
| Heart Surgery Researchers | 30.16% | 37.47x |
| Headache and Migraine Sufferers | 27.61% | 37.10x |
| Hardware Shoppers | 25.38% | 35.89x |
| Retired Budget Healthcare Shoppers | 35.71% | 35.65x |
Composition Percentage:
The overlap percentage between the Seasonal Allergy Sufferers audience and the Interest attribute.
Index: A comparison of the Seasonal Allergy Sufferers audience to the internet population.
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APPAREL RETAILERS
The Seasonal Allergy Sufferers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Seasonal Allergy Sufferers audience is Lululemon.
| Location | Composition | Index |
| Lululemon | 0.01% | 1.25x |
| Jos A. Bank Clothiers | 0.02% | 1.14x |
| J. Crew | 0.01% | 1.14x |
| Banana Republic | 0.02% | 1.10x |
| Chicos | 0.02% | 1.05x |
| Gap | 0.02% | 1.04x |
| LOFT | 0.02% | 1.01x |
| Carhartt | 0.21% | 1.00x |
| H&M | 0.01% | 1.00x |
| Old Navy | 0.04% | 0.98x |
Composition Percentage:
The overlap percentage between the Seasonal Allergy Sufferers audience and the Location attribute.
Index: A comparison of the Seasonal Allergy Sufferers audience to the internet population.
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WEBSITES
The Seasonal Allergy Sufferers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Seasonal Allergy Sufferers audience is pollen.com.
| Website | Composition | Index |
| pollen.com | 10.90% | 61.69x |
| cvs.com | 3.75% | 34.01x |
| intelius.com | 1.23% | 31.97x |
| pharmacytimes.com | 1.89% | 31.75x |
| answers.yahoo.com | 3.12% | 26.17x |
| bestofmachinery.com | 1.22% | 24.74x |
| smarter.com | 1.46% | 23.92x |
| sciencedaily.com | 5.60% | 23.39x |
| thearchitectsguide.com | 1.06% | 22.69x |
| healthtopquestions.com | 2.21% | 22.59x |
Composition Percentage:
The overlap percentage between the Seasonal Allergy Sufferers audience and the Web attribute.
Index: A comparison of the Seasonal Allergy Sufferers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Seasonal Allergy Sufferers audience is Assorted Topics (Allergies, Chinese Goods, Trade Shows, Apparel, Product Reviews).
| Content Affinity | Composition | Index |
| Assorted Topics (Allergies, Chinese Goods, Trade Shows, Apparel, Product Reviews) | 0.52% | 28.33x |
| Arthritis & Bones | 0.20% | 22.55x |
| Natural Diet & Supplement Researchers | 0.25% | 19.38x |
| Dermatology | 0.06% | 18.69x |
| Auto Tires & Parts Repair Researchers | 0.11% | 17.58x |
| Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) | 0.07% | 16.57x |
| Nutrition & Diabetic Living | 0.16% | 16.25x |
| Medical & Pharmaceutical Scholarship | 0.61% | 16.20x |
| Discount Shopping | 0.14% | 15.68x |
| Appliances & Reviews | 4.87% | 15.58x |
Composition Percentage:
The overlap percentage between the Seasonal Allergy Sufferers audience and the Content Affinity attribute.
Index: A comparison of the Seasonal Allergy Sufferers audience to the internet population.
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DEMOGRAPHICS
The Seasonal Allergy Sufferers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male
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