Dstillery Audiences

SOUTHEASTERN VOTERS

Audience Size: 2.9 Million Devices

Explore the Southeastern Voters Audience

Below you'll find more information about the Southeastern Voters audience, broken down in different categories based on their digital and physical behaviors. These are 2.9 million unique devices whose actions qualify for the Southeastern Voters audience.

Dstillery Crafted Audiences

INTERESTS

The Southeastern Voters audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Southeastern Voters audience is Auburn Tigers Fans.

Interest Composition Index
Auburn Tigers Fans 16.72% 21.43x
Smoky Mountains Trip Planners 14.37% 19.86x
SEC Fans 10.50% 17.59x
Nashville Trip Planners 13.07% 16.62x
Jam Band Festival Fans 15.66% 16.33x
Tennessee Volunteers Fans 11.77% 15.17x
Louisiana Activities Researchers 7.33% 14.07x
Speedway Event Enthusiasts 11.31% 13.92x
New Orleans Activities Researchers 8.05% 13.59x
Atlanta Trip Planners 9.74% 12.98x
Composition Percentage: The overlap percentage between the Southeastern Voters audience and the Interest attribute.
Index: A comparison of the Southeastern Voters audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Southeastern Voters audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Southeastern Voters audience is Old Navy.

Location Composition Index
Old Navy 0.01% 1.15x
Express 0.01% 1.14x
Carhartt 0.10% 1.05x
Journeys 0.01% 1.02x
Composition Percentage: The overlap percentage between the Southeastern Voters audience and the Location attribute.
Index: A comparison of the Southeastern Voters audience to the internet population.
Dstillery Web Insights

WEBSITES

The Southeastern Voters audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Southeastern Voters audience is rocketcitynow.com.

Website Composition Index
rocketcitynow.com 1.12% 27.19x
annistonstar.com 1.57% 26.63x
alabamanews.net 2.51% 26.40x
wtva.com 2.26% 26.40x
alabamanewscenter.com 1.31% 25.75x
dothanfirst.com 1.36% 24.41x
wtok.com 2.12% 22.56x
waaytv.com 2.78% 22.40x
tn.gov 1.24% 22.14x
waff.com 5.30% 21.76x
Composition Percentage: The overlap percentage between the Southeastern Voters audience and the Web attribute.
Index: A comparison of the Southeastern Voters audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Southeastern Voters audience is Memphis News.

Content Affinity Composition Index
Memphis News 1.47% 16.37x
Mississippi News 8.47% 16.36x
Cub & Girl Scouts 0.08% 12.61x
Beach Vacations 0.30% 12.54x
Holistic Medicine 0.05% 11.58x
Alabama News 23.31% 10.69x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.05% 10.27x
Tennessee Cluster 8.75% 9.74x
Right Wing Blogs - Political Activism 0.04% 9.65x
Tennessee News 10.61% 9.11x
Composition Percentage: The overlap percentage between the Southeastern Voters audience and the Content Affinity attribute.
Index: A comparison of the Southeastern Voters audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Southeastern Voters audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female