Dstillery Audiences

SODA DRINKERS

Audience Size: 2.5 Million Devices

Explore the Soda Drinkers Audience

Below you'll find more information about the Soda Drinkers audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the Soda Drinkers audience.

Dstillery Crafted Audiences

INTERESTS

The Soda Drinkers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Soda Drinkers audience is Nashville Activity Researchers.

Interest Composition Index
Nashville Activity Researchers 31.70% 36.46x
Orlando Activities Researchers 30.67% 35.31x
Junk Food Lovers 32.37% 34.86x
Cholesterol Researchers 28.98% 34.50x
Home Custom Bedroom Decorators 28.90% 34.32x
Texas Activity Researchers 26.77% 33.43x
Advertising Professionals 29.81% 33.28x
Custom Home Lighting Shoppers 29.44% 33.07x
New York City Fine Theatre Enthusiasts 28.35% 32.38x
New Orleans Activities Researchers 28.36% 32.36x
Composition Percentage: The overlap percentage between the Soda Drinkers audience and the Interest attribute.
Index: A comparison of the Soda Drinkers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Soda Drinkers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Soda Drinkers audience is Levi Strauss.

Location Composition Index
Levi Strauss 0.02% 2.29x
Calvin Klein 0.01% 2.01x
Club Monaco 0.01% 1.85x
American Apparel 0.06% 1.84x
Supreme 0.02% 1.75x
Bonobos 0.05% 1.64x
Zara 0.03% 1.61x
Patagonia 0.03% 1.61x
Free People 0.03% 1.54x
Urban Outfitters 0.06% 1.54x
Composition Percentage: The overlap percentage between the Soda Drinkers audience and the Location attribute.
Index: A comparison of the Soda Drinkers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Soda Drinkers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Soda Drinkers audience is bevindustry.com.

Website Composition Index
bevindustry.com 1.25% 45.93x
etf.com 1.31% 38.20x
thepointsguy.com 1.08% 37.54x
cityofchicago.org 1.40% 37.36x
gilt.com 1.03% 37.29x
spindices.com 1.36% 36.68x
investorplace.com 4.01% 36.43x
transitchicago.com 1.37% 35.40x
gawker.com 1.26% 34.99x
4-traders.com 1.24% 34.62x
Composition Percentage: The overlap percentage between the Soda Drinkers audience and the Web attribute.
Index: A comparison of the Soda Drinkers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Soda Drinkers audience is Cosmetics Business.

Content Affinity Composition Index
Cosmetics Business 1.06% 22.14x
Grocery & Food Service 4.46% 20.98x
Paper & Packaging 1.18% 20.50x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.31% 19.49x
Food Cluster 5.45% 19.40x
Retail Industry News 1.99% 19.06x
Institutional Investing 2.66% 17.78x
Assorted Topics (Television, Origami, Men's Health) 0.24% 17.65x
Washington D.C. Hotels 0.02% 16.77x
Feminism 1.39% 16.03x
Composition Percentage: The overlap percentage between the Soda Drinkers audience and the Content Affinity attribute.
Index: A comparison of the Soda Drinkers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Soda Drinkers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male