Dstillery Audiences

SOCIAL LIBERALS

Audience Size: 2.3 Million Devices

Explore the Social Liberals Audience

Below you'll find more information about the Social Liberals audience, broken down in different categories based on their digital and physical behaviors. These are 2.3 million unique devices whose actions qualify for the Social Liberals audience.

Dstillery Crafted Audiences

INTERESTS

The Social Liberals audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Social Liberals audience is Liberal News Readers.

Interest Composition Index
Liberal News Readers 55.24% 64.81x
Financial Business Intelligence Researchers 53.17% 53.06x
Readers of Japanese Content 51.71% 52.55x
LGBT Activists 53.63% 51.00x
Social Conservatives 48.68% 50.99x
Eco-Conscious Consumers 48.40% 50.61x
Advertising Professionals 49.90% 50.31x
Financial News Readers 44.56% 48.33x
Boston Trip Planners 47.50% 48.28x
Conservative News Readers 43.82% 47.11x
Composition Percentage: The overlap percentage between the Social Liberals audience and the Interest attribute.
Index: A comparison of the Social Liberals audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Social Liberals audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Social Liberals audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.29% 1.35x
Mens Wearhouse 0.41% 1.18x
Composition Percentage: The overlap percentage between the Social Liberals audience and the Location attribute.
Index: A comparison of the Social Liberals audience to the internet population.
Dstillery Web Insights

WEBSITES

The Social Liberals audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Social Liberals audience is groopspeak.com.

Website Composition Index
groopspeak.com 1.70% 101.41x
commentarymagazine.com 1.39% 92.05x
verifiedpolitics.com 2.08% 89.86x
truthdig.com 2.81% 89.25x
thedailybanter.com 1.52% 88.46x
france24.com 1.00% 85.36x
shareblue.com 8.54% 83.01x
truthexam.com 1.42% 76.50x
grist.org 1.18% 76.43x
tribtalk.org 1.18% 76.38x
Composition Percentage: The overlap percentage between the Social Liberals audience and the Web attribute.
Index: A comparison of the Social Liberals audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Social Liberals audience is Liberal Media - Political Activism.

Content Affinity Composition Index
Liberal Media - Political Activism 15.10% 43.81x
Feminism 3.09% 34.76x
Liberal Views on Government, Finance, and Economy 7.09% 28.01x
Liberal Media 52.82% 27.54x
Australia & New Zealand Media 9.57% 27.48x
Public Policy Media 7.93% 27.47x
Middle East News 10.27% 25.75x
Cuba & Mexico Media 2.03% 25.39x
Social & Demographic Trends 5.21% 25.27x
Writing & Publishing 7.04% 23.10x
Composition Percentage: The overlap percentage between the Social Liberals audience and the Content Affinity attribute.
Index: A comparison of the Social Liberals audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Social Liberals audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male