Dstillery Audiences

SHOE SHOPPERS

Audience Size: 3.5 Million Devices

Explore the Shoe Shoppers Audience

Below you'll find more information about the Shoe Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.5 million unique devices whose actions qualify for the Shoe Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Shoe Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Shoe Shoppers audience is Budget Grocery Shoppers.

Interest Composition Index
Budget Grocery Shoppers 32.09% 24.57x
Retired Assisted Living Shoppers 32.33% 24.09x
Apartment Furniture Shoppers 31.17% 23.68x
Trendy Shoe Shoppers 29.22% 22.97x
Home Decor Shoppers 32.38% 22.54x
Home Rug Shoppers 32.92% 22.28x
Home Goods Supercenter Shoppers 32.92% 22.28x
Leather Goods Shoppers 33.10% 22.16x
Online Home Decor Shoppers 27.89% 22.03x
Retired Health Insurance Researchers 28.08% 21.18x
Composition Percentage: The overlap percentage between the Shoe Shoppers audience and the Interest attribute.
Index: A comparison of the Shoe Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Shoe Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Shoe Shoppers audience is Victoria's Secret.

Location Composition Index
Victoria's Secret 0.02% 1.63x
Old Navy 0.02% 1.40x
Chicos 0.01% 1.34x
Mens Wearhouse 0.01% 1.10x
Maurices 0.01% 1.01x
Carhartt 0.13% 1.01x
Composition Percentage: The overlap percentage between the Shoe Shoppers audience and the Location attribute.
Index: A comparison of the Shoe Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Shoe Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Shoe Shoppers audience is journeys.com.

Website Composition Index
journeys.com 2.28% 33.12x
kirklands.com 2.11% 33.12x
chadwicks.com 3.00% 31.62x
ilovedooney.com 1.60% 31.50x
birkenstock.com 2.86% 31.26x
travelsmith.com 1.26% 30.95x
especiallyyours.com 1.01% 30.67x
stylewe.com 1.78% 29.68x
joesnewbalanceoutlet.com 2.93% 28.99x
lenox.com 1.47% 28.88x
Composition Percentage: The overlap percentage between the Shoe Shoppers audience and the Web attribute.
Index: A comparison of the Shoe Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Shoe Shoppers audience is Shoes & Accessories.

Content Affinity Composition Index
Shoes & Accessories 4.13% 22.10x
Men's Dress Shirt Shopping 0.65% 21.72x
Women Shoppers 9.53% 21.20x
Men's Fashion Shopping 0.16% 21.08x
Assorted Topics (Discount Stores, Sporting Goods, Viral Media) 0.08% 20.69x
Shopping Catalogs 1.45% 18.46x
Construction Apparel 0.87% 17.87x
Home Decoration - Crafts & Kids 0.84% 17.86x
Home Office Products 0.10% 16.85x
Higher-End Fashion Brands 0.24% 16.71x
Composition Percentage: The overlap percentage between the Shoe Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Shoe Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Shoe Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female