Explore the Shoe Shoppers Audience
Below you'll find more information about the Shoe Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.4 million unique devices whose actions qualify for the Shoe Shoppers audience.
INTERESTS
The Shoe Shoppers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Shoe Shoppers audience is Sun Protection Shoppers.
| Interest | Composition | Index |
| Sun Protection Shoppers | 46.91% | 23.28x |
| Budget Grocery Shoppers | 35.34% | 22.28x |
| Supermarket Shoppers | 45.08% | 21.56x |
| Leather Goods Shoppers | 37.59% | 21.53x |
| Home Decor Shoppers | 32.76% | 21.36x |
| Apartment Furniture Shoppers | 32.57% | 21.34x |
| Blender Shoppers | 40.35% | 21.28x |
| Retired Assisted Living Shoppers | 34.56% | 20.93x |
| Eyeglasses & Contact Lens Buyers | 45.53% | 20.76x |
| Mattress Shoppers | 40.95% | 20.67x |
Composition Percentage:
The overlap percentage between the Shoe Shoppers audience and the Interest attribute.
Index: A comparison of the Shoe Shoppers audience to the internet population.
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APPAREL RETAILERS
The Shoe Shoppers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Shoe Shoppers audience is Zara.
| Location | Composition | Index |
| Zara | 0.03% | 1.47x |
| Ann Taylor | 0.02% | 1.47x |
| Free People | 0.02% | 1.38x |
| Chicos | 0.05% | 1.31x |
| Columbia | 0.01% | 1.30x |
| Joe's Jeans | 0.00% | 1.28x |
| REI | 0.02% | 1.26x |
| Old Navy | 0.07% | 1.25x |
| Coach | 0.06% | 1.24x |
| Dressbarn | 0.04% | 1.24x |
Composition Percentage:
The overlap percentage between the Shoe Shoppers audience and the Location attribute.
Index: A comparison of the Shoe Shoppers audience to the internet population.
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WEBSITES
The Shoe Shoppers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Shoe Shoppers audience is rogansshoes.com.
| Website | Composition | Index |
| rogansshoes.com | 0.56% | 88.84x |
| fitflop.com | 0.49% | 81.97x |
| hue.com | 0.19% | 80.63x |
| footwearetc.com | 0.85% | 80.24x |
| rockport.com | 0.14% | 78.73x |
| udans.com | 0.17% | 77.28x |
| schulershoes.com | 0.14% | 76.07x |
| thedreslyn.com | 0.11% | 72.98x |
| stevenalan.com | 0.19% | 72.49x |
| colehaan.com | 0.29% | 71.95x |
Composition Percentage:
The overlap percentage between the Shoe Shoppers audience and the Web attribute.
Index: A comparison of the Shoe Shoppers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Shoe Shoppers audience is Higher-End Fashion Brands.
| Content Affinity | Composition | Index |
| Higher-End Fashion Brands | 5.50% | 23.45x |
| Shoes & Accessories | 19.27% | 20.65x |
| Assorted Topics #11368 (Retail Products, Food Service, Package Delivery) | 1.06% | 20.37x |
| Shopping Catalogs | 6.35% | 19.47x |
| Holiday Gifts | 1.82% | 17.90x |
| Home Decoration - Crafts & Kids | 3.45% | 17.22x |
| As Seen On TV Products | 0.19% | 17.13x |
| Custom Gifts | 6.21% | 16.94x |
| Assorted Topics #11274 (Software Integration, Scrabble, Word Games, Pbs) | 0.29% | 16.83x |
| Men's Dress Shirt Shopping | 3.24% | 16.77x |
Composition Percentage:
The overlap percentage between the Shoe Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Shoe Shoppers audience to the internet population.
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DEMOGRAPHICS
The Shoe Shoppers audience resonates most for the following age and income brackets.
Age
25-34
Income
$150,000-$249,999
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