Dstillery Audiences

SOFTWARE DIRECTORY RESEARCHERS

Audience Size: 3.5 Million Devices

Explore the Software Directory Researchers Audience

Below you'll find more information about the Software Directory Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 3.5 million unique devices whose actions qualify for the Software Directory Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Software Directory Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Software Directory Researchers audience is Web Conferences and Remote Workers.

Interest Composition Index
Web Conferences and Remote Workers 15.24% 12.43x
Open Source Developers 18.09% 11.47x
SEO Specialists 16.86% 11.33x
Web Design Researchers 16.16% 11.23x
Coders & Developers 15.50% 10.76x
Microsoft Friendly Developers 15.35% 10.28x
Enterprise Field Services Researchers 15.64% 10.17x
Cybersecurity Researchers 10.40% 10.10x
IT Decision Makers 10.74% 10.08x
Mobile Phone Comparison Shoppers 11.27% 10.08x
Composition Percentage: The overlap percentage between the Software Directory Researchers audience and the Interest attribute.
Index: A comparison of the Software Directory Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Software Directory Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Software Directory Researchers audience is Maurices.

Location Composition Index
Maurices 0.01% 1.26x
Carhartt 0.09% 0.97x
Composition Percentage: The overlap percentage between the Software Directory Researchers audience and the Location attribute.
Index: A comparison of the Software Directory Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Software Directory Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Software Directory Researchers audience is castanet.net.

Website Composition Index
castanet.net 1.67% 19.73x
thetelegram.com 3.00% 16.96x
fido.ca 1.04% 16.84x
mobilesyrup.com 1.36% 16.73x
mississauga.com 1.08% 15.54x
moneysense.ca 1.99% 15.49x
crn.com 1.02% 15.27x
680news.com 2.35% 14.99x
lowes.ca 1.81% 14.87x
edmontonsun.com 2.30% 14.80x
Composition Percentage: The overlap percentage between the Software Directory Researchers audience and the Web attribute.
Index: A comparison of the Software Directory Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Software Directory Researchers audience is Canada Tax and Finance Research Cluster.

Content Affinity Composition Index
Canada Tax and Finance Research Cluster 1.66% 15.00x
Work Productivity 0.92% 14.03x
Computer Printers 0.09% 13.90x
Data Centers 1.10% 13.40x
Canadian Construction & Renovation Research Cluster 0.11% 12.80x
Electronic Cabling 0.19% 12.04x
Canada Job Seekers Cluster 0.31% 11.81x
Canadian Seniors Real Estate Research Cluster 0.24% 11.67x
Human Resources & Employee Management 0.37% 11.48x
Startup Investment 2.36% 11.24x
Composition Percentage: The overlap percentage between the Software Directory Researchers audience and the Content Affinity attribute.
Index: A comparison of the Software Directory Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Software Directory Researchers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male