Dstillery Audiences

SOUTHEASTERN VOTERS

Audience Size: 4.5 Million Devices

Explore the Southeastern Voters Audience

Below you'll find more information about the Southeastern Voters audience, broken down in different categories based on their digital and physical behaviors. These are 4.5 million unique devices whose actions qualify for the Southeastern Voters audience.

Dstillery Crafted Audiences

INTERESTS

The Southeastern Voters audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Southeastern Voters audience is Auburn Tigers Fans.

Interest Composition Index
Auburn Tigers Fans 21.85% 13.38x
Smoky Mountains Trip Planners 19.72% 12.75x
SEC Fans 17.69% 11.79x
Nashville Trip Planners 18.17% 11.42x
Tennessee Volunteers Fans 18.41% 10.91x
Jam Band Festival Fans 19.21% 10.66x
Florida Gulf Coast Travel Researchers 19.92% 10.26x
Speedway Event Enthusiasts 15.47% 9.16x
Alabama Trip Planners 25.13% 8.75x
Louisiana Activities Researchers 10.51% 8.47x
Composition Percentage: The overlap percentage between the Southeastern Voters audience and the Interest attribute.
Index: A comparison of the Southeastern Voters audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Southeastern Voters audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Southeastern Voters audience is Talbots.

Location Composition Index
Talbots 0.01% 1.69x
Lane Bryant 0.01% 1.38x
The Childrens Place 0.01% 1.38x
Old Navy 0.02% 1.25x
Chicos 0.01% 1.21x
Carhartt 0.16% 1.09x
Maurices 0.01% 1.04x
Mens Wearhouse 0.01% 0.89x
Composition Percentage: The overlap percentage between the Southeastern Voters audience and the Location attribute.
Index: A comparison of the Southeastern Voters audience to the internet population.
Dstillery Web Insights

WEBSITES

The Southeastern Voters audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Southeastern Voters audience is alabamanewscenter.com.

Website Composition Index
alabamanewscenter.com 1.50% 30.20x
shelbycountyreporter.com 1.27% 28.38x
wtva.com 3.13% 26.72x
annistonstar.com 3.20% 26.20x
alabamanews.net 4.95% 25.37x
decaturdaily.com 1.27% 24.86x
waaytv.com 5.45% 24.82x
enewscourier.com 1.27% 24.04x
rocketcitynow.com 1.88% 22.77x
oanow.com 2.87% 22.52x
Composition Percentage: The overlap percentage between the Southeastern Voters audience and the Web attribute.
Index: A comparison of the Southeastern Voters audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Southeastern Voters audience is Memphis News.

Content Affinity Composition Index
Memphis News 2.51% 14.44x
Mississippi News 14.14% 12.17x
Texas Off-Roading 0.03% 8.32x
Tennessee Cluster 16.79% 8.17x
Alabama News 36.39% 7.96x
Tennessee News 18.25% 7.61x
Beach Vacations 1.11% 6.28x
Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) 0.01% 6.04x
Christian Music 0.21% 5.89x
Discount Shopping 0.14% 5.47x
Composition Percentage: The overlap percentage between the Southeastern Voters audience and the Content Affinity attribute.
Index: A comparison of the Southeastern Voters audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Southeastern Voters audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female