Dstillery Audiences

SPA GOERS

Audience Size: 3.9 Million Devices

Explore the Spa Goers Audience

Below you'll find more information about the Spa Goers audience, broken down in different categories based on their digital and physical behaviors. These are 3.9 million unique devices whose actions qualify for the Spa Goers audience.

Dstillery Crafted Audiences

INTERESTS

The Spa Goers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Spa Goers audience is Trendy Shoe Shoppers.

Interest Composition Index
Trendy Shoe Shoppers 27.67% 24.35x
Womens Fashion Brands Shoppers 29.84% 22.72x
Home Goods Shoppers 28.43% 22.45x
Meal Kit Delivery Researchers 26.81% 22.12x
Non-Profit Volunteers 33.04% 22.04x
Luxury Fitness Shoppers 24.47% 21.78x
Supermarket Shoppers 31.00% 21.77x
Luxury Athletic Footwear Shoppers 24.47% 21.77x
Orlando Activities Researchers 22.68% 21.58x
Photo Memory Makers 31.69% 21.32x
Composition Percentage: The overlap percentage between the Spa Goers audience and the Interest attribute.
Index: A comparison of the Spa Goers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Spa Goers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Spa Goers audience is Bonobos.

Location Composition Index
Bonobos 0.14% 1.75x
Patagonia 0.03% 1.68x
Jos A. Bank Clothiers 0.51% 1.60x
White House Black Market 0.48% 1.50x
Mens Wearhouse 0.70% 1.33x
LL Bean 0.01% 1.33x
Club Monaco 0.02% 1.29x
Johnston and Murphy 0.48% 1.28x
Eddie Bauer 0.04% 1.26x
Lululemon 0.08% 1.26x
Composition Percentage: The overlap percentage between the Spa Goers audience and the Location attribute.
Index: A comparison of the Spa Goers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Spa Goers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Spa Goers audience is massagebook.com.

Website Composition Index
massagebook.com 2.84% 34.04x
katespade.com 2.65% 27.68x
worldmarket.com 2.16% 26.72x
vagaro.com 1.00% 25.68x
charlotterusse.com 1.35% 25.65x
titlenine.com 1.04% 24.12x
bochcenter.org 1.09% 23.88x
dmns.org 1.20% 23.48x
weddingwire.com 3.69% 22.79x
potterybarnkids.com 1.56% 22.78x
Composition Percentage: The overlap percentage between the Spa Goers audience and the Web attribute.
Index: A comparison of the Spa Goers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Spa Goers audience is Washington D.C. Hotels.

Content Affinity Composition Index
Washington D.C. Hotels 0.02% 16.89x
Higher-End Fashion Brands 1.46% 14.48x
Assorted Topics (Retail Products, Food Service, Package Delivery) 0.34% 13.38x
Illinois Education 1.12% 13.36x
Parenting & Children's Activities 3.76% 13.06x
Dermatology 5.00% 12.93x
Active Lifestyle Enthusiasts 0.13% 12.68x
Beach & Intimate Wear 0.92% 12.55x
Reproductive Health 3.64% 12.37x
Colorado Snow 4.04% 12.02x
Composition Percentage: The overlap percentage between the Spa Goers audience and the Content Affinity attribute.
Index: A comparison of the Spa Goers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Spa Goers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female