Explore the Spring Cleaning Enthusiasts Audience
Below you'll find more information about the Spring Cleaning Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 1.1 million unique devices whose actions qualify for the Spring Cleaning Enthusiasts audience.
INTERESTS
The Spring Cleaning Enthusiasts audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Spring Cleaning Enthusiasts audience is Thanksgiving Turkey/Sides/Dessert Recipe Researchers.
| Interest | Composition | Index |
| Thanksgiving Turkey/Sides/Dessert Recipe Researchers | 29.41% | 74.28x |
| Thanksgiving Decorators | 58.79% | 74.10x |
| New Years Resolution Researchers | 47.02% | 63.65x |
| Migraine Researchers | 39.70% | 62.94x |
| Pantry Recipes Researchers | 22.19% | 54.43x |
| Women’s Lifestyle Blogs Researchers | 31.67% | 53.91x |
| Vodka Enthusiasts | 24.09% | 51.90x |
| Home-Made Face Mask Researchers | 27.43% | 51.23x |
| Yogis | 50.41% | 49.37x |
| Valentines Day Celebrators | 36.00% | 49.27x |
Composition Percentage:
The overlap percentage between the Spring Cleaning Enthusiasts audience and the Interest attribute.
Index: A comparison of the Spring Cleaning Enthusiasts audience to the internet population.
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APPAREL RETAILERS
The Spring Cleaning Enthusiasts audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Spring Cleaning Enthusiasts audience is Forever 21.
| Location | Composition | Index |
| Forever 21 | 0.02% | 1.85x |
| Brooks Brothers | 0.01% | 1.69x |
| Banana Republic | 0.02% | 1.37x |
| Chicos | 0.02% | 1.37x |
| American Eagle Outfitters | 0.02% | 1.23x |
| Dressbarn | 0.01% | 1.22x |
| Aeropostale | 0.02% | 1.20x |
| Buckle | 0.02% | 1.20x |
| LOFT | 0.02% | 1.15x |
| Michael Kors | 0.01% | 1.12x |
Composition Percentage:
The overlap percentage between the Spring Cleaning Enthusiasts audience and the Location attribute.
Index: A comparison of the Spring Cleaning Enthusiasts audience to the internet population.
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WEBSITES
The Spring Cleaning Enthusiasts audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Spring Cleaning Enthusiasts audience is inspirationformoms.com.
| Website | Composition | Index |
| inspirationformoms.com | 1.02% | 57.59x |
| styleatacertainage.com | 2.72% | 52.33x |
| thecourtjeweller.com | 4.86% | 50.13x |
| lifesavvy.com | 15.56% | 49.51x |
| whatkatewore.com | 1.23% | 44.62x |
| my100yearoldhome.com | 2.33% | 44.47x |
| amish365.com | 6.53% | 44.30x |
| camillestyles.com | 21.09% | 44.29x |
| thistlewoodfarms.com | 4.43% | 44.21x |
| uexpress.com | 5.74% | 43.49x |
Composition Percentage:
The overlap percentage between the Spring Cleaning Enthusiasts audience and the Web attribute.
Index: A comparison of the Spring Cleaning Enthusiasts audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Spring Cleaning Enthusiasts audience is Travel, Food, Fashion & Fitness.
| Content Affinity | Composition | Index |
| Travel, Food, Fashion & Fitness | 4.20% | 33.31x |
| Perfume, Makeup & Cosmetics | 0.39% | 24.64x |
| Assorted Topics (Events, Tickets, Fitness) | 4.64% | 14.14x |
| DIY Decoration & Furniture | 2.41% | 14.14x |
| Fashion Cluster | 10.09% | 13.59x |
| Small Business Resources | 21.36% | 12.76x |
| Assorted Topics (Humor, Diy Crafts, Stay-At-Home Parenting) | 23.05% | 12.57x |
| Finance & Accounting Cluster | 4.32% | 11.99x |
| Teen Hair | 0.69% | 11.88x |
| Consumer Packaged Goods | 18.71% | 11.68x |
Composition Percentage:
The overlap percentage between the Spring Cleaning Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Spring Cleaning Enthusiasts audience to the internet population.
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DEMOGRAPHICS
The Spring Cleaning Enthusiasts audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female
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