Explore the Smartphone Case Shoppers Audience
Below you'll find more information about the Smartphone Case Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.1 million unique devices whose actions qualify for the Smartphone Case Shoppers audience.
INTERESTS
The Smartphone Case Shoppers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Smartphone Case Shoppers audience is iPhone Users.
| Interest | Composition | Index |
| iPhone Users | 25.03% | 17.53x |
| High End TV Shoppers | 28.87% | 17.36x |
| Android Fans | 24.90% | 17.28x |
| Bowling Enthusiasts | 32.80% | 16.97x |
| Streaming Device Shoppers | 30.25% | 16.89x |
| Gift Givers | 32.99% | 16.78x |
| Condom Shoppers | 0.42% | 16.11x |
| Mobile Phone Comparison Shoppers | 24.60% | 15.79x |
| Discount Device Shoppers | 24.48% | 15.73x |
| Engagement Ring Shoppers | 31.75% | 15.71x |
Composition Percentage:
The overlap percentage between the Smartphone Case Shoppers audience and the Interest attribute.
Index: A comparison of the Smartphone Case Shoppers audience to the internet population.
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APPAREL RETAILERS
The Smartphone Case Shoppers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Smartphone Case Shoppers audience is Eddie Bauer.
| Location | Composition | Index |
| Eddie Bauer | 0.02% | 1.18x |
| Columbia | 0.01% | 1.13x |
| Lorna Jane | 0.01% | 1.08x |
| Lane Bryant | 0.04% | 1.08x |
| Gymboree | 0.03% | 1.04x |
| Aeropostale | 0.03% | 1.01x |
| Levi Strauss | 0.01% | 0.98x |
| Old Navy | 0.06% | 0.97x |
| Uniqlo | 0.01% | 0.97x |
| Chicos | 0.04% | 0.97x |
Composition Percentage:
The overlap percentage between the Smartphone Case Shoppers audience and the Location attribute.
Index: A comparison of the Smartphone Case Shoppers audience to the internet population.
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WEBSITES
The Smartphone Case Shoppers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Smartphone Case Shoppers audience is decalgirl.com.
| Website | Composition | Index |
| decalgirl.com | 5.02% | 94.48x |
| modjunkiez.com | 0.04% | 76.34x |
| bandanafever.com | 0.02% | 70.57x |
| mightyskins.com | 2.21% | 67.08x |
| skinit.com | 2.45% | 63.95x |
| toastmade.com | 0.20% | 62.91x |
| otterbox.com | 0.43% | 61.80x |
| franklinsports.com | 0.02% | 59.31x |
| joesge.com | 0.03% | 58.12x |
| newtoynews.com | 0.27% | 57.49x |
Composition Percentage:
The overlap percentage between the Smartphone Case Shoppers audience and the Web attribute.
Index: A comparison of the Smartphone Case Shoppers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Smartphone Case Shoppers audience is Sports Apparel.
| Content Affinity | Composition | Index |
| Sports Apparel | 1.71% | 22.83x |
| Assorted Topics #11378 (Clothing, Asian Food, Japanese Goods, Leggings) | 1.23% | 14.73x |
| Assorted Topics #11368 (Retail Products, Food Service, Package Delivery) | 0.74% | 14.61x |
| Costumes | 1.55% | 14.26x |
| Assorted Topics #11499 (Toys, T-Shirts, Volvos) | 0.36% | 13.84x |
| Electronic Accessories | 8.00% | 13.82x |
| Studio & Franchise Video Game Players | 8.67% | 13.28x |
| Mobile Phone Networks | 4.67% | 12.65x |
| Flags & Trump | 0.13% | 11.70x |
| Holiday Gifts | 1.12% | 11.15x |
Composition Percentage:
The overlap percentage between the Smartphone Case Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Smartphone Case Shoppers audience to the internet population.
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DEMOGRAPHICS
The Smartphone Case Shoppers audience resonates most for the following age and income brackets.
Age
25-34
Income
Over $250,000
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