Dstillery Audiences

SOUTHEASTERN VOTERS

Audience Size: 2.9 Million Devices

Explore the Southeastern Voters Audience

Below you'll find more information about the Southeastern Voters audience, broken down in different categories based on their digital and physical behaviors. These are 2.9 million unique devices whose actions qualify for the Southeastern Voters audience.

Dstillery Crafted Audiences

INTERESTS

The Southeastern Voters audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Southeastern Voters audience is Nashville Trip Planners.

Interest Composition Index
Nashville Trip Planners 8.63% 9.81x
Auburn Tigers Fans 19.35% 9.61x
Jam Band Festival Fans 16.73% 7.87x
Nashville Activity Researchers 10.56% 7.47x
Tennessee Volunteers Fans 13.07% 7.42x
Georgia Activities Researchers 5.66% 6.75x
Retired Budget Healthcare Shoppers 4.53% 6.50x
Louisiana Activities Researchers 5.63% 6.44x
New Orleans Activities Researchers 5.56% 6.42x
Generic Prescription Drug Shoppers 3.11% 6.35x
Composition Percentage: The overlap percentage between the Southeastern Voters audience and the Interest attribute.
Index: A comparison of the Southeastern Voters audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Southeastern Voters audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Southeastern Voters audience is Old Navy.

Location Composition Index
Old Navy 0.01% 1.17x
Maurices 0.02% 0.91x
Composition Percentage: The overlap percentage between the Southeastern Voters audience and the Location attribute.
Index: A comparison of the Southeastern Voters audience to the internet population.
Dstillery Web Insights

WEBSITES

The Southeastern Voters audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Southeastern Voters audience is wtva.com.

Website Composition Index
wtva.com 2.13% 19.36x
montgomeryadvertiser.com 4.44% 19.04x
alabamanews.net 1.14% 18.99x
waff.com 2.52% 17.45x
wbrc.com 3.72% 16.73x
wjtv.com 2.04% 14.91x
cbs42.com 2.80% 14.89x
wlox.com 1.84% 14.68x
waaytv.com 1.98% 14.65x
al.com 38.24% 14.42x
Composition Percentage: The overlap percentage between the Southeastern Voters audience and the Web attribute.
Index: A comparison of the Southeastern Voters audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Southeastern Voters audience is Mississippi News.

Content Affinity Composition Index
Mississippi News 6.01% 10.97x
Memphis News 1.57% 9.14x
Alabama News 17.33% 7.23x
Tennessee Cluster 6.46% 7.06x
Beach Vacations 0.01% 7.03x
Tennessee News 6.13% 6.71x
Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) 0.07% 4.41x
Historical Information - Museums & Libraries 0.13% 4.32x
Shopping Catalogs 0.07% 3.93x
Healthy Eating Researchers 0.01% 3.91x
Composition Percentage: The overlap percentage between the Southeastern Voters audience and the Content Affinity attribute.
Index: A comparison of the Southeastern Voters audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Southeastern Voters audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female