Dstillery Audiences

SOCIAL LIBERALS

Audience Size: 2.6 Million Devices

Explore the Social Liberals Audience

Below you'll find more information about the Social Liberals audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the Social Liberals audience.

Dstillery Crafted Audiences

INTERESTS

The Social Liberals audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Social Liberals audience is Liberal News Readers.

Interest Composition Index
Liberal News Readers 51.09% 43.72x
Financial Business Intelligence Researchers 48.58% 36.25x
Social Conservatives 51.14% 35.14x
Readers of Japanese Content 50.72% 32.79x
Financial News Readers 40.26% 32.69x
TV Advertising Professionals 43.85% 32.06x
Conservative News Readers 45.34% 31.80x
Eco-Conscious Consumers 47.85% 31.29x
Entertainment Industry Decision Makers 42.33% 31.27x
LGBT Activists 53.81% 31.23x
Composition Percentage: The overlap percentage between the Social Liberals audience and the Interest attribute.
Index: A comparison of the Social Liberals audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Social Liberals audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Social Liberals audience is American Apparel.

Location Composition Index
American Apparel 0.04% 1.69x
Club Monaco 0.01% 1.62x
Ann Taylor 0.02% 1.56x
Urban Outfitters 0.05% 1.50x
Intermix 0.01% 1.47x
Lorna Jane 0.01% 1.41x
REI 0.02% 1.39x
Armani 0.02% 1.33x
Patagonia 0.01% 1.31x
Uniqlo 0.01% 1.31x
Composition Percentage: The overlap percentage between the Social Liberals audience and the Location attribute.
Index: A comparison of the Social Liberals audience to the internet population.
Dstillery Web Insights

WEBSITES

The Social Liberals audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Social Liberals audience is oppositionreport.com.

Website Composition Index
oppositionreport.com 0.47% 107.16x
justsecurity.org 1.34% 103.28x
thepoliticus.com 0.27% 102.82x
thepeoplesview.net 0.35% 102.06x
impeachdjtnow.com 0.77% 99.05x
groopspeak.com 2.60% 95.79x
jacobinmag.com 0.86% 94.81x
bluedotdaily.com 1.44% 94.44x
nybooks.com 0.53% 94.17x
publicpolicypolling.com 0.36% 94.10x
Composition Percentage: The overlap percentage between the Social Liberals audience and the Web attribute.
Index: A comparison of the Social Liberals audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Social Liberals audience is Liberal Media - Political Activism.

Content Affinity Composition Index
Liberal Media - Political Activism 18.32% 37.95x
Feminism 3.40% 30.46x
Liberal Views on Government, Finance, and Economy 7.85% 24.35x
Liberal Media 50.51% 23.52x
Public Policy Media 7.17% 23.22x
Social & Demographic Trends 7.10% 21.45x
Assorted Topics #11662 (Viral Media, Paid Traffic) 7.09% 20.58x
Australia & New Zealand Media 8.87% 20.37x
Middle East News 10.15% 20.01x
Writing & Publishing 6.90% 19.81x
Composition Percentage: The overlap percentage between the Social Liberals audience and the Content Affinity attribute.
Index: A comparison of the Social Liberals audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Social Liberals audience resonates most for the following age and income brackets.
Age
25-34
Income
$100,000-$149,999