Dstillery Audiences

SPA GOERS

Audience Size: 4.2 Million Devices

Explore the Spa Goers Audience

Below you'll find more information about the Spa Goers audience, broken down in different categories based on their digital and physical behaviors. These are 4.2 million unique devices whose actions qualify for the Spa Goers audience.

Dstillery Crafted Audiences

INTERESTS

The Spa Goers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Spa Goers audience is Womens Fashion Brands Shoppers.

Interest Composition Index
Womens Fashion Brands Shoppers 28.54% 16.54x
Trendy Shoe Shoppers 22.05% 16.18x
Home Goods Shoppers 27.74% 16.07x
Photo Memory Makers 25.23% 16.04x
Luxury Boutique Hotel Researchers 28.23% 15.50x
Home Lending Researchers 24.42% 15.32x
Non-Profit Volunteers 25.80% 15.20x
Meal Kit Delivery Researchers 22.70% 15.08x
Travel Researchers 23.24% 14.91x
Personal Investment Researchers 22.62% 14.82x
Composition Percentage: The overlap percentage between the Spa Goers audience and the Interest attribute.
Index: A comparison of the Spa Goers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Spa Goers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Spa Goers audience is White House Black Market.

Location Composition Index
White House Black Market 0.01% 1.82x
LOFT 0.01% 1.60x
Chicos 0.01% 1.43x
Carhartt 0.13% 1.17x
Mens Wearhouse 0.02% 1.05x
Old Navy 0.01% 0.98x
Victoria's Secret 0.01% 0.93x
Composition Percentage: The overlap percentage between the Spa Goers audience and the Location attribute.
Index: A comparison of the Spa Goers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Spa Goers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Spa Goers audience is massagebook.com.

Website Composition Index
massagebook.com 4.34% 27.18x
corepoweryoga.com 1.48% 25.83x
jordans.com 1.02% 24.35x
visitphoenix.com 1.93% 23.96x
afw.com 2.58% 23.48x
waxcenter.com 1.06% 21.58x
fitpregnancy.com 1.11% 20.85x
boston-discovery-guide.com 1.12% 20.25x
denver.org 1.95% 19.43x
pinotspalette.com 1.13% 18.87x
Composition Percentage: The overlap percentage between the Spa Goers audience and the Web attribute.
Index: A comparison of the Spa Goers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Spa Goers audience is Apartment & Community Real Estate Researchers.

Content Affinity Composition Index
Apartment & Community Real Estate Researchers 0.16% 14.34x
Colorado Snow 1.80% 13.67x
Illinois Education 0.44% 12.88x
Assorted Topics (Retail Products, Food Service, Package Delivery) 0.06% 12.18x
Southern California Cluster 0.20% 10.95x
Parenting & Children's Activities 1.69% 10.58x
Dermatology 1.02% 10.52x
Illinois 1.91% 10.45x
Active Lifestyle Enthusiasts 0.04% 10.42x
San Francisco Tourism 0.42% 10.39x
Composition Percentage: The overlap percentage between the Spa Goers audience and the Content Affinity attribute.
Index: A comparison of the Spa Goers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Spa Goers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female