Dstillery Audiences

SOFTWARE DIRECTORY RESEARCHERS

Audience Size: 3.6 Million Devices

Explore the Software Directory Researchers Audience

Below you'll find more information about the Software Directory Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 3.6 million unique devices whose actions qualify for the Software Directory Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Software Directory Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Software Directory Researchers audience is PC Users.

Interest Composition Index
PC Users 14.81% 7.80x
Headphone Review Readers 13.41% 7.20x
Open Source Developers 13.25% 6.67x
Mobile Phone Comparison Shoppers 7.46% 6.42x
High End TV Shoppers 6.86% 6.15x
IT Decision Makers 5.92% 6.03x
Microsoft Friendly Developers 11.49% 5.86x
Camera Review Readers 5.01% 5.84x
Android Fans 5.72% 5.81x
Tech News Enthusiasts 4.94% 5.72x
Composition Percentage: The overlap percentage between the Software Directory Researchers audience and the Interest attribute.
Index: A comparison of the Software Directory Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Software Directory Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Software Directory Researchers audience is J. Crew.

Location Composition Index
J. Crew 0.01% 1.47x
Eddie Bauer 0.01% 1.25x
Banana Republic 0.01% 1.21x
Mens Wearhouse 0.02% 1.19x
Chicos 0.01% 1.13x
Gap 0.01% 1.12x
Carhartt 0.11% 1.06x
Maurices 0.03% 1.03x
Urban Outfitters 0.01% 0.99x
Journeys 0.02% 0.95x
Composition Percentage: The overlap percentage between the Software Directory Researchers audience and the Location attribute.
Index: A comparison of the Software Directory Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Software Directory Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Software Directory Researchers audience is ledevoir.com.

Website Composition Index
ledevoir.com 1.71% 14.84x
journalmetro.com 1.24% 13.31x
insidehalton.com 1.65% 11.75x
versus.com 3.33% 10.96x
lesoleil.com 1.93% 10.76x
lapresse.ca 2.52% 10.14x
retail-insider.com 1.16% 9.55x
petitpetitgamin.com 1.64% 9.54x
princessauto.com 1.60% 9.45x
timescolonist.com 1.62% 9.35x
Composition Percentage: The overlap percentage between the Software Directory Researchers audience and the Web attribute.
Index: A comparison of the Software Directory Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Software Directory Researchers audience is Mining & Natural Resources.

Content Affinity Composition Index
Mining & Natural Resources 0.06% 8.43x
Canada Tax and Finance Research Cluster 0.29% 8.16x
Canada Tourism Research Cluster 1.67% 7.32x
Quebec Vacations 0.68% 7.21x
Romanian News 0.10% 7.17x
Data Centers 0.25% 6.81x
Human Resources & Employee Management 0.06% 6.74x
Work Productivity 0.12% 6.74x
France Online Music & Quiz Content Cluster 1.32% 6.74x
Canada Shopping - Lifestyle and Mommy Blogs 0.43% 6.56x
Composition Percentage: The overlap percentage between the Software Directory Researchers audience and the Content Affinity attribute.
Index: A comparison of the Software Directory Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Software Directory Researchers audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male