Dstillery Audiences

STAR WARS FANS

Audience Size: 4.1 Million Devices

Explore the Star Wars Fans Audience

Below you'll find more information about the Star Wars Fans audience, broken down in different categories based on their digital and physical behaviors. These are 4.1 million unique devices whose actions qualify for the Star Wars Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Star Wars Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Star Wars Fans audience is Blockbuster Movie Fans.

Interest Composition Index
Blockbuster Movie Fans 62.22% 38.96x
Movie and Game Review Readers 58.41% 33.10x
Video and Computer Gaming Enthusiasts 53.20% 32.79x
Horror Movie Fans 52.75% 32.23x
Comedy Fans 50.37% 31.07x
Sci-Fi Movie Fans 54.95% 30.52x
Techies 48.80% 30.44x
Video Gamers 54.57% 29.44x
Streaming Video Fans 51.36% 29.35x
Game of Thrones Fans 54.47% 28.57x
Composition Percentage: The overlap percentage between the Star Wars Fans audience and the Interest attribute.
Index: A comparison of the Star Wars Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Star Wars Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Star Wars Fans audience is REI.

Location Composition Index
REI 0.01% 1.34x
American Apparel 0.03% 1.30x
H&M 0.06% 1.29x
Zumiez 0.07% 1.25x
Lululemon 0.04% 1.22x
Uniqlo 0.01% 1.21x
Buckle 0.05% 1.20x
Tommy Bahama 0.01% 1.19x
Urban Outfitters 0.04% 1.18x
Mens Wearhouse 0.06% 1.16x
Composition Percentage: The overlap percentage between the Star Wars Fans audience and the Location attribute.
Index: A comparison of the Star Wars Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Star Wars Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Star Wars Fans audience is starwarsnewsnet.com.

Website Composition Index
starwarsnewsnet.com 2.08% 48.65x
makingstarwars.net 1.31% 45.75x
gonintendo.com 2.29% 44.90x
trekmovie.com 1.62% 43.73x
thedigitalbits.com 1.25% 41.31x
icv2.com 2.00% 41.29x
filmwatch.com 1.76% 39.89x
lrmonline.com 5.48% 39.34x
batman-news.com 4.31% 39.30x
toucharcade.com 1.70% 36.70x
Composition Percentage: The overlap percentage between the Star Wars Fans audience and the Web attribute.
Index: A comparison of the Star Wars Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Star Wars Fans audience is Collectibles - Toys & Collectibles.

Content Affinity Composition Index
Collectibles - Toys & Collectibles 30.23% 23.11x
Studio & Franchise Video Game Players 6.93% 19.13x
Assorted Topics (Toys, T-Shirts, Volvos) 0.21% 18.63x
Content Streamers & Downloaders 0.03% 18.61x
Drawing & Animation 0.16% 17.30x
London Tourism & Events 0.27% 16.32x
Roleplay & Fantasy Games 0.62% 15.61x
Feminism 0.90% 15.11x
Australia & New Zealand Media 4.76% 14.99x
Movie Reviews 17.80% 14.53x
Composition Percentage: The overlap percentage between the Star Wars Fans audience and the Content Affinity attribute.
Index: A comparison of the Star Wars Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Star Wars Fans audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male