Dstillery Audiences

ST. LOUIS TRIP PLANNERS

Audience Size: 3.9 Million Devices

Explore the St. Louis Trip Planners Audience

Below you'll find more information about the St. Louis Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 3.9 million unique devices whose actions qualify for the St. Louis Trip Planners audience.

Dstillery Crafted Audiences

INTERESTS

The St. Louis Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the St. Louis Trip Planners audience is St. Louis Cardinals Fans.

Interest Composition Index
St. Louis Cardinals Fans 26.87% 17.28x
Las Vegas Hotel Researchers 24.59% 13.98x
Kansas City Trip Planners 30.99% 13.66x
Speedway Event Enthusiasts 19.89% 13.21x
Engagement Ring Shoppers 24.49% 12.65x
Southern Central Voters 22.40% 12.38x
Train Travelers 17.88% 12.29x
Waterfront Vacationers 17.98% 12.16x
Discount Flight Searchers 15.47% 11.77x
Work Hard, Play Hard Travelers 19.67% 11.76x
Composition Percentage: The overlap percentage between the St. Louis Trip Planners audience and the Interest attribute.
Index: A comparison of the St. Louis Trip Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The St. Louis Trip Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the St. Louis Trip Planners audience is Maurices.

Location Composition Index
Maurices 0.03% 1.44x
Lane Bryant 0.01% 1.43x
The Childrens Place 0.02% 1.20x
Dressbarn 0.01% 1.18x
Carhartt 0.19% 1.16x
Old Navy 0.02% 1.14x
Mens Wearhouse 0.02% 1.12x
Gap 0.01% 1.06x
LOFT 0.01% 1.06x
Chicos 0.01% 1.04x
Composition Percentage: The overlap percentage between the St. Louis Trip Planners audience and the Location attribute.
Index: A comparison of the St. Louis Trip Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The St. Louis Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the St. Louis Trip Planners audience is stlmag.com.

Website Composition Index
stlmag.com 1.88% 36.69x
bjc.org 2.37% 35.55x
silverdollarcity.com 1.28% 34.27x
myleaderpaper.com 1.72% 30.59x
feastmagazine.com 2.92% 28.11x
lakenewsonline.com 1.20% 27.29x
bleedinblue.com 1.13% 26.15x
hy-vee.com 2.10% 26.07x
redbirdrants.com 1.88% 25.07x
emissourian.com 1.04% 24.73x
Composition Percentage: The overlap percentage between the St. Louis Trip Planners audience and the Web attribute.
Index: A comparison of the St. Louis Trip Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the St. Louis Trip Planners audience is Missouri News Content Cluster.

Content Affinity Composition Index
Missouri News Content Cluster 23.55% 15.19x
Illinois College Sports 0.16% 13.37x
Illinois 1.14% 12.37x
Missouri Travel & Outdoors Cluster 12.64% 11.43x
Illinois Education 0.20% 11.22x
Beach Vacations 0.90% 9.17x
Bowling 0.36% 8.56x
Home Printing 0.03% 8.55x
Illinois News 12.13% 7.73x
Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding) 0.02% 7.67x
Composition Percentage: The overlap percentage between the St. Louis Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the St. Louis Trip Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The St. Louis Trip Planners audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female