Dstillery Audiences

SOUTH ATLANTIC VOTERS

Audience Size: 3.2 Million Devices

Explore the South Atlantic Voters Audience

Below you'll find more information about the South Atlantic Voters audience, broken down in different categories based on their digital and physical behaviors. These are 3.2 million unique devices whose actions qualify for the South Atlantic Voters audience.

Dstillery Crafted Audiences

INTERESTS

The South Atlantic Voters audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the South Atlantic Voters audience is South Carolina Gamecocks Fans.

Interest Composition Index
South Carolina Gamecocks Fans 18.82% 12.22x
Tampa and St Petersburg Trip Planners 15.89% 11.92x
Christian Voters 18.61% 10.79x
Palm Beach Trip Planners 19.57% 10.61x
Florida Atlantic Coast Trip Planners 21.60% 10.47x
Clemson Tigers Fans 16.84% 10.39x
Florida Gators Fans 14.65% 9.72x
Florida State Seminoles Fans 13.08% 9.31x
Hurricane Safety Researchers 15.21% 9.23x
Florida Gulf Coast Travel Researchers 17.87% 9.08x
Composition Percentage: The overlap percentage between the South Atlantic Voters audience and the Interest attribute.
Index: A comparison of the South Atlantic Voters audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The South Atlantic Voters audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the South Atlantic Voters audience is Belk.

Location Composition Index
Belk 0.04% 2.61x
Tommy Bahama 0.05% 1.92x
Jos A. Bank Clothiers 0.20% 1.33x
Chicos 0.06% 1.32x
J. Crew 0.04% 1.08x
Old Navy 0.07% 1.07x
Brooks Brothers 0.04% 1.07x
Gymboree 0.03% 1.03x
Saint Laurent Paris 0.01% 0.99x
Mens Wearhouse 0.22% 0.97x
Composition Percentage: The overlap percentage between the South Atlantic Voters audience and the Location attribute.
Index: A comparison of the South Atlantic Voters audience to the internet population.
Dstillery Web Insights

WEBSITES

The South Atlantic Voters audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the South Atlantic Voters audience is sciway.net.

Website Composition Index
sciway.net 8.53% 87.69x
ghs.org 1.26% 55.00x
gainesville.com 2.71% 47.70x
floridatoday.com 13.30% 45.80x
sunshinestatenews.com 1.25% 45.45x
experiencecolumbiasc.com 1.24% 44.10x
gulfpower.com 1.03% 42.20x
goupstate.com 1.52% 41.61x
riverbanks.org 1.18% 41.13x
independentmail.com 1.95% 39.71x
Composition Percentage: The overlap percentage between the South Atlantic Voters audience and the Web attribute.
Index: A comparison of the South Atlantic Voters audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the South Atlantic Voters audience is South Carolina News.

Content Affinity Composition Index
South Carolina News 18.24% 14.39x
Florida Naples News Cluster 8.08% 12.43x
Florida Jacksonville & Orlando Cluster 25.26% 11.17x
South Carolina Travel 0.35% 10.81x
Florida Local News Cluster 22.22% 9.22x
South Florida Cluster 18.77% 7.82x
Savannah Georgia News 2.54% 6.46x
As Seen On TV Products 0.06% 6.35x
North Carolina 6.45% 6.20x
Right Wing Blogs - Pro-gun & Pro-life 3.21% 5.93x
Composition Percentage: The overlap percentage between the South Atlantic Voters audience and the Content Affinity attribute.
Index: A comparison of the South Atlantic Voters audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The South Atlantic Voters audience resonates most for the following age bracket and gender.
Age
65 and Over
Gender
Female