Dstillery Audiences

SPEEDWAY EVENT ENTHUSIASTS

Audience Size: 2.9 Million Devices

Explore the Speedway Event Enthusiasts Audience

Below you'll find more information about the Speedway Event Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.9 million unique devices whose actions qualify for the Speedway Event Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Speedway Event Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Speedway Event Enthusiasts audience is Nascar Fans.

Interest Composition Index
Nascar Fans 30.95% 20.53x
Car Enthusiasts 24.50% 16.46x
Car Buyers 27.37% 16.44x
GMC Vehicle Shopper 27.16% 16.36x
Mowing Equipment Shoppers 24.53% 16.16x
Power Tools Shoppers 25.42% 16.02x
Bowling Enthusiasts 28.11% 15.80x
Spa and Pool Owners 24.24% 15.57x
RV Shoppers 28.40% 15.47x
Las Vegas Hotel Researchers 25.05% 15.43x
Composition Percentage: The overlap percentage between the Speedway Event Enthusiasts audience and the Interest attribute.
Index: A comparison of the Speedway Event Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Speedway Event Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Speedway Event Enthusiasts audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.23% 1.13x
Mens Wearhouse 0.34% 1.07x
Composition Percentage: The overlap percentage between the Speedway Event Enthusiasts audience and the Location attribute.
Index: A comparison of the Speedway Event Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Speedway Event Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Speedway Event Enthusiasts audience is bristolmotorspeedway.com.

Website Composition Index
bristolmotorspeedway.com 1.22% 95.55x
mrn.com 1.58% 94.48x
richmondraceway.com 1.97% 90.06x
kansasspeedway.com 1.31% 72.43x
martinsvillespeedway.com 1.44% 71.27x
hendrickmotorsports.com 2.41% 70.22x
talladegasuperspeedway.com 2.03% 63.90x
racer.com 4.06% 63.41x
indycar.com 2.21% 62.94x
woosprint.com 1.66% 60.88x
Composition Percentage: The overlap percentage between the Speedway Event Enthusiasts audience and the Web attribute.
Index: A comparison of the Speedway Event Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Speedway Event Enthusiasts audience is Motorsports.

Content Affinity Composition Index
Motorsports 4.80% 38.19x
Southern California Cluster 1.97% 16.13x
Home Improvement Contractor 2.33% 15.96x
Southern California Tourism 6.95% 14.22x
Auto Body Upkeep & Repair Researchers 4.79% 13.25x
Grilling 3.24% 12.41x
Recreational Motor Sport Enthusiasts 3.52% 12.13x
Motorcycles & Snowmobiles 4.57% 12.08x
Auto Tires & Parts Repair Researchers 3.60% 11.94x
Car Keys, Locks & Remotes 6.73% 11.53x
Composition Percentage: The overlap percentage between the Speedway Event Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Speedway Event Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Speedway Event Enthusiasts audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male