Dstillery Audiences

SOUTHEASTERN VOTERS

Audience Size: 3.7 Million Devices

Explore the Southeastern Voters Audience

Below you'll find more information about the Southeastern Voters audience, broken down in different categories based on their digital and physical behaviors. These are 3.7 million unique devices whose actions qualify for the Southeastern Voters audience.

Dstillery Crafted Audiences

INTERESTS

The Southeastern Voters audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Southeastern Voters audience is Auburn Tigers Fans.

Interest Composition Index
Auburn Tigers Fans 17.88% 11.75x
Smoky Mountains Trip Planners 16.31% 11.69x
Jam Band Festival Fans 17.12% 10.99x
Nashville Trip Planners 15.13% 10.07x
SEC Fans 12.93% 9.54x
Tennessee Volunteers Fans 13.61% 8.87x
Louisiana Activities Researchers 8.31% 8.65x
New Orleans Activities Researchers 8.90% 8.22x
Speedway Event Enthusiasts 13.11% 8.05x
Florida Gulf Coast Travel Researchers 16.41% 7.94x
Composition Percentage: The overlap percentage between the Southeastern Voters audience and the Interest attribute.
Index: A comparison of the Southeastern Voters audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Southeastern Voters audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Southeastern Voters audience is Belk.

Location Composition Index
Belk 0.02% 2.51x
Talbots 0.02% 1.34x
Jos A. Bank Clothiers 0.02% 1.09x
Carhartt 0.26% 1.09x
Lane Bryant 0.02% 1.06x
Mens Wearhouse 0.03% 1.06x
American Eagle Outfitters 0.02% 1.05x
Victoria's Secret 0.03% 1.02x
The Childrens Place 0.03% 0.97x
Old Navy 0.04% 0.96x
Composition Percentage: The overlap percentage between the Southeastern Voters audience and the Location attribute.
Index: A comparison of the Southeastern Voters audience to the internet population.
Dstillery Web Insights

WEBSITES

The Southeastern Voters audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Southeastern Voters audience is annistonstar.com.

Website Composition Index
annistonstar.com 1.22% 26.49x
alabamanewscenter.com 1.91% 25.45x
wtva.com 2.35% 24.40x
rocketcitynow.com 1.18% 23.66x
alabamanews.net 2.49% 22.82x
wtok.com 1.55% 21.94x
waaytv.com 2.39% 21.45x
waff.com 5.09% 20.59x
montgomeryadvertiser.com 7.50% 20.52x
wbrc.com 6.62% 19.93x
Composition Percentage: The overlap percentage between the Southeastern Voters audience and the Web attribute.
Index: A comparison of the Southeastern Voters audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Southeastern Voters audience is Memphis News.

Content Affinity Composition Index
Memphis News 1.90% 12.40x
Mississippi News 9.78% 11.34x
Beach Vacations 0.12% 9.14x
Tennessee Cluster 10.27% 7.53x
Alabama News 27.77% 7.42x
Tennessee News 12.40% 6.60x
Chemicals 0.01% 6.08x
Diamonds & Precious Metals 0.02% 5.94x
Women Shoppers 0.14% 5.29x
Party Suppliers 0.02% 5.25x
Composition Percentage: The overlap percentage between the Southeastern Voters audience and the Content Affinity attribute.
Index: A comparison of the Southeastern Voters audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Southeastern Voters audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female