Dstillery Audiences

STREAMING DEVICE SHOPPERS

Audience Size: 3.1 Million Devices

Explore the Streaming Device Shoppers Audience

Below you'll find more information about the Streaming Device Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.1 million unique devices whose actions qualify for the Streaming Device Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Streaming Device Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Streaming Device Shoppers audience is High End TV Shoppers.

Interest Composition Index
High End TV Shoppers 40.97% 24.75x
Android Fans 36.01% 24.47x
Home Theater Enthusiasts 38.15% 24.26x
Mobile Phone Comparison Shoppers 34.13% 22.39x
Sony Fans 39.77% 22.26x
Home Networking Researchers 39.25% 22.12x
Budget Mobile Phone Researchers 38.01% 20.96x
Product Manuals Researchers 35.63% 20.56x
Budget Wireless Shoppers 33.42% 20.50x
Sale Seekers 26.92% 20.37x
Composition Percentage: The overlap percentage between the Streaming Device Shoppers audience and the Interest attribute.
Index: A comparison of the Streaming Device Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Streaming Device Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Streaming Device Shoppers audience is REI.

Location Composition Index
REI 0.03% 1.40x
Joe's Jeans 0.00% 1.10x
Urban Outfitters 0.04% 1.05x
LL Bean 0.01% 1.03x
Levi Strauss 0.01% 1.02x
Gymboree 0.04% 1.02x
American Apparel 0.03% 1.00x
Saint Laurent Paris 0.01% 1.00x
LOFT 0.04% 0.99x
Lane Bryant 0.04% 0.99x
Composition Percentage: The overlap percentage between the Streaming Device Shoppers audience and the Location attribute.
Index: A comparison of the Streaming Device Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Streaming Device Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Streaming Device Shoppers audience is roku.com.

Website Composition Index
roku.com 9.57% 67.26x
crutchfield.com 4.97% 61.94x
sony.com 2.50% 57.08x
gomohu.com 1.33% 54.86x
belkin.com 3.31% 53.52x
soundandvision.com 1.35% 49.87x
nerdtechy.com 1.70% 49.50x
avforums.com 1.30% 49.20x
inspectapedia.com 1.75% 47.56x
tvfool.com 2.65% 46.37x
Composition Percentage: The overlap percentage between the Streaming Device Shoppers audience and the Web attribute.
Index: A comparison of the Streaming Device Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Streaming Device Shoppers audience is Telescopes.

Content Affinity Composition Index
Telescopes 2.90% 22.45x
Home Improvement Contractor 3.98% 18.46x
Content Streamers & Downloaders 0.32% 16.69x
High-End Audio 10.31% 16.31x
Mobile Phone Networks 5.27% 14.14x
As Seen On TV Products 0.16% 13.82x
Assorted Topics #11499 (Toys, T-Shirts, Volvos) 0.33% 13.45x
Gadgets 0.91% 13.02x
Grilling 4.13% 12.94x
Mobile Industry Information 2.16% 12.89x
Composition Percentage: The overlap percentage between the Streaming Device Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Streaming Device Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Streaming Device Shoppers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male