Dstillery Audiences

STREAMING DEVICE SHOPPERS

Audience Size: 3.9 Million Devices

Explore the Streaming Device Shoppers Audience

Below you'll find more information about the Streaming Device Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.9 million unique devices whose actions qualify for the Streaming Device Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Streaming Device Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Streaming Device Shoppers audience is High End TV Shoppers.

Interest Composition Index
High End TV Shoppers 47.51% 30.90x
Android Fans 45.88% 30.86x
Mobile Phone Comparison Shoppers 44.83% 29.41x
Home Theater Enthusiasts 43.59% 29.25x
HDTV Researchers 54.26% 28.67x
Camera Review Readers 40.53% 28.51x
IT Decision Makers 40.20% 27.63x
Craft Spirits Enthusiasts 35.46% 26.52x
Beer Aficionados 35.00% 25.95x
Apple Fans 38.95% 25.69x
Composition Percentage: The overlap percentage between the Streaming Device Shoppers audience and the Interest attribute.
Index: A comparison of the Streaming Device Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Streaming Device Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Streaming Device Shoppers audience is Columbia.

Location Composition Index
Columbia 0.01% 1.31x
The North Face 0.02% 1.27x
REI 0.02% 1.26x
Carhartt 0.23% 1.25x
Madewell 0.02% 1.22x
Urban Outfitters 0.05% 1.20x
Talbots 0.04% 1.18x
Chicos 0.06% 1.16x
Jos A. Bank Clothiers 0.05% 1.16x
Lane Bryant 0.05% 1.15x
Composition Percentage: The overlap percentage between the Streaming Device Shoppers audience and the Location attribute.
Index: A comparison of the Streaming Device Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Streaming Device Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Streaming Device Shoppers audience is roku.com.

Website Composition Index
roku.com 2.36% 55.67x
soundandvision.com 1.03% 39.98x
oneplus.net 1.03% 36.60x
harborfreight.com 4.21% 34.81x
tablotv.com 1.40% 34.39x
highdefdigest.com 1.64% 33.97x
audioholics.com 2.28% 33.81x
truevalue.com 1.53% 33.59x
hometheaterreview.com 1.16% 33.31x
tvfool.com 1.85% 32.94x
Composition Percentage: The overlap percentage between the Streaming Device Shoppers audience and the Web attribute.
Index: A comparison of the Streaming Device Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Streaming Device Shoppers audience is Content Streamers & Downloaders.

Content Affinity Composition Index
Content Streamers & Downloaders 0.07% 22.35x
Telescopes 1.40% 20.81x
Assorted Topics (Insurance, Travel, Viral Media) 0.02% 19.02x
Home Improvement Contractor 1.03% 18.30x
Environmentally Friendly Cars 0.07% 16.14x
High-End Audio 6.32% 15.90x
ISPs & Local Services 0.04% 15.61x
Gadgets 0.43% 14.92x
Mobile Industry Information 1.79% 14.31x
Electronic Accessories 8.18% 14.24x
Composition Percentage: The overlap percentage between the Streaming Device Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Streaming Device Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Streaming Device Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male