Dstillery Audiences

SHOE SHOPPERS

Audience Size: 3.6 Million Devices

Explore the Shoe Shoppers Audience

Below you'll find more information about the Shoe Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.6 million unique devices whose actions qualify for the Shoe Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Shoe Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Shoe Shoppers audience is Apartment Furniture Shoppers.

Interest Composition Index
Apartment Furniture Shoppers 34.75% 25.22x
Retired Assisted Living Shoppers 35.70% 25.08x
Budget Grocery Shoppers 36.02% 24.86x
Trendy Shoe Shoppers 33.99% 24.66x
Online Home Decor Shoppers 31.87% 23.68x
Home Decor Shoppers 34.03% 23.56x
Leather Goods Shoppers 35.75% 23.07x
Home Goods Supercenter Shoppers 34.62% 22.71x
Home Rug Shoppers 34.62% 22.71x
Work Hard, Play Hard Travelers 32.27% 22.44x
Composition Percentage: The overlap percentage between the Shoe Shoppers audience and the Interest attribute.
Index: A comparison of the Shoe Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Shoe Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Shoe Shoppers audience is Michael Kors.

Location Composition Index
Michael Kors 0.01% 1.57x
Gap 0.02% 1.41x
Express 0.02% 1.39x
LOFT 0.02% 1.34x
Lane Bryant 0.01% 1.30x
Forever 21 0.01% 1.27x
Zumiez 0.02% 1.26x
Chicos 0.02% 1.23x
Victoria's Secret 0.03% 1.23x
White House Black Market 0.01% 1.20x
Composition Percentage: The overlap percentage between the Shoe Shoppers audience and the Location attribute.
Index: A comparison of the Shoe Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Shoe Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Shoe Shoppers audience is aerosoles.com.

Website Composition Index
aerosoles.com 1.35% 47.36x
kirklands.com 3.28% 32.91x
journeys.com 3.49% 32.42x
birkenstock.com 4.09% 29.84x
travelsmith.com 1.73% 29.54x
chadwicks.com 3.96% 29.34x
metrostyle.com 1.13% 28.76x
tillys.com 1.74% 28.20x
ilovedooney.com 2.05% 28.17x
pandora.net 2.27% 27.89x
Composition Percentage: The overlap percentage between the Shoe Shoppers audience and the Web attribute.
Index: A comparison of the Shoe Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Shoe Shoppers audience is Shoes & Accessories.

Content Affinity Composition Index
Shoes & Accessories 5.32% 21.78x
Shopping Catalogs 1.74% 21.32x
Men's Dress Shirt Shopping 0.84% 20.51x
Women Shoppers 11.75% 19.55x
Men's Fashion Shopping 0.17% 18.09x
Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) 0.03% 18.02x
Higher-End Fashion Brands 0.37% 17.60x
Home Decoration - Crafts & Kids 1.09% 16.85x
Assorted Topics (Discount Stores, Sporting Goods, Viral Media) 0.11% 16.63x
Promo Codes 6.12% 16.19x
Composition Percentage: The overlap percentage between the Shoe Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Shoe Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Shoe Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female