Dstillery Audiences

SOUTHEASTERN VOTERS

Audience Size: 3.5 Million Devices

Explore the Southeastern Voters Audience

Below you'll find more information about the Southeastern Voters audience, broken down in different categories based on their digital and physical behaviors. These are 3.5 million unique devices whose actions qualify for the Southeastern Voters audience.

Dstillery Crafted Audiences

INTERESTS

The Southeastern Voters audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Southeastern Voters audience is Family Values Advocates.

Interest Composition Index
Family Values Advocates 17.15% 9.78x
Nashville Trip Planners 19.54% 9.42x
Florida Gulf Coast Travel Researchers 18.87% 8.85x
Voters 17.37% 8.78x
Mid-Atlantic Voters 17.43% 8.44x
Louisiana Trip Planners 14.32% 8.00x
Southern Central Voters 13.95% 8.00x
Civil War History Buff 13.11% 7.95x
Georgia Trip Planners 17.74% 7.78x
Christian Voters 15.53% 7.78x
Composition Percentage: The overlap percentage between the Southeastern Voters audience and the Interest attribute.
Index: A comparison of the Southeastern Voters audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Southeastern Voters audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Southeastern Voters audience is Belk.

Location Composition Index
Belk 0.03% 2.50x
Carhartt 0.24% 1.34x
Chicos 0.05% 1.27x
Gymboree 0.03% 1.08x
Lane Bryant 0.03% 0.96x
Talbots 0.03% 0.92x
Old Navy 0.05% 0.92x
Charlotte Russe 0.01% 0.90x
J. Crew 0.02% 0.89x
Journeys 0.02% 0.88x
Composition Percentage: The overlap percentage between the Southeastern Voters audience and the Location attribute.
Index: A comparison of the Southeastern Voters audience to the internet population.
Dstillery Web Insights

WEBSITES

The Southeastern Voters audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Southeastern Voters audience is birminghamalcitycouncil.org.

Website Composition Index
birminghamalcitycouncil.org 0.20% 85.78x
advertisergleam.com 0.24% 82.72x
remax-alabama.com 0.14% 77.55x
eatatjacks.com 0.18% 77.31x
alamls.com 0.12% 72.20x
sheltonstate.edu 0.15% 72.07x
vote-ny.org 0.23% 71.92x
dismalscanyon.com 0.24% 70.82x
birminghamal.org 0.22% 69.40x
mbhs.org 0.54% 64.88x
Composition Percentage: The overlap percentage between the Southeastern Voters audience and the Web attribute.
Index: A comparison of the Southeastern Voters audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Southeastern Voters audience is Mississippi News.

Content Affinity Composition Index
Mississippi News 10.17% 17.98x
Memphis News 2.58% 16.09x
Alabama News 25.86% 11.83x
Tennessee News 13.86% 9.43x
Tennessee Cluster 11.15% 9.11x
As Seen On TV Products 0.08% 7.10x
Flags & Trump 0.07% 6.21x
Assorted Topics #11274 (Software Integration, Scrabble, Word Games, Pbs) 0.10% 6.08x
Christian News 3.26% 6.00x
Rural Living 0.09% 5.95x
Composition Percentage: The overlap percentage between the Southeastern Voters audience and the Content Affinity attribute.
Index: A comparison of the Southeastern Voters audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Southeastern Voters audience resonates most for the following age and income brackets.
Age
55-64
Income
$150,000-$249,999