Dstillery Audiences

SKI AND SNOWBOARD TRIP PLANNERS

Audience Size: 3.7 Million Devices

Explore the Ski and Snowboard Trip Planners Audience

Below you'll find more information about the Ski and Snowboard Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 3.7 million unique devices whose actions qualify for the Ski and Snowboard Trip Planners audience.

Dstillery Crafted Audiences

INTERESTS

The Ski and Snowboard Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Ski and Snowboard Trip Planners audience is Aspen Trip Planners.

Interest Composition Index
Aspen Trip Planners 19.78% 17.40x
Ski Enthusiasts 37.87% 15.85x
Denver Trip Planners 20.35% 13.82x
Telluride Trip Planners 16.85% 13.78x
Winter Sports Destination Seekers 10.38% 13.54x
Colorado Skiers and Snowboarders 21.99% 13.20x
Snowboard Enthusiasts 16.98% 11.95x
Colorado County and Local Fair Visitors 18.21% 10.66x
Luxury Hotel Guests 10.38% 9.92x
Costa Rica Trip Planners 11.23% 8.86x
Composition Percentage: The overlap percentage between the Ski and Snowboard Trip Planners audience and the Interest attribute.
Index: A comparison of the Ski and Snowboard Trip Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Ski and Snowboard Trip Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Ski and Snowboard Trip Planners audience is Buckle.

Location Composition Index
Buckle 0.01% 1.56x
Banana Republic 0.01% 1.56x
Victoria's Secret 0.01% 1.21x
Old Navy 0.01% 0.97x
Carhartt 0.06% 0.86x
Maurices 0.01% 0.78x
Composition Percentage: The overlap percentage between the Ski and Snowboard Trip Planners audience and the Location attribute.
Index: A comparison of the Ski and Snowboard Trip Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Ski and Snowboard Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Ski and Snowboard Trip Planners audience is onthesnow.com.

Website Composition Index
onthesnow.com 4.02% 28.73x
uncovercolorado.com 9.27% 27.04x
dayhikesneardenver.com 1.83% 26.70x
colorado.gov 9.24% 26.55x
edmonton.ca 3.33% 26.48x
thebanffblog.com 1.20% 24.56x
redrocksonline.com 1.74% 23.75x
recolorado.com 1.28% 22.72x
303magazine.com 1.57% 22.24x
5280.com 1.04% 18.77x
Composition Percentage: The overlap percentage between the Ski and Snowboard Trip Planners audience and the Web attribute.
Index: A comparison of the Ski and Snowboard Trip Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Ski and Snowboard Trip Planners audience is Winter Sports & Gear.

Content Affinity Composition Index
Winter Sports & Gear 0.32% 22.74x
Colorado Snow 1.91% 17.42x
National Parks 0.12% 13.34x
Action Sports 0.19% 13.16x
Backpacking 2.19% 11.06x
Saskatchewan Media & Retail Cluster 0.02% 10.84x
Caribbean Vacation 0.83% 8.70x
Canadian Auto 3.65% 8.52x
European Museums, Restaurants & Events 0.06% 8.30x
Oil & Energy 0.04% 8.19x
Composition Percentage: The overlap percentage between the Ski and Snowboard Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the Ski and Snowboard Trip Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Ski and Snowboard Trip Planners audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male