Dstillery Audiences

SOFTWARE DIRECTORY RESEARCHERS

Audience Size: 3.4 Million Devices

Explore the Software Directory Researchers Audience

Below you'll find more information about the Software Directory Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 3.4 million unique devices whose actions qualify for the Software Directory Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Software Directory Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Software Directory Researchers audience is Enterprise Field Services Researchers.

Interest Composition Index
Enterprise Field Services Researchers 33.12% 18.57x
SEO Specialists 29.47% 17.09x
Business Accounting Software Researchers 33.41% 16.79x
Business Decision Makers 28.92% 16.70x
Shared Work Space Researchers 30.96% 15.44x
Business Tax Filers 27.76% 15.23x
Venture Capitalists 27.48% 14.96x
Business Communication Product Researchers 26.11% 14.69x
Laptop Researchers 23.66% 14.67x
Business News Readers 23.03% 14.65x
Composition Percentage: The overlap percentage between the Software Directory Researchers audience and the Interest attribute.
Index: A comparison of the Software Directory Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Software Directory Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Software Directory Researchers audience is Lorna Jane.

Location Composition Index
Lorna Jane 0.01% 1.95x
REI 0.02% 1.72x
The North Face 0.03% 1.48x
Intermix 0.01% 1.47x
Club Monaco 0.01% 1.45x
Free People 0.02% 1.41x
Kate Spade 0.02% 1.39x
Madewell 0.02% 1.39x
Supreme 0.00% 1.38x
Patagonia 0.01% 1.35x
Composition Percentage: The overlap percentage between the Software Directory Researchers audience and the Location attribute.
Index: A comparison of the Software Directory Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Software Directory Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Software Directory Researchers audience is 411.ca.

Website Composition Index
411.ca 1.32% 57.14x
getapp.com 2.12% 52.02x
bclc.com 1.00% 49.12x
martechtoday.com 1.09% 47.11x
capterra.com 1.76% 46.89x
litmus.com 1.09% 45.93x
pardot.com 1.12% 44.37x
merchantmaverick.com 4.60% 44.20x
royallepage.ca 2.41% 43.89x
contentmarketinginstitute.com 2.10% 43.87x
Composition Percentage: The overlap percentage between the Software Directory Researchers audience and the Web attribute.
Index: A comparison of the Software Directory Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Software Directory Researchers audience is Work Productivity.

Content Affinity Composition Index
Work Productivity 7.05% 21.75x
Writing Resources 4.76% 17.54x
Human Resources & Employee Management 2.36% 17.08x
Assorted Topics #11640 (Business Support ToolsForm Templates) 1.42% 16.95x
Canadian Seniors Real Estate Research Cluster 3.56% 16.60x
Startup Investment 11.49% 16.58x
Toronto Tourism 1.49% 16.27x
Data Centers 6.02% 15.30x
Custom T-Shirts 0.16% 15.17x
Canada Tax and Finance Research Cluster 4.81% 14.99x
Composition Percentage: The overlap percentage between the Software Directory Researchers audience and the Content Affinity attribute.
Index: A comparison of the Software Directory Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Software Directory Researchers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male