Dstillery Audiences

SOUTH STATE FAIR VISITORS

Audience Size: 3.8 Million Devices

Explore the South State Fair Visitors Audience

Below you'll find more information about the South State Fair Visitors audience, broken down in different categories based on their digital and physical behaviors. These are 3.8 million unique devices whose actions qualify for the South State Fair Visitors audience.

Dstillery Crafted Audiences

INTERESTS

The South State Fair Visitors audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the South State Fair Visitors audience is Nashville Trip Planners.

Interest Composition Index
Nashville Trip Planners 8.95% 10.40x
Louisiana Activities Researchers 3.90% 8.45x
New Orleans Activities Researchers 4.88% 7.69x
Smoky Mountains Trip Planners 9.97% 7.47x
Nashville Activity Researchers 1.41% 7.41x
Texas State Fairs 13.03% 6.86x
New Orleans Trip Planners 5.63% 6.77x
North Midwest State Fair Visitors 10.51% 6.34x
Louisiana Trip Planners 10.83% 5.87x
Tennessee Volunteers Fans 10.40% 5.68x
Composition Percentage: The overlap percentage between the South State Fair Visitors audience and the Interest attribute.
Index: A comparison of the South State Fair Visitors audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The South State Fair Visitors audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the South State Fair Visitors audience is Lane Bryant.

Location Composition Index
Lane Bryant 0.01% 2.02x
Chicos 0.01% 1.33x
Old Navy 0.02% 1.27x
Buckle 0.01% 1.26x
Express 0.01% 1.18x
Maurices 0.03% 1.13x
American Eagle Outfitters 0.01% 1.09x
Journeys 0.01% 1.08x
Gymboree 0.01% 0.96x
Composition Percentage: The overlap percentage between the South State Fair Visitors audience and the Location attribute.
Index: A comparison of the South State Fair Visitors audience to the internet population.
Dstillery Web Insights

WEBSITES

The South State Fair Visitors audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the South State Fair Visitors audience is tn.gov.

Website Composition Index
tn.gov 1.88% 32.00x
newson6.com 3.73% 28.63x
ktbs.com 2.41% 26.83x
louisianatravel.com 1.10% 24.37x
ksla.com 3.18% 24.30x
kjrh.com 3.48% 24.12x
arklatexhomepage.com 1.21% 23.68x
fox23.com 7.80% 23.44x
tulsaworld.com 7.73% 22.21x
knoe.com 1.18% 20.36x
Composition Percentage: The overlap percentage between the South State Fair Visitors audience and the Web attribute.
Index: A comparison of the South State Fair Visitors audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the South State Fair Visitors audience is Tennessee News.

Content Affinity Composition Index
Tennessee News 12.66% 12.42x
Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) 0.22% 9.50x
Women Shoppers 0.02% 8.57x
Tennessee Cluster 7.53% 8.08x
New Orleans Cluster 10.43% 7.39x
East Texas Cluster 0.94% 7.37x
Beach Vacations 0.02% 6.34x
Motorsports 0.10% 5.61x
Assorted Topics (Pharmacies, Telemarketing Jobs, Women's Clothing) 0.05% 5.58x
Memphis News 0.82% 5.46x
Composition Percentage: The overlap percentage between the South State Fair Visitors audience and the Content Affinity attribute.
Index: A comparison of the South State Fair Visitors audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The South State Fair Visitors audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female