Dstillery Audiences

SOCIAL CONSERVATIVES

Audience Size: 3.6 Million Devices

Explore the Social Conservatives Audience

Below you'll find more information about the Social Conservatives audience, broken down in different categories based on their digital and physical behaviors. These are 3.6 million unique devices whose actions qualify for the Social Conservatives audience.

Dstillery Crafted Audiences

INTERESTS

The Social Conservatives audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Social Conservatives audience is Conservative News Readers.

Interest Composition Index
Conservative News Readers 65.94% 50.90x
Social Liberals 53.04% 41.20x
Financial Business Intelligence Researchers 46.50% 39.07x
Liberal News Readers 42.49% 37.11x
Gun Violence Researchers 46.21% 35.44x
Financial News Readers 41.23% 35.37x
Marines 42.79% 34.61x
Voters 44.94% 33.36x
Federal Employee Benefits Researchers 40.02% 32.55x
Immigration Control Advocates 50.03% 32.36x
Composition Percentage: The overlap percentage between the Social Conservatives audience and the Interest attribute.
Index: A comparison of the Social Conservatives audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Social Conservatives audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Social Conservatives audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.35% 1.50x
Bonobos 0.10% 1.49x
White House Black Market 0.38% 1.32x
Mens Wearhouse 0.52% 1.30x
Patagonia 0.01% 1.23x
Johnston and Murphy 0.50% 1.22x
Buckle 0.27% 1.20x
Talbots 0.04% 1.18x
The North Face 0.02% 1.13x
REI 0.02% 1.12x
Composition Percentage: The overlap percentage between the Social Conservatives audience and the Location attribute.
Index: A comparison of the Social Conservatives audience to the internet population.
Dstillery Web Insights

WEBSITES

The Social Conservatives audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Social Conservatives audience is therightscoop.com.

Website Composition Index
therightscoop.com 1.06% 68.21x
ntknetwork.com 4.56% 65.87x
conservativereview.com 1.90% 64.92x
humanevents.com 1.16% 60.47x
weeklystandard.com 8.22% 59.75x
theamericanmirror.com 8.56% 57.78x
truepundit.com 3.16% 57.76x
lidblog.com 2.03% 55.58x
anncoulter.com 4.20% 55.11x
freedomoutpost.com 1.36% 53.96x
Composition Percentage: The overlap percentage between the Social Conservatives audience and the Web attribute.
Index: A comparison of the Social Conservatives audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Social Conservatives audience is Cars, Travel & Food.

Content Affinity Composition Index
Cars, Travel & Food 0.82% 26.36x
Public Policy Media 9.23% 26.30x
Right Wing Blogs - Pro-gun & Pro-life 12.79% 23.80x
Right Wing Blogs - Political Activism 3.43% 23.62x
Right Wing Blogs - Conspiracy Theories 13.89% 23.17x
Social & Demographic Trends 2.30% 18.50x
Liberal Media - Political Activism 6.39% 18.45x
Middle East News 7.04% 17.94x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.19% 16.74x
Survival Guides 0.35% 16.64x
Composition Percentage: The overlap percentage between the Social Conservatives audience and the Content Affinity attribute.
Index: A comparison of the Social Conservatives audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Social Conservatives audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male