Dstillery Audiences

SOCCER FANS

Audience Size: 1.7 Million Devices

Explore the Soccer Fans Audience

Below you'll find more information about the Soccer Fans audience, broken down in different categories based on their digital and physical behaviors. These are 1.7 million unique devices whose actions qualify for the Soccer Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Soccer Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Soccer Fans audience is Mens Business Clothes Shoppers.

Interest Composition Index
Mens Business Clothes Shoppers 7.52% 25.40x
Harvard University Fans 10.89% 24.22x
World Cup Apparel Shoppers 32.88% 21.47x
Executive Travelers 7.75% 21.30x
Online Grammar Tool Users 8.63% 20.68x
Ivy League College Researchers 6.50% 19.71x
Study Abroad Researchers 12.00% 19.48x
Chess Enthusiasts 21.79% 19.22x
NBA Fans 20.84% 18.85x
Conservative Think Tank Readers 19.61% 18.73x
Composition Percentage: The overlap percentage between the Soccer Fans audience and the Interest attribute.
Index: A comparison of the Soccer Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Soccer Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Soccer Fans audience is Michael Kors.

Location Composition Index
Michael Kors 0.01% 1.49x
Lululemon 0.01% 1.46x
Chicos 0.02% 1.39x
H&M 0.01% 1.34x
Mens Wearhouse 0.01% 1.34x
LOFT 0.01% 1.30x
Zumiez 0.03% 1.29x
Aeropostale 0.01% 1.14x
Old Navy 0.02% 1.14x
Victoria's Secret 0.01% 1.11x
Composition Percentage: The overlap percentage between the Soccer Fans audience and the Location attribute.
Index: A comparison of the Soccer Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Soccer Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Soccer Fans audience is besoccer.com.

Website Composition Index
besoccer.com 1.11% 67.18x
sofascore.com 1.96% 66.00x
whoscored.com 1.20% 64.47x
transfermarkt.us 1.08% 63.52x
livesoccertv.com 3.57% 62.59x
starsandstripesfc.com 3.14% 62.19x
liverpool.com 1.81% 62.12x
dailycannon.com 1.26% 60.74x
tribalfootball.com 1.58% 59.83x
spurs-web.com 1.08% 59.57x
Composition Percentage: The overlap percentage between the Soccer Fans audience and the Web attribute.
Index: A comparison of the Soccer Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Soccer Fans audience is US Soccer.

Content Affinity Composition Index
US Soccer 0.45% 27.25x
Local & Travel England - Northern England 0.35% 25.55x
Italy Cluster 0.22% 20.42x
Peru Media 1.74% 19.56x
Virginia Athletics 0.15% 19.38x
Franco-African Cluster 0.14% 19.18x
Central & South American News 1.11% 19.07x
Scotland Travel 0.07% 18.66x
Canadian Universities 0.14% 18.10x
MBA Education 0.26% 17.96x
Composition Percentage: The overlap percentage between the Soccer Fans audience and the Content Affinity attribute.
Index: A comparison of the Soccer Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Soccer Fans audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male