Dstillery Audiences

SOUTHEASTERN VOTERS

Audience Size: 3.3 Million Devices

Explore the Southeastern Voters Audience

Below you'll find more information about the Southeastern Voters audience, broken down in different categories based on their digital and physical behaviors. These are 3.3 million unique devices whose actions qualify for the Southeastern Voters audience.

Dstillery Crafted Audiences

INTERESTS

The Southeastern Voters audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Southeastern Voters audience is Auburn Tigers Fans.

Interest Composition Index
Auburn Tigers Fans 20.36% 10.40x
Smoky Mountains Trip Planners 19.01% 10.06x
Nashville Trip Planners 18.03% 9.07x
Jam Band Festival Fans 18.27% 9.02x
SEC Fans 15.82% 8.90x
Tennessee Volunteers Fans 17.30% 8.74x
Florida Gulf Coast Travel Researchers 19.46% 7.95x
Speedway Event Enthusiasts 14.93% 7.38x
Atlanta Trip Planners 13.95% 6.87x
Legal Advice Researchers 10.83% 6.64x
Composition Percentage: The overlap percentage between the Southeastern Voters audience and the Interest attribute.
Index: A comparison of the Southeastern Voters audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Southeastern Voters audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Southeastern Voters audience is The Childrens Place.

Location Composition Index
The Childrens Place 0.01% 1.18x
Carhartt 0.16% 1.12x
Chicos 0.01% 1.10x
Victoria's Secret 0.01% 0.93x
Old Navy 0.01% 0.85x
Maurices 0.01% 0.76x
Composition Percentage: The overlap percentage between the Southeastern Voters audience and the Location attribute.
Index: A comparison of the Southeastern Voters audience to the internet population.
Dstillery Web Insights

WEBSITES

The Southeastern Voters audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Southeastern Voters audience is shelbycountyreporter.com.

Website Composition Index
shelbycountyreporter.com 1.20% 23.13x
alabamanewscenter.com 1.52% 22.68x
rocketcitynow.com 1.69% 22.08x
alabamanews.net 4.26% 22.06x
wtva.com 2.89% 21.54x
annistonstar.com 2.60% 21.28x
waaytv.com 4.56% 21.23x
enewscourier.com 1.15% 20.46x
decaturdaily.com 1.12% 19.49x
dothanfirst.com 2.05% 18.76x
Composition Percentage: The overlap percentage between the Southeastern Voters audience and the Web attribute.
Index: A comparison of the Southeastern Voters audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Southeastern Voters audience is Memphis News.

Content Affinity Composition Index
Memphis News 2.52% 11.44x
Mississippi News 12.32% 9.47x
Texas Off-Roading 0.02% 6.99x
Tennessee Cluster 14.82% 6.76x
Active Lifestyle Enthusiasts 0.02% 6.68x
Rural Living 0.01% 6.40x
Alabama News 32.46% 6.21x
Tennessee News 16.38% 6.21x
Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding) 0.02% 6.18x
Beach Vacations 0.74% 5.66x
Composition Percentage: The overlap percentage between the Southeastern Voters audience and the Content Affinity attribute.
Index: A comparison of the Southeastern Voters audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Southeastern Voters audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female