Dstillery Audiences

SOFTWARE DIRECTORY RESEARCHERS

Audience Size: 4.2 Million Devices

Explore the Software Directory Researchers Audience

Below you'll find more information about the Software Directory Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 4.2 million unique devices whose actions qualify for the Software Directory Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Software Directory Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Software Directory Researchers audience is Open Source Developers.

Interest Composition Index
Open Source Developers 13.93% 8.11x
PC Users 14.27% 8.06x
Headphone Review Readers 13.61% 7.83x
Mobile Phone Comparison Shoppers 7.63% 7.02x
Wireless Headphone Researchers 0.67% 6.77x
Microsoft Friendly Developers 11.78% 6.75x
IT Decision Makers 6.49% 6.71x
Cybersecurity Researchers 8.12% 6.67x
High End TV Shoppers 7.19% 6.58x
Electric Vehicle Shoppers 11.29% 6.50x
Composition Percentage: The overlap percentage between the Software Directory Researchers audience and the Interest attribute.
Index: A comparison of the Software Directory Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Software Directory Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Software Directory Researchers audience is Talbots.

Location Composition Index
Talbots 0.01% 1.36x
Chicos 0.02% 1.25x
Michael Kors 0.01% 1.24x
Aeropostale 0.02% 1.20x
Gymboree 0.02% 1.17x
Banana Republic 0.02% 1.14x
H&M 0.01% 1.14x
J. Crew 0.01% 1.07x
Dressbarn 0.01% 1.06x
White House Black Market 0.02% 1.06x
Composition Percentage: The overlap percentage between the Software Directory Researchers audience and the Location attribute.
Index: A comparison of the Software Directory Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Software Directory Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Software Directory Researchers audience is journalmetro.com.

Website Composition Index
journalmetro.com 1.75% 14.57x
cliqueduplateau.com 1.23% 14.29x
ledevoir.com 4.69% 14.26x
petitpetitgamin.com 2.14% 12.83x
futura-sciences.com 2.21% 12.71x
insidehalton.com 2.76% 12.62x
rpmweb.ca 1.43% 12.49x
lenouvelliste.ca 1.54% 12.43x
rumeursdetransaction.com 1.21% 12.34x
danslescoulisses.com 1.86% 12.28x
Composition Percentage: The overlap percentage between the Software Directory Researchers audience and the Web attribute.
Index: A comparison of the Software Directory Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Software Directory Researchers audience is Saskatchewan Media & Retail Cluster.

Content Affinity Composition Index
Saskatchewan Media & Retail Cluster 0.03% 9.46x
Canada Tax and Finance Research Cluster 0.36% 8.98x
Mining & Natural Resources 0.07% 8.22x
France Online Music & Quiz Content Cluster 2.24% 8.00x
Canada Tourism Research Cluster 2.62% 7.90x
Data Centers 0.35% 7.74x
Canada Shopping - Lifestyle and Mommy Blogs 0.75% 7.63x
French News & Gossip Cluster 1.86% 7.50x
Toronto Tourism 0.03% 7.46x
Quebec Vacations 0.89% 7.32x
Composition Percentage: The overlap percentage between the Software Directory Researchers audience and the Content Affinity attribute.
Index: A comparison of the Software Directory Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Software Directory Researchers audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male