Dstillery Audiences

SOCIAL CONSERVATIVES

Audience Size: 4.6 Million Devices

Explore the Social Conservatives Audience

Below you'll find more information about the Social Conservatives audience, broken down in different categories based on their digital and physical behaviors. These are 4.6 million unique devices whose actions qualify for the Social Conservatives audience.

Dstillery Crafted Audiences

INTERESTS

The Social Conservatives audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Social Conservatives audience is Conservative News Readers.

Interest Composition Index
Conservative News Readers 63.28% 37.85x
Social Liberals 57.99% 30.96x
Financial Business Intelligence Researchers 51.82% 29.61x
Liberal News Readers 47.47% 28.13x
Gun Violence Researchers 46.54% 27.34x
Financial News Readers 47.44% 27.08x
Marines 45.64% 26.23x
Tampa and St Petersburg Trip Planners 38.83% 25.13x
Readers of Israeli News in English 45.43% 24.96x
Federal Employee Benefits Researchers 44.90% 24.29x
Composition Percentage: The overlap percentage between the Social Conservatives audience and the Interest attribute.
Index: A comparison of the Social Conservatives audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Social Conservatives audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Social Conservatives audience is REI.

Location Composition Index
REI 0.01% 1.40x
Belk 0.01% 1.39x
Jos A. Bank Clothiers 0.04% 1.36x
Chicos 0.04% 1.20x
Urban Outfitters 0.03% 1.19x
Tommy Bahama 0.01% 1.13x
American Apparel 0.02% 1.12x
Carhartt 0.26% 1.10x
LOFT 0.05% 1.08x
Ralph Lauren 0.01% 1.07x
Composition Percentage: The overlap percentage between the Social Conservatives audience and the Location attribute.
Index: A comparison of the Social Conservatives audience to the internet population.
Dstillery Web Insights

WEBSITES

The Social Conservatives audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Social Conservatives audience is ntknetwork.com.

Website Composition Index
ntknetwork.com 2.27% 51.98x
weeklystandard.com 3.63% 47.15x
truepundit.com 1.57% 46.89x
lidblog.com 1.43% 45.35x
steynonline.com 1.47% 42.74x
cookpolitical.com 1.45% 41.89x
anncoulter.com 2.74% 41.37x
theamericanmirror.com 5.78% 40.43x
lauraloomer.us 2.03% 40.37x
amgreatness.com 12.24% 39.57x
Composition Percentage: The overlap percentage between the Social Conservatives audience and the Web attribute.
Index: A comparison of the Social Conservatives audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Social Conservatives audience is Public Policy Media.

Content Affinity Composition Index
Public Policy Media 7.48% 24.99x
Right Wing Blogs - Political Activism 1.43% 24.62x
Cars, Travel & Food 0.33% 24.38x
Right Wing Blogs - Conspiracy Theories 8.69% 23.29x
Right Wing Blogs - Pro-gun & Pro-life 9.77% 22.14x
Liberal Media - Political Activism 5.45% 18.39x
Australia & New Zealand Media 5.15% 16.20x
Conservatives & Conspiracies 6.53% 15.86x
Middle East News 6.65% 15.81x
Liberal Views on Government, Finance, and Economy 2.86% 15.04x
Composition Percentage: The overlap percentage between the Social Conservatives audience and the Content Affinity attribute.
Index: A comparison of the Social Conservatives audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Social Conservatives audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male