Dstillery Audiences

SOUTHEASTERN VOTERS

Audience Size: 3.7 Million Devices

Explore the Southeastern Voters Audience

Below you'll find more information about the Southeastern Voters audience, broken down in different categories based on their digital and physical behaviors. These are 3.7 million unique devices whose actions qualify for the Southeastern Voters audience.

Dstillery Crafted Audiences

INTERESTS

The Southeastern Voters audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Southeastern Voters audience is Auburn Tigers Fans.

Interest Composition Index
Auburn Tigers Fans 19.15% 11.72x
Smoky Mountains Trip Planners 18.25% 11.70x
Jam Band Festival Fans 17.65% 10.43x
Nashville Trip Planners 16.37% 9.64x
SEC Fans 13.50% 9.62x
Tennessee Volunteers Fans 15.45% 9.27x
Louisiana Activities Researchers 8.86% 8.25x
Speedway Event Enthusiasts 13.12% 8.08x
Legal Advice Researchers 11.81% 7.95x
Florida Gulf Coast Travel Researchers 16.41% 7.91x
Composition Percentage: The overlap percentage between the Southeastern Voters audience and the Interest attribute.
Index: A comparison of the Southeastern Voters audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Southeastern Voters audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Southeastern Voters audience is Belk.

Location Composition Index
Belk 0.02% 2.83x
American Eagle Outfitters 0.02% 1.32x
Jos A. Bank Clothiers 0.02% 1.21x
Talbots 0.01% 1.18x
Lane Bryant 0.02% 1.18x
The Childrens Place 0.03% 1.07x
Old Navy 0.03% 1.07x
Carhartt 0.22% 1.05x
Mens Wearhouse 0.03% 1.05x
Maurices 0.03% 1.01x
Composition Percentage: The overlap percentage between the Southeastern Voters audience and the Location attribute.
Index: A comparison of the Southeastern Voters audience to the internet population.
Dstillery Web Insights

WEBSITES

The Southeastern Voters audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Southeastern Voters audience is annistonstar.com.

Website Composition Index
annistonstar.com 1.47% 26.03x
alabamanewscenter.com 2.15% 25.02x
rocketcitynow.com 1.38% 24.75x
wtva.com 2.43% 24.41x
waaytv.com 2.54% 21.81x
alabamanews.net 2.64% 21.38x
wtok.com 1.85% 21.16x
montgomeryadvertiser.com 6.86% 21.00x
wcbi.com 1.09% 20.59x
waff.com 5.49% 20.26x
Composition Percentage: The overlap percentage between the Southeastern Voters audience and the Web attribute.
Index: A comparison of the Southeastern Voters audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Southeastern Voters audience is Memphis News.

Content Affinity Composition Index
Memphis News 2.02% 13.03x
Mississippi News 9.95% 11.73x
Christian Music 0.03% 8.74x
Beach Vacations 0.15% 8.42x
Tennessee Cluster 11.68% 7.98x
Alabama News 28.31% 7.80x
Assorted Topics (Comics, Architecture, Fine Spirits, Sports) 0.01% 7.65x
Tennessee News 12.75% 6.73x
Hair & Beauty 0.04% 6.22x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.02% 5.64x
Composition Percentage: The overlap percentage between the Southeastern Voters audience and the Content Affinity attribute.
Index: A comparison of the Southeastern Voters audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Southeastern Voters audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female