Dstillery Audiences

SLEEP RESEARCHERS

Audience Size: 2.3 Million Devices

Explore the Sleep Researchers Audience

Below you'll find more information about the Sleep Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 2.3 million unique devices whose actions qualify for the Sleep Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Sleep Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sleep Researchers audience is Pharmacy Shoppers.

Interest Composition Index
Pharmacy Shoppers 14.79% 21.24x
Foot Pain Sufferers 13.10% 19.90x
Heart Surgery Researchers 13.69% 19.84x
COVID Symptoms Researchers 9.45% 19.80x
Home Exterior Design Enthusiasts 12.31% 18.90x
Weight Loss Researchers 10.70% 18.69x
Gastrointestinal Researchers 14.35% 17.68x
Home Remodelers 9.64% 17.63x
Arthritis Sufferers 15.63% 17.57x
Sinus Researchers 11.26% 17.39x
Composition Percentage: The overlap percentage between the Sleep Researchers audience and the Interest attribute.
Index: A comparison of the Sleep Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sleep Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sleep Researchers audience is Lane Bryant.

Location Composition Index
Lane Bryant 0.01% 1.14x
Old Navy 0.02% 1.12x
Gap 0.01% 1.12x
Aeropostale 0.01% 1.12x
Carhartt 0.15% 1.11x
American Eagle Outfitters 0.01% 1.09x
Banana Republic 0.01% 1.04x
Maurices 0.02% 1.02x
Dressbarn 0.01% 1.02x
The Childrens Place 0.02% 0.99x
Composition Percentage: The overlap percentage between the Sleep Researchers audience and the Location attribute.
Index: A comparison of the Sleep Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Sleep Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Sleep Researchers audience is gmfullsize.com.

Website Composition Index
gmfullsize.com 1.47% 13.19x
worldbirds.org 1.10% 12.98x
christianpost.com 1.23% 12.90x
hotrod.com 1.09% 12.67x
gmtruckclub.com 1.66% 12.27x
wayfair.com 10.24% 12.21x
thriftyfun.com 2.11% 12.08x
dieselplace.com 1.70% 11.95x
sportsmansguide.com 2.66% 11.80x
thisoldhouse.com 2.95% 11.66x
Composition Percentage: The overlap percentage between the Sleep Researchers audience and the Web attribute.
Index: A comparison of the Sleep Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sleep Researchers audience is Nutrition & Diabetic Living.

Content Affinity Composition Index
Nutrition & Diabetic Living 0.08% 14.61x
Jokes & Riddles 0.04% 13.58x
Natural Diet & Supplement Researchers 0.14% 13.32x
Yoga & Meditation 0.13% 12.89x
Cardiac & Other Health Research 0.04% 11.99x
Moving & Storage 0.03% 11.89x
Shoes & Accessories 0.03% 11.11x
Arthritis & Bones 0.06% 10.72x
New Parents 0.69% 10.00x
Car Keys, Locks & Remotes 0.05% 10.00x
Composition Percentage: The overlap percentage between the Sleep Researchers audience and the Content Affinity attribute.
Index: A comparison of the Sleep Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sleep Researchers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female