Dstillery Audiences

SOUTH ATLANTIC VOTERS

Audience Size: 3.9 Million Devices

Explore the South Atlantic Voters Audience

Below you'll find more information about the South Atlantic Voters audience, broken down in different categories based on their digital and physical behaviors. These are 3.9 million unique devices whose actions qualify for the South Atlantic Voters audience.

Dstillery Crafted Audiences

INTERESTS

The South Atlantic Voters audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the South Atlantic Voters audience is Florida Trip Planners.

Interest Composition Index
Florida Trip Planners 14.68% 16.68x
Orlando Activities Researchers 1.04% 15.89x
Florida Atlantic Coast Trip Planners 14.87% 14.42x
Orlando Trip Planners 12.39% 14.09x
Palm Beach Trip Planners 17.21% 12.16x
South Atlantic State Fair Visitors 16.42% 11.81x
Fort Lauderdale Trip Planners 7.78% 11.69x
Tampa and St Petersburg Trip Planners 11.50% 10.75x
Miami Trip Planners 7.37% 9.03x
Hurricane Safety Researchers 10.90% 8.42x
Composition Percentage: The overlap percentage between the South Atlantic Voters audience and the Interest attribute.
Index: A comparison of the South Atlantic Voters audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The South Atlantic Voters audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the South Atlantic Voters audience is Chicos.

Location Composition Index
Chicos 0.01% 1.39x
Mens Wearhouse 0.01% 1.02x
Urban Outfitters 0.01% 1.01x
Aeropostale 0.01% 1.01x
Express 0.01% 0.89x
Journeys 0.01% 0.83x
Old Navy 0.01% 0.82x
Zumiez 0.02% 0.76x
Maurices 0.02% 0.70x
Gymboree 0.01% 0.67x
Composition Percentage: The overlap percentage between the South Atlantic Voters audience and the Location attribute.
Index: A comparison of the South Atlantic Voters audience to the internet population.
Dstillery Web Insights

WEBSITES

The South Atlantic Voters audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the South Atlantic Voters audience is gainesville.com.

Website Composition Index
gainesville.com 3.71% 18.62x
floridatoday.com 12.93% 18.25x
thestate.com 5.47% 17.45x
greenvilleonline.com 5.92% 17.44x
tampabay.com 30.08% 17.41x
wcjb.com 1.61% 16.44x
foxcarolina.com 4.08% 15.52x
news-press.com 15.57% 15.45x
wspa.com 4.79% 15.22x
naplesnews.com 7.82% 14.58x
Composition Percentage: The overlap percentage between the South Atlantic Voters audience and the Web attribute.
Index: A comparison of the South Atlantic Voters audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the South Atlantic Voters audience is Florida Naples News Cluster.

Content Affinity Composition Index
Florida Naples News Cluster 6.26% 10.75x
South Carolina Travel 0.03% 9.07x
Central & South American News 0.46% 8.36x
Florida Jacksonville & Orlando Cluster 13.78% 7.98x
South Carolina News 12.64% 7.49x
Florida Local News Cluster 25.95% 6.97x
Spanish Health & Wellness 0.28% 6.41x
South Florida Cluster 12.72% 6.08x
Peru Media 0.45% 5.88x
Spanish Lifestyle & Health 0.17% 5.74x
Composition Percentage: The overlap percentage between the South Atlantic Voters audience and the Content Affinity attribute.
Index: A comparison of the South Atlantic Voters audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The South Atlantic Voters audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female