Dstillery Audiences

SOCIAL CONSERVATIVES

Audience Size: 2.3 Million Devices

Explore the Social Conservatives Audience

Below you'll find more information about the Social Conservatives audience, broken down in different categories based on their digital and physical behaviors. These are 2.3 million unique devices whose actions qualify for the Social Conservatives audience.

Dstillery Crafted Audiences

INTERESTS

The Social Conservatives audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Social Conservatives audience is Conservative News Readers.

Interest Composition Index
Conservative News Readers 64.21% 86.29x
Social Liberals 48.16% 63.96x
Liberal News Readers 37.97% 57.72x
Financial Business Intelligence Researchers 44.46% 56.95x
Gun Violence Researchers 41.18% 55.47x
Financial News Readers 37.13% 53.46x
Marines 37.38% 52.26x
Tea Party Policy Supporters 37.75% 51.94x
Federal Employee Benefits Researchers 33.14% 47.39x
Voters 43.22% 47.37x
Composition Percentage: The overlap percentage between the Social Conservatives audience and the Interest attribute.
Index: A comparison of the Social Conservatives audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Social Conservatives audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Social Conservatives audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.30% 1.39x
The North Face 0.02% 1.29x
Gymboree 0.02% 1.29x
Kate Spade 0.01% 1.29x
Columbia 0.01% 1.23x
Chicos 0.04% 1.20x
Tommy Bahama 0.02% 1.20x
Uniqlo 0.01% 1.18x
Supreme 0.01% 1.18x
Free People 0.02% 1.17x
Composition Percentage: The overlap percentage between the Social Conservatives audience and the Location attribute.
Index: A comparison of the Social Conservatives audience to the internet population.
Dstillery Web Insights

WEBSITES

The Social Conservatives audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Social Conservatives audience is commentarymagazine.com.

Website Composition Index
commentarymagazine.com 1.51% 89.39x
therightscoop.com 2.15% 86.74x
conservativereview.com 4.17% 85.78x
lucianne.com 1.29% 85.59x
blaze.com 1.19% 85.09x
lidblog.com 2.62% 84.08x
citizenfreepress.com 1.03% 83.77x
dcclothesline.com 1.05% 82.75x
theamericanmirror.com 10.92% 80.95x
realclearmarkets.com 2.02% 80.82x
Composition Percentage: The overlap percentage between the Social Conservatives audience and the Web attribute.
Index: A comparison of the Social Conservatives audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Social Conservatives audience is Cars, Travel & Food.

Content Affinity Composition Index
Cars, Travel & Food 1.61% 39.82x
Public Policy Media 10.48% 37.83x
Right Wing Blogs - Pro-gun & Pro-life 15.51% 31.51x
Right Wing Blogs - Conspiracy Theories 17.95% 29.85x
Right Wing Blogs - Political Activism 5.25% 29.56x
Liberal Media - Political Activism 7.65% 23.64x
Middle East News 9.00% 23.49x
Conservatives & Conspiracies 9.03% 21.89x
Cuba & Mexico Media 1.63% 21.77x
Social & Demographic Trends 4.30% 21.57x
Composition Percentage: The overlap percentage between the Social Conservatives audience and the Content Affinity attribute.
Index: A comparison of the Social Conservatives audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Social Conservatives audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male