Dstillery Audiences

SENIOR CAREGIVERS

Audience Size: 2.6 Million Devices

Explore the Senior Caregivers Audience

Below you'll find more information about the Senior Caregivers audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the Senior Caregivers audience.

Dstillery Crafted Audiences

INTERESTS

The Senior Caregivers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Senior Caregivers audience is Pharmacy Shoppers.

Interest Composition Index
Pharmacy Shoppers 12.41% 17.76x
Joint Pain Sufferers 28.16% 16.12x
Medical Consultation Researchers 15.33% 15.47x
Medical Science Researchers 10.28% 15.45x
COVID Symptoms Researchers 7.79% 15.26x
Headache and Migraine Sufferers 9.88% 14.86x
Medical Advice Researchers 14.45% 14.83x
Cardio Health Researchers 27.45% 14.81x
Tutoring Resources Researchers 15.53% 14.50x
Readers of Buddhist Content 13.48% 14.39x
Composition Percentage: The overlap percentage between the Senior Caregivers audience and the Interest attribute.
Index: A comparison of the Senior Caregivers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Senior Caregivers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Senior Caregivers audience is LOFT.

Location Composition Index
LOFT 0.01% 1.42x
Lane Bryant 0.01% 1.29x
Urban Outfitters 0.01% 1.17x
Chicos 0.01% 1.13x
Journeys 0.02% 1.12x
Old Navy 0.02% 1.12x
Zumiez 0.02% 1.11x
Victoria's Secret 0.02% 1.09x
Banana Republic 0.01% 1.06x
Buckle 0.01% 1.04x
Composition Percentage: The overlap percentage between the Senior Caregivers audience and the Location attribute.
Index: A comparison of the Senior Caregivers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Senior Caregivers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Senior Caregivers audience is lifehack.org.

Website Composition Index
lifehack.org 15.06% 15.90x
sciencedaily.com 1.53% 15.46x
wow4u.com 2.00% 15.42x
tinybuddha.com 2.36% 15.32x
remembering.ca 1.08% 13.78x
starsunfolded.com 1.08% 12.07x
hernorm.com 1.65% 12.05x
ideapod.com 1.33% 11.82x
simplypsychology.org 5.97% 11.78x
heysigmund.com 2.35% 11.26x
Composition Percentage: The overlap percentage between the Senior Caregivers audience and the Web attribute.
Index: A comparison of the Senior Caregivers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Senior Caregivers audience is Cardiac & Other Health Research.

Content Affinity Composition Index
Cardiac & Other Health Research 0.05% 15.03x
Online Learning 0.04% 14.86x
Higher Education 0.03% 12.21x
Canadian Universities 0.09% 11.70x
Paleo & Keto Diet Enthusiasts 0.27% 10.92x
Yoga & Meditation 0.11% 10.89x
Quotes & Inspiration 1.61% 9.69x
Natural Diet & Supplement Researchers 0.11% 9.60x
Healthcare - Dermatology & Aging 3.19% 9.47x
Nutrition & Diabetic Living 0.04% 9.46x
Composition Percentage: The overlap percentage between the Senior Caregivers audience and the Content Affinity attribute.
Index: A comparison of the Senior Caregivers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Senior Caregivers audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female