Dstillery Audiences

SOFTBALL ENTHUSIASTS

Audience Size: 3 Million Devices

Explore the Softball Enthusiasts Audience

Below you'll find more information about the Softball Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 3 million unique devices whose actions qualify for the Softball Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Softball Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Softball Enthusiasts audience is College Football Fans.

Interest Composition Index
College Football Fans 32.14% 23.70x
NCAA Football Fans 32.07% 22.82x
NCAA Fans 25.02% 22.14x
March Madness Enthusiasts 30.87% 21.79x
High School Sports Researchers 31.37% 21.70x
MLB Fans 26.32% 21.68x
ESPN Enthusiasts 27.84% 21.59x
College Athletic Scholarships Researchers 26.81% 21.38x
Atlanta Braves Fans 30.78% 20.63x
SEC Fans 29.31% 20.42x
Composition Percentage: The overlap percentage between the Softball Enthusiasts audience and the Interest attribute.
Index: A comparison of the Softball Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Softball Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Softball Enthusiasts audience is Carhartt.

Location Composition Index
Carhartt 0.06% 1.08x
Composition Percentage: The overlap percentage between the Softball Enthusiasts audience and the Location attribute.
Index: A comparison of the Softball Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Softball Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Softball Enthusiasts audience is teamusa.org.

Website Composition Index
teamusa.org 1.50% 38.26x
twinkietown.com 1.21% 33.83x
tomahawktake.com 2.13% 32.99x
ncsasports.org 1.14% 32.96x
blogredmachine.com 1.23% 30.60x
redlegnation.com 1.01% 29.21x
halohangout.com 1.04% 28.86x
dodgerblue.com 1.60% 28.83x
thedailygopher.com 1.27% 28.30x
draysbay.com 1.09% 28.23x
Composition Percentage: The overlap percentage between the Softball Enthusiasts audience and the Web attribute.
Index: A comparison of the Softball Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Softball Enthusiasts audience is Florida College Athletics.

Content Affinity Composition Index
Florida College Athletics 1.46% 20.89x
Upstate New York State Athletics 0.05% 18.98x
Illinois College Sports 0.42% 18.93x
Sports News & Apparel 9.85% 18.71x
Southeast College Athletics 1.10% 17.54x
College Sports 0.51% 17.39x
Bowling 0.37% 17.15x
Virginia Athletics 0.21% 16.94x
Pac 12 Sports 1.19% 16.57x
Motorsports 0.75% 13.55x
Composition Percentage: The overlap percentage between the Softball Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Softball Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Softball Enthusiasts audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male