Dstillery Audiences

SPA AND POOL OWNERS

Audience Size: 1.1 Million Devices

Explore the Spa and Pool Owners Audience

Below you'll find more information about the Spa and Pool Owners audience, broken down in different categories based on their digital and physical behaviors. These are 1.1 million unique devices whose actions qualify for the Spa and Pool Owners audience.

Dstillery Crafted Audiences

INTERESTS

The Spa and Pool Owners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Spa and Pool Owners audience is Patio Furniture Shoppers.

Interest Composition Index
Patio Furniture Shoppers 23.22% 53.66x
DIYers 40.04% 48.95x
Home Heating and Cooling Researchers 21.14% 47.43x
New Homeowners 41.30% 43.98x
Lawn and Home Pest Control Researchers 21.60% 43.06x
Flooring Shoppers 27.30% 41.15x
Gas Discount Researchers 10.25% 40.14x
Major Appliance Shoppers 32.44% 39.86x
San Francisco Activities Researchers 13.68% 37.75x
Wood Carving Enthusiasts 22.31% 37.33x
Composition Percentage: The overlap percentage between the Spa and Pool Owners audience and the Interest attribute.
Index: A comparison of the Spa and Pool Owners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Spa and Pool Owners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Spa and Pool Owners audience is Maurices.

Location Composition Index
Maurices 0.02% 1.05x
Composition Percentage: The overlap percentage between the Spa and Pool Owners audience and the Location attribute.
Index: A comparison of the Spa and Pool Owners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Spa and Pool Owners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Spa and Pool Owners audience is hottubownerhq.com.

Website Composition Index
hottubownerhq.com 1.50% 92.44x
poolcareguy.com 1.24% 83.14x
poolonomics.com 2.07% 73.99x
h2ouse.org 4.12% 56.06x
princessauto.com 3.36% 52.60x
retailmenot.ca 1.29% 49.39x
backyardscape.com 1.13% 41.82x
manualslib.com 1.09% 40.00x
armandhammer.com 3.04% 39.69x
remembering.ca 1.08% 39.25x
Composition Percentage: The overlap percentage between the Spa and Pool Owners audience and the Web attribute.
Index: A comparison of the Spa and Pool Owners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Spa and Pool Owners audience is Lawns & Pest Control.

Content Affinity Composition Index
Lawns & Pest Control 0.17% 25.10x
Machines & Industrial Supplies 0.08% 19.08x
Vegans & Animal Welfare 0.10% 18.66x
Canada Culture and Tourism 3.45% 18.58x
Grilling 0.25% 18.43x
Garden Power Equipment 2.06% 17.74x
Canadian Auto 5.34% 17.60x
Power Tools 0.54% 16.15x
Homesteading 1.64% 15.69x
Home Remodeling 0.07% 15.06x
Composition Percentage: The overlap percentage between the Spa and Pool Owners audience and the Content Affinity attribute.
Index: A comparison of the Spa and Pool Owners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Spa and Pool Owners audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male