Dstillery Audiences

SPA GOERS

Audience Size: 3.5 Million Devices

Explore the Spa Goers Audience

Below you'll find more information about the Spa Goers audience, broken down in different categories based on their digital and physical behaviors. These are 3.5 million unique devices whose actions qualify for the Spa Goers audience.

Dstillery Crafted Audiences

INTERESTS

The Spa Goers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Spa Goers audience is Supermarket Shoppers.

Interest Composition Index
Supermarket Shoppers 35.46% 16.96x
Womens Fashion Brands Shoppers 35.15% 15.76x
Photo Memory Makers 31.05% 15.56x
Yogis 26.42% 15.44x
Recreational Sports Participants 28.74% 15.43x
Paleo Eaters 30.51% 15.40x
Coffee Lovers 27.63% 15.28x
Joint Pain Health Care Professionals 26.56% 15.07x
Sleep Researchers 30.28% 14.95x
Brides & Wedding Planners 32.36% 14.91x
Composition Percentage: The overlap percentage between the Spa Goers audience and the Interest attribute.
Index: A comparison of the Spa Goers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Spa Goers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Spa Goers audience is The North Face.

Location Composition Index
The North Face 0.03% 1.63x
LL Bean 0.01% 1.60x
Patagonia 0.01% 1.59x
Tommy Bahama 0.03% 1.42x
Lorna Jane 0.01% 1.40x
Joe's Jeans 0.01% 1.38x
Columbia 0.01% 1.33x
Chicos 0.05% 1.30x
American Apparel 0.03% 1.28x
Free People 0.02% 1.26x
Composition Percentage: The overlap percentage between the Spa Goers audience and the Location attribute.
Index: A comparison of the Spa Goers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Spa Goers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Spa Goers audience is woodhousespas.com.

Website Composition Index
woodhousespas.com 1.21% 75.85x
downtowndenver.com 0.23% 64.66x
skincarephysicians.net 0.10% 63.76x
massagetherapy.com 1.52% 63.44x
chapelhillsmall.com 0.10% 61.51x
abmp.com 0.45% 60.01x
shopwillowbend.com 0.14% 59.14x
ecotarium.org 0.22% 58.94x
coloradoskiandgolf.com 0.19% 58.87x
ssmedcenter.com 0.18% 58.85x
Composition Percentage: The overlap percentage between the Spa Goers audience and the Web attribute.
Index: A comparison of the Spa Goers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Spa Goers audience is Higher-End Fashion Brands.

Content Affinity Composition Index
Higher-End Fashion Brands 3.19% 13.61x
Assorted Topics #11368 (Retail Products, Food Service, Package Delivery) 0.68% 13.09x
Washington D.C. Hotels 0.04% 12.24x
Illinois Education 1.45% 12.02x
Back & Spine 14.59% 11.72x
Active Lifestyle Enthusiasts 0.15% 11.60x
Colorado Snow 4.91% 11.20x
Dermatology 8.66% 11.10x
Beach & Intimate Wear 1.75% 10.96x
Parenting & Children's Activities 5.20% 10.95x
Composition Percentage: The overlap percentage between the Spa Goers audience and the Content Affinity attribute.
Index: A comparison of the Spa Goers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Spa Goers audience resonates most for the following age and income brackets.
Age
25-34
Income
$150,000-$249,999