Dstillery Audiences

SHOE SHOPPERS

Audience Size: 3.2 Million Devices

Explore the Shoe Shoppers Audience

Below you'll find more information about the Shoe Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.2 million unique devices whose actions qualify for the Shoe Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Shoe Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Shoe Shoppers audience is Trendy Shoe Shoppers.

Interest Composition Index
Trendy Shoe Shoppers 46.00% 26.78x
Home Goods Shoppers 48.35% 26.42x
Sun Protection Shoppers 47.14% 24.99x
Orlando Activities Researchers 37.46% 24.80x
Nashville Activity Researchers 39.98% 24.40x
Home Custom Bedroom Decorators 37.33% 24.20x
Custom Home Lighting Shoppers 37.33% 24.20x
Home Coffee Makers 39.09% 24.16x
Budget Grocery Shoppers 39.59% 23.42x
Blender Shoppers 41.57% 23.06x
Composition Percentage: The overlap percentage between the Shoe Shoppers audience and the Interest attribute.
Index: A comparison of the Shoe Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Shoe Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Shoe Shoppers audience is Express Outlets.

Location Composition Index
Express Outlets 0.01% 1.63x
Everlane 0.01% 1.60x
Ann Taylor 0.04% 1.59x
Free People 0.03% 1.55x
Columbia 0.02% 1.54x
Patagonia 0.02% 1.46x
Gymboree 0.05% 1.46x
Armani 0.03% 1.46x
Zara 0.04% 1.43x
Lululemon 0.08% 1.42x
Composition Percentage: The overlap percentage between the Shoe Shoppers audience and the Location attribute.
Index: A comparison of the Shoe Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Shoe Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Shoe Shoppers audience is clarksusa.com.

Website Composition Index
clarksusa.com 7.22% 85.61x
lancome-usa.com 1.01% 84.21x
belk.com 2.56% 78.33x
fossil.com 1.58% 78.22x
coach.com 1.28% 78.02x
pier1.com 2.48% 73.08x
barenecessities.com 2.46% 72.92x
houseofbeautyworld.com 1.04% 70.14x
dressbarn.com 3.02% 69.23x
katespade.com 7.15% 68.09x
Composition Percentage: The overlap percentage between the Shoe Shoppers audience and the Web attribute.
Index: A comparison of the Shoe Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Shoe Shoppers audience is Higher-End Fashion Brands.

Content Affinity Composition Index
Higher-End Fashion Brands 4.47% 25.81x
Shoes & Accessories 17.96% 22.26x
Assorted Topics (Retail Products, Food Service, Package Delivery) 0.85% 21.54x
Shopping Catalogs 6.38% 20.57x
As Seen On TV Products 0.18% 20.01x
Holiday Gifts 1.80% 19.97x
Men's Dress Shirt Shopping 3.06% 19.05x
Beach & Intimate Wear 2.25% 18.25x
Home Decoration - Crafts & Kids 3.41% 18.04x
Washington D.C. Hotels 0.04% 17.95x
Composition Percentage: The overlap percentage between the Shoe Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Shoe Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Shoe Shoppers audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female