Dstillery Audiences

SOCIAL CONSERVATIVES

Audience Size: 2.5 Million Devices

Explore the Social Conservatives Audience

Below you'll find more information about the Social Conservatives audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the Social Conservatives audience.

Dstillery Crafted Audiences

INTERESTS

The Social Conservatives audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Social Conservatives audience is Conservative News Readers.

Interest Composition Index
Conservative News Readers 65.36% 45.56x
Finance Industry 59.86% 41.56x
Social Liberals 51.93% 34.85x
Liberal News Readers 37.54% 32.04x
Financial Business Intelligence Researchers 43.55% 31.59x
Financial News Readers 35.95% 29.51x
Immigration Control Advocates 52.75% 28.26x
Tea Party Policy Supporters 38.57% 25.33x
Readers of Russian Content 41.00% 25.16x
Retired Government Employees 35.58% 24.81x
Composition Percentage: The overlap percentage between the Social Conservatives audience and the Interest attribute.
Index: A comparison of the Social Conservatives audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Social Conservatives audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Social Conservatives audience is Club Monaco.

Location Composition Index
Club Monaco 0.01% 1.50x
Chicos 0.04% 1.35x
Joe's Jeans 0.00% 1.23x
Kate Spade 0.02% 1.20x
LOFT 0.03% 1.15x
Patagonia 0.01% 1.12x
Talbots 0.03% 1.11x
American Apparel 0.02% 1.09x
Lorna Jane 0.00% 1.07x
Brooks Brothers 0.02% 1.06x
Composition Percentage: The overlap percentage between the Social Conservatives audience and the Location attribute.
Index: A comparison of the Social Conservatives audience to the internet population.
Dstillery Web Insights

WEBSITES

The Social Conservatives audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Social Conservatives audience is powerlineblog.com.

Website Composition Index
powerlineblog.com 1.53% 135.80x
lidblog.com 1.52% 112.66x
moonbattery.com 0.44% 110.28x
gotnews.com 0.25% 109.70x
hollywoodintoto.com 1.13% 109.02x
realclearworld.com 0.59% 107.17x
heritageaction.com 0.29% 107.11x
realclearpolicy.com 0.59% 104.59x
davidharrisjr.com 0.27% 103.26x
realclearreligion.org 0.40% 102.78x
Composition Percentage: The overlap percentage between the Social Conservatives audience and the Web attribute.
Index: A comparison of the Social Conservatives audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Social Conservatives audience is Public Policy Media.

Content Affinity Composition Index
Public Policy Media 9.61% 30.90x
Cars, Travel & Food 2.97% 29.05x
Right Wing Blogs - Pro-gun & Pro-life 14.14% 24.86x
Right Wing Blogs - Conspiracy Theories 19.04% 21.94x
Liberal Media - Political Activism 10.43% 21.16x
Right Wing Blogs - Political Activism 7.61% 19.96x
Middle East News 9.84% 19.43x
Social & Demographic Trends 6.39% 19.13x
Assorted Topics #11662 (Viral Media, Paid Traffic) 6.18% 18.39x
Conservatives & Conspiracies 9.90% 17.02x
Composition Percentage: The overlap percentage between the Social Conservatives audience and the Content Affinity attribute.
Index: A comparison of the Social Conservatives audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Social Conservatives audience resonates most for the following age and income brackets.
Age
65+
Income
Over $250,000