Dstillery Audiences

SOUTH STATE FAIR VISITORS

Audience Size: 2.8 Million Devices

Explore the South State Fair Visitors Audience

Below you'll find more information about the South State Fair Visitors audience, broken down in different categories based on their digital and physical behaviors. These are 2.8 million unique devices whose actions qualify for the South State Fair Visitors audience.

Dstillery Crafted Audiences

INTERESTS

The South State Fair Visitors audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the South State Fair Visitors audience is Nashville Trip Planners.

Interest Composition Index
Nashville Trip Planners 12.53% 7.85x
Louisiana Trip Planners 12.75% 7.30x
Smoky Mountains Trip Planners 9.27% 6.69x
Texas State Fairs 12.54% 6.40x
Oklahoma Sooners Fans 10.88% 6.09x
Holiday Season Sporting Goods Deal Shoppers 6.98% 5.99x
Southeastern Voters 11.79% 5.98x
Tennessee Volunteers Fans 9.13% 5.73x
New Orleans Activities Researchers 6.10% 5.52x
Southern Central Voters 9.93% 5.51x
Composition Percentage: The overlap percentage between the South State Fair Visitors audience and the Interest attribute.
Index: A comparison of the South State Fair Visitors audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The South State Fair Visitors audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the South State Fair Visitors audience is Carhartt.

Location Composition Index
Carhartt 0.05% 1.09x
Composition Percentage: The overlap percentage between the South State Fair Visitors audience and the Location attribute.
Index: A comparison of the South State Fair Visitors audience to the internet population.
Dstillery Web Insights

WEBSITES

The South State Fair Visitors audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the South State Fair Visitors audience is tn.gov.

Website Composition Index
tn.gov 1.42% 28.93x
newson6.com 9.75% 27.13x
ktbs.com 3.17% 25.42x
lsn.com 1.06% 23.67x
louisianatravel.com 1.49% 22.99x
kjrh.com 4.02% 22.80x
shreveporttimes.com 2.25% 22.36x
arklatexhomepage.com 2.10% 21.73x
ksla.com 4.40% 20.52x
ktul.com 4.43% 20.37x
Composition Percentage: The overlap percentage between the South State Fair Visitors audience and the Web attribute.
Index: A comparison of the South State Fair Visitors audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the South State Fair Visitors audience is Tennessee News.

Content Affinity Composition Index
Tennessee News 15.02% 9.19x
Tennessee Cluster 8.36% 6.87x
Rural Living 0.02% 6.44x
East Texas Cluster 1.85% 6.19x
Memphis News 0.77% 6.03x
New Orleans Cluster 11.54% 5.68x
Farming & Agriculture 0.10% 4.93x
Equestrian Cluster 0.80% 4.26x
Arkansas News 2.89% 3.96x
Beach Vacations 0.06% 3.51x
Composition Percentage: The overlap percentage between the South State Fair Visitors audience and the Content Affinity attribute.
Index: A comparison of the South State Fair Visitors audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The South State Fair Visitors audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female