Explore the Sinus Researchers Audience
Below you'll find more information about the Sinus Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 2.3 million unique devices whose actions qualify for the Sinus Researchers audience.
INTERESTS
The Sinus Researchers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Sinus Researchers audience is Heartburn Sufferers.
| Interest | Composition | Index |
| Heartburn Sufferers | 60.35% | 53.07x |
| Headache and Migraine Sufferers | 60.67% | 50.09x |
| Orlando Activities Researchers | 50.44% | 46.79x |
| Cholesterol Researchers | 50.77% | 46.42x |
| Heart Surgery Researchers | 52.33% | 46.40x |
| Bargain Shopping Researchers | 51.21% | 46.30x |
| Texas Activity Researchers | 47.01% | 44.63x |
| Gastrointestinal Researchers | 56.21% | 44.32x |
| Women's Health Researchers | 51.91% | 43.65x |
| Pharmacy Shoppers | 53.18% | 43.51x |
Composition Percentage:
The overlap percentage between the Sinus Researchers audience and the Interest attribute.
Index: A comparison of the Sinus Researchers audience to the internet population.
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APPAREL RETAILERS
The Sinus Researchers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Sinus Researchers audience is Carhartt.
| Location | Composition | Index |
| Carhartt | 0.07% | 1.51x |
| Chicos | 0.05% | 1.28x |
| Belk | 0.01% | 1.27x |
| Madewell | 0.01% | 1.23x |
| Talbots | 0.03% | 1.22x |
| White House Black Market | 0.08% | 1.16x |
| Buckle | 0.06% | 1.13x |
| Mens Wearhouse | 0.10% | 1.12x |
| Lane Bryant | 0.04% | 1.11x |
| Lululemon | 0.03% | 1.11x |
Composition Percentage:
The overlap percentage between the Sinus Researchers audience and the Location attribute.
Index: A comparison of the Sinus Researchers audience to the internet population.
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WEBSITES
The Sinus Researchers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Sinus Researchers audience is familydoctor.org.
| Website | Composition | Index |
| familydoctor.org | 2.37% | 69.34x |
| home-remedies-for-you.com | 1.77% | 68.66x |
| umm.edu | 1.86% | 67.17x |
| doctorshealthpress.com | 1.55% | 64.75x |
| health.harvard.edu | 1.72% | 61.77x |
| bodyecology.com | 2.57% | 58.97x |
| bewell.com | 1.05% | 58.61x |
| xojane.com | 3.90% | 57.74x |
| acne.org | 3.04% | 57.41x |
| podiatrytoday.com | 1.26% | 55.06x |
Composition Percentage:
The overlap percentage between the Sinus Researchers audience and the Web attribute.
Index: A comparison of the Sinus Researchers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Sinus Researchers audience is Natural Diet & Supplement Researchers.
| Content Affinity | Composition | Index |
| Natural Diet & Supplement Researchers | 6.29% | 25.56x |
| Reproductive Health | 3.72% | 25.50x |
| Paleo & Keto Diet Enthusiasts | 12.40% | 25.19x |
| Assorted Topics (Web Hosting, Fiction Storytelling, Research) | 0.18% | 22.76x |
| Nutrition & Diabetic Living | 1.43% | 21.71x |
| As Seen On TV Products | 0.08% | 21.50x |
| Dermatology | 4.19% | 21.37x |
| Healthy Eating Researchers | 3.23% | 21.36x |
| Food Cluster | 3.27% | 19.84x |
| Assorted Topics (Animals, Clothing, Events, Education) | 0.05% | 19.74x |
Composition Percentage:
The overlap percentage between the Sinus Researchers audience and the Content Affinity attribute.
Index: A comparison of the Sinus Researchers audience to the internet population.
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DEMOGRAPHICS
The Sinus Researchers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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