Explore the Southeastern Voters Audience
Below you'll find more information about the Southeastern Voters audience, broken down in different categories based on their digital and physical behaviors. These are 4 million unique devices whose actions qualify for the Southeastern Voters audience.
INTERESTS
The Southeastern Voters audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Southeastern Voters audience is Auburn Tigers Fans.
| Interest | Composition | Index |
| Auburn Tigers Fans | 21.02% | 14.80x |
| Smoky Mountains Trip Planners | 20.45% | 13.49x |
| SEC Fans | 18.08% | 13.39x |
| Family Values Advocates | 18.97% | 12.76x |
| Nashville Trip Planners | 20.37% | 12.37x |
| Alabama Trip Planners | 26.54% | 11.92x |
| Tennessee Volunteers Fans | 16.89% | 11.89x |
| Florida Gulf Coast Travel Researchers | 21.38% | 11.76x |
| Atlanta Trip Planners | 17.62% | 11.20x |
| Louisiana Activities Researchers | 13.54% | 10.92x |
Composition Percentage:
The overlap percentage between the Southeastern Voters audience and the Interest attribute.
Index: A comparison of the Southeastern Voters audience to the internet population.
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APPAREL RETAILERS
The Southeastern Voters audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Southeastern Voters audience is Belk.
| Location | Composition | Index |
| Belk | 0.03% | 2.59x |
| Buckle | 0.26% | 1.33x |
| Jos A. Bank Clothiers | 0.28% | 1.32x |
| Mens Wearhouse | 0.43% | 1.20x |
| Johnston and Murphy | 0.39% | 1.14x |
| White House Black Market | 0.28% | 1.13x |
| Journeys | 0.05% | 1.07x |
| Talbots | 0.04% | 1.07x |
| Charlotte Russe | 0.04% | 0.98x |
| Lane Bryant | 0.04% | 0.97x |
Composition Percentage:
The overlap percentage between the Southeastern Voters audience and the Location attribute.
Index: A comparison of the Southeastern Voters audience to the internet population.
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WEBSITES
The Southeastern Voters audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Southeastern Voters audience is vote-usa.org.
| Website | Composition | Index |
| vote-usa.org | 1.07% | 66.97x |
| alabamanewscenter.com | 1.14% | 47.08x |
| rocketcitymom.com | 1.03% | 41.74x |
| shelbycountyreporter.com | 1.32% | 38.60x |
| huntsville.org | 1.27% | 38.38x |
| cullmantimes.com | 1.47% | 36.66x |
| annistonstar.com | 2.81% | 36.59x |
| valleymls.com | 1.04% | 36.50x |
| msnewsnow.com | 1.25% | 33.78x |
| msstate.edu | 2.13% | 32.95x |
Composition Percentage:
The overlap percentage between the Southeastern Voters audience and the Web attribute.
Index: A comparison of the Southeastern Voters audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Southeastern Voters audience is Memphis News.
| Content Affinity | Composition | Index |
| Memphis News | 2.54% | 15.23x |
| Mississippi News | 10.97% | 15.03x |
| Alabama News | 29.70% | 9.54x |
| Tennessee News | 14.24% | 8.59x |
| Tennessee Cluster | 13.44% | 8.35x |
| As Seen On TV Products | 0.04% | 6.90x |
| Christian Youth | 0.51% | 6.50x |
| Discount Shopping | 1.47% | 6.14x |
| Christians Prosperity Gospel | 1.57% | 6.09x |
| Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) | 0.25% | 5.98x |
Composition Percentage:
The overlap percentage between the Southeastern Voters audience and the Content Affinity attribute.
Index: A comparison of the Southeastern Voters audience to the internet population.
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DEMOGRAPHICS
The Southeastern Voters audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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