Dstillery Audiences

SOCIAL CONSERVATIVES

Audience Size: 2.1 Million Devices

Explore the Social Conservatives Audience

Below you'll find more information about the Social Conservatives audience, broken down in different categories based on their digital and physical behaviors. These are 2.1 million unique devices whose actions qualify for the Social Conservatives audience.

Dstillery Crafted Audiences

INTERESTS

The Social Conservatives audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Social Conservatives audience is Conservative News Readers.

Interest Composition Index
Conservative News Readers 65.08% 80.25x
Social Liberals 47.10% 59.75x
Financial Business Intelligence Researchers 43.49% 55.02x
Gun Violence Researchers 40.37% 52.74x
Liberal News Readers 39.31% 51.94x
Tea Party Policy Supporters 37.35% 51.36x
Financial News Readers 38.48% 48.72x
Immigration Control Advocates 51.57% 48.47x
Marines 36.79% 48.24x
Conservative Think Tank Readers 49.49% 44.48x
Composition Percentage: The overlap percentage between the Social Conservatives audience and the Interest attribute.
Index: A comparison of the Social Conservatives audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Social Conservatives audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Social Conservatives audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.40% 1.54x
Mens Wearhouse 0.56% 1.31x
Johnston and Murphy 0.16% 1.27x
Bonobos 0.07% 1.26x
Patagonia 0.02% 1.18x
REI 0.02% 1.17x
Talbots 0.04% 1.13x
White House Black Market 0.22% 1.13x
Chicos 0.06% 1.12x
Lululemon 0.06% 1.10x
Composition Percentage: The overlap percentage between the Social Conservatives audience and the Location attribute.
Index: A comparison of the Social Conservatives audience to the internet population.
Dstillery Web Insights

WEBSITES

The Social Conservatives audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Social Conservatives audience is lucianne.com.

Website Composition Index
lucianne.com 1.18% 101.44x
commentarymagazine.com 1.36% 100.83x
therightscoop.com 2.08% 99.43x
conservativereview.com 3.82% 94.20x
blaze.com 1.09% 92.94x
realclearmarkets.com 1.83% 91.31x
dcclothesline.com 1.20% 89.81x
humanevents.com 2.16% 86.29x
lidblog.com 3.08% 85.98x
steynonline.com 3.11% 85.66x
Composition Percentage: The overlap percentage between the Social Conservatives audience and the Web attribute.
Index: A comparison of the Social Conservatives audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Social Conservatives audience is Public Policy Media.

Content Affinity Composition Index
Public Policy Media 11.79% 38.54x
Cars, Travel & Food 1.46% 38.46x
Right Wing Blogs - Pro-gun & Pro-life 17.00% 30.96x
Right Wing Blogs - Political Activism 5.22% 30.03x
Right Wing Blogs - Conspiracy Theories 18.86% 30.01x
Social & Demographic Trends 3.89% 24.14x
Middle East News 9.17% 23.82x
Liberal Media - Political Activism 7.52% 22.74x
Cuba & Mexico Media 1.62% 21.56x
Conservatives & Conspiracies 9.54% 20.78x
Composition Percentage: The overlap percentage between the Social Conservatives audience and the Content Affinity attribute.
Index: A comparison of the Social Conservatives audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Social Conservatives audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male