Dstillery Audiences

SOLITAIRE PLAYERS

Audience Size: 2.5 Million Devices

Explore the Solitaire Players Audience

Below you'll find more information about the Solitaire Players audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the Solitaire Players audience.

Dstillery Crafted Audiences

INTERESTS

The Solitaire Players audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Solitaire Players audience is Online Directory Searchers.

Interest Composition Index
Online Directory Searchers 25.05% 24.19x
Retired Health Insurance Researchers 20.63% 22.74x
Retired Assisted Living Shoppers 20.10% 22.70x
Generic Prescription Drug Shoppers 21.53% 22.06x
Retired Budget Healthcare Shoppers 20.26% 20.71x
Retirees 17.91% 20.45x
Budget Grocery Shoppers 18.21% 20.22x
Food Delivery Service Users 14.17% 20.19x
Christmas Lights Shoppers 19.55% 20.11x
Financially Aware (COVID-19 related) 16.45% 20.06x
Composition Percentage: The overlap percentage between the Solitaire Players audience and the Interest attribute.
Index: A comparison of the Solitaire Players audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Solitaire Players audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Solitaire Players audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.02% 1.28x
Talbots 0.01% 1.26x
J. Crew 0.01% 1.25x
White House Black Market 0.02% 1.01x
Carhartt 0.20% 0.99x
Chicos 0.02% 0.99x
Mens Wearhouse 0.03% 0.97x
Banana Republic 0.02% 0.94x
Express 0.02% 0.92x
Hollister 0.01% 0.90x
Composition Percentage: The overlap percentage between the Solitaire Players audience and the Location attribute.
Index: A comparison of the Solitaire Players audience to the internet population.
Dstillery Web Insights

WEBSITES

The Solitaire Players audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Solitaire Players audience is 247solitaire.com.

Website Composition Index
247solitaire.com 3.66% 70.60x
247sudoku.com 1.48% 60.75x
games.aarp.org 11.42% 56.65x
247mahjong.com 1.58% 41.53x
jigsawexplorer.com 1.74% 34.09x
worldofsolitaire.com 3.04% 32.63x
homeandgardenideas.com 1.14% 29.09x
intelius.com 1.11% 28.94x
smarter.com 1.75% 28.57x
nichetraveler.com 1.48% 25.70x
Composition Percentage: The overlap percentage between the Solitaire Players audience and the Web attribute.
Index: A comparison of the Solitaire Players audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Solitaire Players audience is Free Online Game Players.

Content Affinity Composition Index
Free Online Game Players 0.57% 25.59x
Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) 0.48% 17.07x
Assorted Topics (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) 2.11% 14.80x
Shopping Catalogs 0.21% 14.36x
Charity Walks 2.06% 13.10x
Humor & Entertainment 0.33% 13.04x
Online Games for Kids 0.68% 11.42x
Book Publishers 0.19% 11.18x
Horse Racing 0.08% 11.15x
Pharmacy 0.02% 10.90x
Composition Percentage: The overlap percentage between the Solitaire Players audience and the Content Affinity attribute.
Index: A comparison of the Solitaire Players audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Solitaire Players audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female