Dstillery Audiences

SOUTH STATE FAIR VISITORS

Audience Size: 3.2 Million Devices

Explore the South State Fair Visitors Audience

Below you'll find more information about the South State Fair Visitors audience, broken down in different categories based on their digital and physical behaviors. These are 3.2 million unique devices whose actions qualify for the South State Fair Visitors audience.

Dstillery Crafted Audiences

INTERESTS

The South State Fair Visitors audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the South State Fair Visitors audience is Nashville Trip Planners.

Interest Composition Index
Nashville Trip Planners 13.91% 8.71x
Louisiana Activities Researchers 4.43% 7.45x
Smoky Mountains Trip Planners 9.61% 7.24x
New Orleans Activities Researchers 5.37% 6.98x
Louisiana Trip Planners 13.01% 6.72x
Texas State Fairs 13.89% 6.38x
Holiday Season Sporting Goods Deal Shoppers 6.35% 6.03x
Southeastern Voters 12.40% 5.82x
Tennessee Volunteers Fans 9.73% 5.77x
Oklahoma Sooners Fans 11.72% 5.71x
Composition Percentage: The overlap percentage between the South State Fair Visitors audience and the Interest attribute.
Index: A comparison of the South State Fair Visitors audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The South State Fair Visitors audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the South State Fair Visitors audience is American Eagle Outfitters.

Location Composition Index
American Eagle Outfitters 0.02% 1.44x
LOFT 0.02% 1.39x
Lane Bryant 0.02% 1.34x
Maurices 0.04% 1.26x
Old Navy 0.03% 1.24x
Buckle 0.02% 1.22x
Carhartt 0.10% 1.16x
Chicos 0.02% 1.12x
Jos A. Bank Clothiers 0.01% 1.12x
Journeys 0.03% 1.08x
Composition Percentage: The overlap percentage between the South State Fair Visitors audience and the Location attribute.
Index: A comparison of the South State Fair Visitors audience to the internet population.
Dstillery Web Insights

WEBSITES

The South State Fair Visitors audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the South State Fair Visitors audience is tn.gov.

Website Composition Index
tn.gov 1.92% 29.29x
newson6.com 6.09% 25.01x
ktbs.com 2.17% 23.52x
lsn.com 1.03% 22.65x
kjrh.com 4.47% 22.04x
arklatexhomepage.com 2.13% 21.67x
louisianatravel.com 1.26% 21.36x
ksla.com 4.00% 20.64x
fox23.com 8.65% 20.41x
tulsaworld.com 9.96% 18.12x
Composition Percentage: The overlap percentage between the South State Fair Visitors audience and the Web attribute.
Index: A comparison of the South State Fair Visitors audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the South State Fair Visitors audience is Tennessee News.

Content Affinity Composition Index
Tennessee News 16.50% 10.93x
Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) 0.43% 9.28x
Tennessee Cluster 8.95% 7.57x
East Texas Cluster 1.57% 7.26x
Beach Vacations 0.03% 6.67x
New Orleans Cluster 12.55% 6.49x
Memphis News 0.91% 5.96x
Assorted Topics (Pharmacies, Telemarketing Jobs, Women's Clothing) 0.07% 5.30x
Motorsports 0.11% 4.53x
Equestrian Cluster 0.72% 4.31x
Composition Percentage: The overlap percentage between the South State Fair Visitors audience and the Content Affinity attribute.
Index: A comparison of the South State Fair Visitors audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The South State Fair Visitors audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female