Dstillery Audiences

SNOWBOARD ENTHUSIASTS

Audience Size: 1.5 Million Devices

Explore the Snowboard Enthusiasts Audience

Below you'll find more information about the Snowboard Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 1.5 million unique devices whose actions qualify for the Snowboard Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Snowboard Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Snowboard Enthusiasts audience is Winter Sports Destination Seekers.

Interest Composition Index
Winter Sports Destination Seekers 19.33% 49.43x
Ski and Snowboard Enthusiasts 37.39% 41.70x
Mountain Biking Enthusiasts 25.85% 38.59x
Beard Care Researchers 15.25% 36.10x
Rock Climbing Enthusiasts 29.24% 32.29x
Indoor Cycling & Spinning Enthusiasts 27.96% 30.08x
Sleep Researchers 15.53% 26.93x
Wellness Enthusiasts 6.01% 26.68x
Orthodontics Researchers 12.55% 26.67x
Gym Equipment Owners 25.23% 26.35x
Composition Percentage: The overlap percentage between the Snowboard Enthusiasts audience and the Interest attribute.
Index: A comparison of the Snowboard Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Snowboard Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Snowboard Enthusiasts audience is Old Navy.

Location Composition Index
Old Navy 0.02% 1.95x
Maurices 0.01% 0.89x
Composition Percentage: The overlap percentage between the Snowboard Enthusiasts audience and the Location attribute.
Index: A comparison of the Snowboard Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Snowboard Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Snowboard Enthusiasts audience is burton.com.

Website Composition Index
burton.com 4.05% 100.97x
ridingboards.com 1.04% 96.11x
newtoski.com 1.20% 76.47x
switchbacktravel.com 2.30% 72.20x
snowboardingforum.com 1.04% 69.70x
tetongravity.com 1.19% 68.42x
mtnweekly.com 2.01% 67.01x
onthesnow.com 5.39% 63.14x
freeskier.com 1.29% 62.23x
retailmenot.ca 2.13% 57.34x
Composition Percentage: The overlap percentage between the Snowboard Enthusiasts audience and the Web attribute.
Index: A comparison of the Snowboard Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Snowboard Enthusiasts audience is Winter Sports & Gear.

Content Affinity Composition Index
Winter Sports & Gear 0.38% 52.55x
Action Sports 0.31% 42.58x
Backpacking 3.64% 29.94x
Vegans & Animal Welfare 0.19% 28.78x
Canada Shopping - Kitchenware 0.25% 28.61x
Canada Culture and Tourism 4.84% 26.65x
Colorado Snow 2.42% 26.12x
Canadian Auto 5.98% 21.81x
Bags & Luggage 0.86% 20.58x
Recreational Motor Sport Enthusiasts 1.65% 19.55x
Composition Percentage: The overlap percentage between the Snowboard Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Snowboard Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Snowboard Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male