Dstillery Audiences

SMART HOME PRODUCT RESEARCHERS

Audience Size: 3.7 Million Devices

Explore the Smart Home Product Researchers Audience

Below you'll find more information about the Smart Home Product Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 3.7 million unique devices whose actions qualify for the Smart Home Product Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Smart Home Product Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Smart Home Product Researchers audience is Home Networking Researchers.

Interest Composition Index
Home Networking Researchers 22.46% 14.25x
Sony Fans 22.97% 14.10x
Product Manuals Researchers 18.05% 12.55x
Web Conferences and Remote Workers 22.25% 12.36x
Ink & Toner Shoppers 19.65% 12.22x
Power Tools Shoppers 18.53% 11.87x
Professional Sound Products Researchers 17.49% 11.36x
Kitchen Stove Shoppers 14.29% 11.23x
Model Aircraft and Rocket Hobbyists 23.13% 11.08x
Plumbers 16.92% 10.88x
Composition Percentage: The overlap percentage between the Smart Home Product Researchers audience and the Interest attribute.
Index: A comparison of the Smart Home Product Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Smart Home Product Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Smart Home Product Researchers audience is Carhartt.

Location Composition Index
Carhartt 0.15% 1.15x
Old Navy 0.01% 1.14x
Maurices 0.01% 0.82x
Composition Percentage: The overlap percentage between the Smart Home Product Researchers audience and the Location attribute.
Index: A comparison of the Smart Home Product Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Smart Home Product Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Smart Home Product Researchers audience is legrand.us.

Website Composition Index
legrand.us 1.11% 24.38x
mouser.com 1.84% 22.14x
engineeringtoolbox.com 2.03% 17.34x
westmarine.com 1.60% 17.32x
netgear.com 3.85% 15.42x
manualzz.com 1.27% 14.94x
avsforum.com 5.51% 14.94x
constructionprotips.com 1.73% 14.48x
carbonmediagroup.com 1.09% 14.00x
moen.com 1.08% 13.99x
Composition Percentage: The overlap percentage between the Smart Home Product Researchers audience and the Web attribute.
Index: A comparison of the Smart Home Product Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Smart Home Product Researchers audience is Electronic Cabling.

Content Affinity Composition Index
Electronic Cabling 0.50% 20.50x
Lighting & Power 1.23% 17.87x
Home Improvement Contractor 0.08% 17.80x
Environmentally Friendly Cars 0.02% 14.53x
Electrical Engineering 1.41% 13.92x
Barcode Site & App Users 0.02% 13.42x
Computer Printers 0.14% 12.91x
Robotics 0.43% 12.33x
Amateur Radios 1.49% 12.23x
Engineering 1.49% 12.06x
Composition Percentage: The overlap percentage between the Smart Home Product Researchers audience and the Content Affinity attribute.
Index: A comparison of the Smart Home Product Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Smart Home Product Researchers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male