Explore the South West State Fair Visitors Audience
Below you'll find more information about the South West State Fair Visitors audience, broken down in different categories based on their digital and physical behaviors. These are 6.5 million unique devices whose actions qualify for the South West State Fair Visitors audience.
INTERESTS
The South West State Fair Visitors audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the South West State Fair Visitors audience is Santa Cruz Trip Planners.
| Interest | Composition | Index |
| Santa Cruz Trip Planners | 35.48% | 16.28x |
| Tahoe Skiers and Snowboarders | 31.17% | 14.10x |
| Colorado County and Local Fair Visitors | 24.11% | 11.55x |
| Rodeo Enthusiasts | 23.74% | 11.45x |
| Summer Festivals and Fairs Visitors | 22.90% | 11.29x |
| Denver Trip Planners | 21.69% | 9.99x |
| California Trip Planners | 23.75% | 9.93x |
| San Francisco Trip Planners | 23.97% | 9.67x |
| San Francisco Giants Fans | 16.72% | 9.24x |
| San Diego Trip Planners | 21.33% | 9.05x |
Composition Percentage:
The overlap percentage between the South West State Fair Visitors audience and the Interest attribute.
Index: A comparison of the South West State Fair Visitors audience to the internet population.
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APPAREL RETAILERS
The South West State Fair Visitors audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the South West State Fair Visitors audience is Patagonia.
| Location | Composition | Index |
| Patagonia | 0.01% | 2.28x |
| Uniqlo | 0.02% | 1.71x |
| Eddie Bauer | 0.02% | 1.55x |
| The North Face | 0.02% | 1.46x |
| Hugo Boss | 0.03% | 1.37x |
| Gymboree | 0.04% | 1.35x |
| Zumiez | 0.06% | 1.32x |
| Hollister | 0.04% | 1.31x |
| Forever 21 | 0.04% | 1.29x |
| Zara | 0.02% | 1.28x |
Composition Percentage:
The overlap percentage between the South West State Fair Visitors audience and the Location attribute.
Index: A comparison of the South West State Fair Visitors audience to the internet population.
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WEBSITES
The South West State Fair Visitors audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the South West State Fair Visitors audience is losrios.edu.
| Website | Composition | Index |
| losrios.edu | 1.12% | 38.31x |
| thundervalleyresort.com | 1.25% | 37.45x |
| castatefair.org | 1.01% | 36.73x |
| beachboardwalk.com | 1.65% | 34.78x |
| funcheap.com | 2.77% | 30.40x |
| chieftain.com | 2.24% | 30.24x |
| ebparks.org | 1.31% | 29.72x |
| pge.com | 1.47% | 29.26x |
| newtoreno.com | 1.48% | 28.30x |
| denverzoo.org | 1.59% | 27.84x |
Composition Percentage:
The overlap percentage between the South West State Fair Visitors audience and the Web attribute.
Index: A comparison of the South West State Fair Visitors audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the South West State Fair Visitors audience is Northern California Cluster.
| Content Affinity | Composition | Index |
| Northern California Cluster | 18.00% | 14.70x |
| San Francisco Tourism | 0.94% | 13.95x |
| Tahoe & Reno Tourism | 4.38% | 13.31x |
| Colorado Cluster | 8.83% | 13.28x |
| Colorado Snow | 2.23% | 12.93x |
| Southern California Cluster | 0.46% | 11.90x |
| Los Angeles Cluster | 0.29% | 11.18x |
| Southern California Tourism | 2.24% | 9.52x |
| California Universities | 3.14% | 9.30x |
| San Francisco Bay Area Cluster | 16.44% | 9.13x |
Composition Percentage:
The overlap percentage between the South West State Fair Visitors audience and the Content Affinity attribute.
Index: A comparison of the South West State Fair Visitors audience to the internet population.
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DEMOGRAPHICS
The South West State Fair Visitors audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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