Dstillery Audiences

SPECIAL OLYMPICS FANS

Audience Size: 4.7 Million Devices

Explore the Special Olympics Fans Audience

Below you'll find more information about the Special Olympics Fans audience, broken down in different categories based on their digital and physical behaviors. These are 4.7 million unique devices whose actions qualify for the Special Olympics Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Special Olympics Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Special Olympics Fans audience is Recreational Sports Participants.

Interest Composition Index
Recreational Sports Participants 23.49% 17.39x
Charitable Organization Researchers 22.92% 17.03x
Affordable Hotel Bookers 23.84% 16.83x
Tutoring Resources Researchers 22.29% 16.76x
Charitable Organization Supporters 21.60% 16.73x
Online Directory Searchers 19.80% 16.38x
Budget Grocery Shoppers 19.52% 16.29x
First Aid Researchers 20.86% 16.26x
Retired Assisted Living Shoppers 19.33% 16.13x
Teachers 23.58% 16.09x
Composition Percentage: The overlap percentage between the Special Olympics Fans audience and the Interest attribute.
Index: A comparison of the Special Olympics Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Special Olympics Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Special Olympics Fans audience is Brooks Brothers.

Location Composition Index
Brooks Brothers 0.02% 1.30x
Express 0.06% 1.26x
Buckle 0.04% 1.23x
Chicos 0.04% 1.23x
Jos A. Bank Clothiers 0.03% 1.22x
White House Black Market 0.04% 1.21x
American Eagle Outfitters 0.04% 1.21x
Ann Taylor 0.01% 1.19x
Talbots 0.02% 1.16x
Michael Kors 0.03% 1.16x
Composition Percentage: The overlap percentage between the Special Olympics Fans audience and the Location attribute.
Index: A comparison of the Special Olympics Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Special Olympics Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Special Olympics Fans audience is aspca.org.

Website Composition Index
aspca.org 5.30% 19.52x
rescue.org 1.87% 19.48x
toysrus.com 1.71% 19.06x
easterseals.com 1.41% 18.56x
bbb.org 1.06% 18.49x
enterprise.com 1.78% 18.19x
hyatt.com 1.72% 18.02x
nfhsnetwork.com 1.30% 17.15x
wish.org 1.83% 16.97x
bkstr.com 1.68% 16.80x
Composition Percentage: The overlap percentage between the Special Olympics Fans audience and the Web attribute.
Index: A comparison of the Special Olympics Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Special Olympics Fans audience is ISPs & Local Services.

Content Affinity Composition Index
ISPs & Local Services 0.03% 13.80x
Virginia Athletics 0.49% 13.42x
Consumer Rewards 0.16% 12.96x
Home Printing 0.25% 11.36x
Illinois College Sports 0.28% 11.19x
Lacrosse College Athletics 0.89% 11.00x
Philanthropy - Charities & Fundraising 6.01% 10.54x
Southeast College Athletics 1.15% 10.07x
Assorted Topics (Retail Products, Food Service, Package Delivery) 0.13% 9.75x
Assorted Topics (Insurance, Travel, Viral Media) 0.01% 9.60x
Composition Percentage: The overlap percentage between the Special Olympics Fans audience and the Content Affinity attribute.
Index: A comparison of the Special Olympics Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Special Olympics Fans audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female