Explore the Sprint Customers Audience
Below you'll find more information about the Sprint Customers audience, broken down in different categories based on their digital and physical behaviors. These are 49.5 thousand unique devices whose actions qualify for the Sprint Customers audience.
INTERESTS
The Sprint Customers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Sprint Customers audience is Readers of El Salvadoran Content.
| Interest | Composition | Index |
| Readers of El Salvadoran Content | 2.21% | 0.89x |
| Readers of Honduran Content | 2.21% | 0.76x |
| Readers of Belizean Content | 1.81% | 0.71x |
| Mother's Day Celebrators | 0.80% | 0.70x |
| Sunglasses Shoppers | 2.21% | 0.65x |
| Readers of Mexican Content | 1.61% | 0.64x |
| Readers of Caribbean Content | 1.61% | 0.64x |
| Cat Lovers | 1.01% | 0.61x |
| Solar Energy Researchers | 2.01% | 0.57x |
| Readers of Dominican Republic Content | 1.41% | 0.55x |
Composition Percentage:
The overlap percentage between the Sprint Customers audience and the Interest attribute.
Index: A comparison of the Sprint Customers audience to the internet population.
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APPAREL RETAILERS
The Sprint Customers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Sprint Customers audience is Lululemon.
| Location | Composition | Index |
| Lululemon | 0.01% | 2.84x |
| Banana Republic | 0.02% | 1.31x |
| Express | 0.01% | 0.80x |
| Carhartt | 0.04% | 0.48x |
Composition Percentage:
The overlap percentage between the Sprint Customers audience and the Location attribute.
Index: A comparison of the Sprint Customers audience to the internet population.
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WEBSITES
The Sprint Customers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Sprint Customers audience is bliss.com.
| Website | Composition | Index |
| bliss.com | 1.35% | 3.96x |
| funnyand.com | 1.13% | 3.39x |
| xxlmag.com | 1.18% | 1.29x |
| univision.com | 1.02% | 1.19x |
| atlantablackstar.com | 1.35% | 1.10x |
| lensvid.com | 1.07% | 0.88x |
| worldlifestyle.com | 1.84% | 0.87x |
| shareably.net | 1.63% | 0.85x |
| obsev.com | 1.53% | 0.83x |
| amomama.com | 1.21% | 0.82x |
Composition Percentage:
The overlap percentage between the Sprint Customers audience and the Web attribute.
Index: A comparison of the Sprint Customers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Sprint Customers audience is Upstate New York State Athletics.
| Content Affinity | Composition | Index |
| Upstate New York State Athletics | 0.03% | 3.93x |
| Fox News Content Consumers | 0.60% | 3.92x |
| Mysticism | 0.04% | 3.78x |
| Apartment & Community Real Estate Researchers | 0.03% | 3.59x |
| Assorted Topics (Coupons, Stain Removal, Seafood) | 0.03% | 3.59x |
| Southeast College Athletics | 0.11% | 3.51x |
| Low Budget Shoppers | 0.14% | 3.26x |
| Cuba & Mexico Media | 0.08% | 3.04x |
| Luxury Sneakers | 0.40% | 2.70x |
| Cigars | 0.03% | 2.69x |
Composition Percentage:
The overlap percentage between the Sprint Customers audience and the Content Affinity attribute.
Index: A comparison of the Sprint Customers audience to the internet population.
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DEMOGRAPHICS
The Sprint Customers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female
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