Dstillery Audiences

SPARKLING WATER ENTHUSIASTS

Audience Size: 3.3 Million Devices

Explore the Sparkling Water Enthusiasts Audience

Below you'll find more information about the Sparkling Water Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 3.3 million unique devices whose actions qualify for the Sparkling Water Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Sparkling Water Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sparkling Water Enthusiasts audience is Healthy Snacks Shoppers.

Interest Composition Index
Healthy Snacks Shoppers 34.84% 21.32x
Coupon Researchers 32.05% 21.04x
Mexican Food Shoppers 42.54% 20.65x
Bargain Shopping Researchers 26.15% 19.92x
Home Kitchen Chefs 28.40% 18.94x
Misc-Deal Seekers or Coupon Shoppers 26.93% 18.39x
Recipe Researchers 30.59% 18.38x
Cook at Home Parents 29.28% 18.28x
Ice Cream Shoppers 35.82% 18.19x
Paleo Eaters 35.00% 18.11x
Composition Percentage: The overlap percentage between the Sparkling Water Enthusiasts audience and the Interest attribute.
Index: A comparison of the Sparkling Water Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sparkling Water Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sparkling Water Enthusiasts audience is Lorna Jane.

Location Composition Index
Lorna Jane 0.01% 1.70x
Columbia 0.01% 1.21x
Eddie Bauer 0.01% 1.19x
The North Face 0.02% 1.18x
Aeropostale 0.02% 1.10x
Old Navy 0.05% 1.10x
Charlotte Russe 0.01% 1.07x
Chicos 0.04% 1.07x
Calvin Klein 0.01% 1.04x
Carhartt 0.17% 1.04x
Composition Percentage: The overlap percentage between the Sparkling Water Enthusiasts audience and the Location attribute.
Index: A comparison of the Sparkling Water Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Sparkling Water Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Sparkling Water Enthusiasts audience is thediaryofarealhousewife.com.

Website Composition Index
thediaryofarealhousewife.com 4.16% 54.64x
chasingfoxes.com 5.99% 53.94x
dreamingindiy.com 3.76% 52.63x
thebestblogrecipes.com 5.20% 51.90x
pinterest.com 7.65% 50.99x
thedomesticrebel.com 3.26% 50.76x
frugalcouponliving.com 4.41% 50.74x
creationsbykara.com 3.51% 47.44x
midgetmomma.com 4.28% 46.64x
listotic.com 9.63% 46.55x
Composition Percentage: The overlap percentage between the Sparkling Water Enthusiasts audience and the Web attribute.
Index: A comparison of the Sparkling Water Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sparkling Water Enthusiasts audience is Comedy Content.

Content Affinity Composition Index
Comedy Content 1.28% 24.07x
Assorted Topics #11417 (Car Rental, Travel, Fashion, Blogs) 0.28% 23.94x
Female Lifestyle Content Readers 6.64% 21.99x
Assorted Topics #11276 (Life Hacks, Housekeeping, Health Tips) 17.69% 18.23x
Coupons & Family 10.55% 18.14x
Low Carb Diets 12.55% 17.42x
Teen Hair 10.62% 16.53x
Food Cluster 6.44% 15.95x
Scrapbooking & Home Art Projects 5.95% 15.33x
Assorted Topics #11347 (Family, Household Wellness, The Beach) 3.78% 14.44x
Composition Percentage: The overlap percentage between the Sparkling Water Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Sparkling Water Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sparkling Water Enthusiasts audience resonates most for the following age and income brackets.
Age
45-54
Income
Under $25,000