Dstillery Audiences

SOUTH ATLANTIC VOTERS

Audience Size: 4.4 Million Devices

Explore the South Atlantic Voters Audience

Below you'll find more information about the South Atlantic Voters audience, broken down in different categories based on their digital and physical behaviors. These are 4.4 million unique devices whose actions qualify for the South Atlantic Voters audience.

Dstillery Crafted Audiences

INTERESTS

The South Atlantic Voters audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the South Atlantic Voters audience is Florida Trip Planners.

Interest Composition Index
Florida Trip Planners 22.14% 15.14x
Palm Beach Trip Planners 18.28% 12.31x
South Carolina Gamecocks Fans 16.99% 11.96x
Clemson Tigers Fans 19.09% 11.69x
South Atlantic State Fair Visitors 19.37% 11.60x
Florida Atlantic Coast Trip Planners 20.16% 11.37x
Florida County and Local Fair Visitors 22.42% 10.19x
Hard Rock Hotel & Casino Trip Planners 17.29% 9.73x
Florida Gators Fans 15.80% 9.59x
Hurricane Safety Researchers 15.17% 9.58x
Composition Percentage: The overlap percentage between the South Atlantic Voters audience and the Interest attribute.
Index: A comparison of the South Atlantic Voters audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The South Atlantic Voters audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the South Atlantic Voters audience is Belk.

Location Composition Index
Belk 0.01% 2.95x
Chicos 0.02% 1.44x
Talbots 0.01% 1.23x
Jos A. Bank Clothiers 0.01% 1.14x
Gymboree 0.01% 1.12x
Lane Bryant 0.01% 0.98x
White House Black Market 0.01% 0.97x
Old Navy 0.02% 0.91x
Journeys 0.02% 0.90x
LOFT 0.01% 0.73x
Composition Percentage: The overlap percentage between the South Atlantic Voters audience and the Location attribute.
Index: A comparison of the South Atlantic Voters audience to the internet population.
Dstillery Web Insights

WEBSITES

The South Atlantic Voters audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the South Atlantic Voters audience is sciway.net.

Website Composition Index
sciway.net 3.14% 40.43x
independentmail.com 2.09% 24.06x
myflorida.com 1.21% 22.78x
tampaelectric.com 1.01% 22.59x
gainesville.com 4.76% 22.44x
goupstate.com 2.96% 22.31x
tecoenergy.com 1.15% 21.88x
floridatoday.com 16.34% 20.64x
pinellascounty.org 1.10% 19.43x
greenvilleonline.com 12.14% 17.90x
Composition Percentage: The overlap percentage between the South Atlantic Voters audience and the Web attribute.
Index: A comparison of the South Atlantic Voters audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the South Atlantic Voters audience is South Carolina Travel.

Content Affinity Composition Index
South Carolina Travel 0.09% 12.33x
Florida Naples News Cluster 7.56% 10.46x
South Carolina News 22.86% 9.09x
Florida Jacksonville & Orlando Cluster 23.39% 8.94x
Florida Local News Cluster 28.93% 6.76x
South Florida Cluster 20.60% 6.32x
Assorted Topics (Safari, Health, Wellness, Sports) 0.03% 6.01x
North Carolina 8.19% 5.10x
Right Wing Blogs - Pro-gun & Pro-life 1.91% 5.10x
Discount Shopping 0.20% 5.01x
Composition Percentage: The overlap percentage between the South Atlantic Voters audience and the Content Affinity attribute.
Index: A comparison of the South Atlantic Voters audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The South Atlantic Voters audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female