Dstillery Audiences

SMART HOME PRODUCT RESEARCHERS

Audience Size: 3.7 Million Devices

Explore the Smart Home Product Researchers Audience

Below you'll find more information about the Smart Home Product Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 3.7 million unique devices whose actions qualify for the Smart Home Product Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Smart Home Product Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Smart Home Product Researchers audience is Home Networking Researchers.

Interest Composition Index
Home Networking Researchers 18.07% 12.32x
Sony Fans 17.12% 10.61x
PC Users 18.39% 10.42x
Wireless Headphone Researchers 0.52% 10.28x
Web Conferences and Remote Workers 13.77% 10.18x
Laptop Researchers 9.82% 9.00x
Professional Sound Products Researchers 12.48% 8.79x
Mac Users 7.45% 8.76x
Headphone Review Readers 14.69% 8.59x
Deal and Discount Aggregator Researchers 8.37% 8.53x
Composition Percentage: The overlap percentage between the Smart Home Product Researchers audience and the Interest attribute.
Index: A comparison of the Smart Home Product Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Smart Home Product Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Smart Home Product Researchers audience is Gap.

Location Composition Index
Gap 0.03% 1.47x
Talbots 0.02% 1.45x
Eddie Bauer 0.01% 1.43x
LOFT 0.03% 1.32x
Banana Republic 0.02% 1.29x
J. Crew 0.01% 1.22x
American Eagle Outfitters 0.03% 1.20x
Express 0.03% 1.20x
White House Black Market 0.03% 1.19x
Michael Kors 0.01% 1.19x
Composition Percentage: The overlap percentage between the Smart Home Product Researchers audience and the Location attribute.
Index: A comparison of the Smart Home Product Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Smart Home Product Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Smart Home Product Researchers audience is avsforum.com.

Website Composition Index
avsforum.com 3.81% 13.59x
techhive.com 4.46% 11.49x
spiceworks.com 1.94% 11.01x
whatismyip.com 1.45% 11.00x
techonthenet.com 1.24% 10.83x
contextures.com 1.19% 10.19x
tecmint.com 1.17% 10.04x
avforums.com 1.75% 9.73x
linuxize.com 1.61% 9.50x
camelcamelcamel.com 2.32% 9.50x
Composition Percentage: The overlap percentage between the Smart Home Product Researchers audience and the Web attribute.
Index: A comparison of the Smart Home Product Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Smart Home Product Researchers audience is Health & Safety Compliance.

Content Affinity Composition Index
Health & Safety Compliance 0.02% 9.84x
Lighting & Power 0.02% 9.77x
Telescopes 0.05% 8.77x
Data, Analytics & Coding 1.11% 8.32x
Engineering 0.09% 8.30x
High-End Audio 1.91% 8.25x
Electrical Engineering 0.14% 7.85x
Routers, Switches & Networking 1.81% 7.83x
Insurance Cluster 0.01% 6.87x
Home Furnishings 0.17% 6.73x
Composition Percentage: The overlap percentage between the Smart Home Product Researchers audience and the Content Affinity attribute.
Index: A comparison of the Smart Home Product Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Smart Home Product Researchers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male