Dstillery Audiences

SEASONAL ALLERGY SUFFERERS

Audience Size: 3.1 Million Devices

Explore the Seasonal Allergy Sufferers Audience

Below you'll find more information about the Seasonal Allergy Sufferers audience, broken down in different categories based on their digital and physical behaviors. These are 3.1 million unique devices whose actions qualify for the Seasonal Allergy Sufferers audience.

Dstillery Crafted Audiences

INTERESTS

The Seasonal Allergy Sufferers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Seasonal Allergy Sufferers audience is Retired Health Insurance Researchers.

Interest Composition Index
Retired Health Insurance Researchers 47.21% 45.54x
Home Exterior Design Enthusiasts 46.15% 43.10x
Heartburn Sufferers 51.68% 42.72x
Orlando Activities Researchers 43.89% 41.75x
Heart Surgery Researchers 46.24% 41.71x
Retired Budget Healthcare Shoppers 45.30% 41.09x
Texas Activity Researchers 42.45% 41.05x
Budget Grocery Shoppers 42.67% 40.73x
Online Health Researchers 43.78% 40.69x
Headache and Migraine Sufferers 50.28% 40.46x
Composition Percentage: The overlap percentage between the Seasonal Allergy Sufferers audience and the Interest attribute.
Index: A comparison of the Seasonal Allergy Sufferers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Seasonal Allergy Sufferers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Seasonal Allergy Sufferers audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.39% 1.44x
REI 0.02% 1.36x
Mens Wearhouse 0.57% 1.29x
Bonobos 0.09% 1.25x
White House Black Market 0.33% 1.24x
Talbots 0.06% 1.19x
Johnston and Murphy 0.36% 1.13x
Eddie Bauer 0.03% 1.09x
Buckle 0.22% 1.07x
Dressbarn 0.06% 1.04x
Composition Percentage: The overlap percentage between the Seasonal Allergy Sufferers audience and the Location attribute.
Index: A comparison of the Seasonal Allergy Sufferers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Seasonal Allergy Sufferers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Seasonal Allergy Sufferers audience is puritan.com.

Website Composition Index
puritan.com 2.00% 43.85x
inspectapedia.com 1.08% 43.58x
umm.edu 2.85% 41.62x
uofmhealth.org 1.40% 41.26x
hillspet.com 1.18% 41.24x
armstrong.com 1.22% 41.16x
lozo.com 1.72% 40.22x
doctorshealthpress.com 2.30% 40.04x
bissell.com 2.42% 39.36x
familydoctor.org 3.53% 39.14x
Composition Percentage: The overlap percentage between the Seasonal Allergy Sufferers audience and the Web attribute.
Index: A comparison of the Seasonal Allergy Sufferers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Seasonal Allergy Sufferers audience is Home Improvement Contractor.

Content Affinity Composition Index
Home Improvement Contractor 2.73% 26.66x
Holiday Gifts 1.48% 23.00x
Rural Living 0.21% 22.52x
As Seen On TV Products 0.15% 22.18x
Discount Shopping 6.11% 21.90x
Handyman Tools 0.04% 21.35x
Assorted Topics (Animals, Clothing, Events, Education) 0.09% 21.04x
Natural Diet & Supplement Researchers 8.92% 20.27x
Arthritis & Bones 7.50% 20.02x
ISPs & Local Services 0.09% 19.74x
Composition Percentage: The overlap percentage between the Seasonal Allergy Sufferers audience and the Content Affinity attribute.
Index: A comparison of the Seasonal Allergy Sufferers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Seasonal Allergy Sufferers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female