Dstillery Audiences

SPEEDWAY EVENT ENTHUSIASTS

Audience Size: 3.2 Million Devices

Explore the Speedway Event Enthusiasts Audience

Below you'll find more information about the Speedway Event Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 3.2 million unique devices whose actions qualify for the Speedway Event Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Speedway Event Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Speedway Event Enthusiasts audience is Nascar Fans.

Interest Composition Index
Nascar Fans 38.94% 22.85x
Car Buyers 24.09% 18.37x
Kansas City Trip Planners 36.10% 18.31x
Classic Car Shoppers 29.06% 17.61x
NCAA Fans 21.41% 17.55x
Florida Trip Planners 25.10% 17.46x
College Football Fans 24.95% 17.45x
March Madness Enthusiasts 25.06% 17.22x
Car Enthusiasts 22.89% 17.00x
NCAA Football Fans 24.29% 16.75x
Composition Percentage: The overlap percentage between the Speedway Event Enthusiasts audience and the Interest attribute.
Index: A comparison of the Speedway Event Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Speedway Event Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Speedway Event Enthusiasts audience is Maurices.

Location Composition Index
Maurices 0.01% 1.53x
Old Navy 0.01% 1.25x
Carhartt 0.09% 1.24x
Composition Percentage: The overlap percentage between the Speedway Event Enthusiasts audience and the Location attribute.
Index: A comparison of the Speedway Event Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Speedway Event Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Speedway Event Enthusiasts audience is bristolmotorspeedway.com.

Website Composition Index
bristolmotorspeedway.com 5.76% 59.19x
mrn.com 3.06% 59.16x
racing-reference.info 2.86% 53.72x
martinsvillebulletin.com 2.57% 47.89x
charlottemotorspeedway.com 2.76% 45.41x
annistonstar.com 2.06% 38.20x
imsa.com 1.63% 36.78x
indycar.com 2.85% 36.11x
nhra.com 7.10% 32.48x
tractorhouse.com 1.16% 30.40x
Composition Percentage: The overlap percentage between the Speedway Event Enthusiasts audience and the Web attribute.
Index: A comparison of the Speedway Event Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Speedway Event Enthusiasts audience is Motorsports.

Content Affinity Composition Index
Motorsports 1.79% 34.50x
Car Keys, Locks & Remotes 0.42% 17.09x
Auto Body Upkeep & Repair Researchers 0.46% 16.45x
Trucks 0.39% 15.47x
Hobby Drones & Remote-Controlled Cars 0.10% 15.46x
Auctions & Repossessions 0.08% 14.82x
Yard Structures 0.12% 13.76x
Mid-Atlantic Beaches 0.07% 13.48x
Beach Vacations 0.24% 13.33x
Fire Fighting 0.22% 13.27x
Composition Percentage: The overlap percentage between the Speedway Event Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Speedway Event Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Speedway Event Enthusiasts audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male