Dstillery Audiences

SUMMER ACTIVITIES RESEARCHERS

Audience Size: 3.1 Million Devices

Explore the Summer Activities Researchers Audience

Below you'll find more information about the Summer Activities Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 3.1 million unique devices whose actions qualify for the Summer Activities Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Summer Activities Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Summer Activities Researchers audience is Indian Food Enthusiasts.

Interest Composition Index
Indian Food Enthusiasts 4.71% 7.34x
Flight and Hotel Shoppers 6.80% 7.13x
Vacation Planners 4.23% 7.08x
Car Rental Shoppers 5.65% 6.92x
Lunar New Year Researchers 4.39% 6.78x
Tutoring Resources Researchers 5.03% 6.70x
Sightseeing Travelers 4.05% 6.67x
Luxury Hotel Guests 4.92% 6.67x
Airbnb Researchers 4.15% 6.56x
Readers of Mexican Content 7.55% 6.44x
Composition Percentage: The overlap percentage between the Summer Activities Researchers audience and the Interest attribute.
Index: A comparison of the Summer Activities Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Summer Activities Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Summer Activities Researchers audience is White House Black Market.

Location Composition Index
White House Black Market 0.02% 1.42x
Michael Kors 0.01% 1.37x
Lululemon 0.01% 1.36x
Old Navy 0.03% 1.29x
Dressbarn 0.01% 1.24x
Buckle 0.02% 1.24x
J. Crew 0.01% 1.24x
Urban Outfitters 0.02% 1.20x
Chicos 0.02% 1.20x
Express 0.02% 1.15x
Composition Percentage: The overlap percentage between the Summer Activities Researchers audience and the Location attribute.
Index: A comparison of the Summer Activities Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Summer Activities Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Summer Activities Researchers audience is freetoursbyfoot.com.

Website Composition Index
freetoursbyfoot.com 4.03% 18.78x
wenxuecity.com 1.19% 14.92x
elimparcial.com 1.24% 12.91x
milenio.com 1.21% 10.36x
lavanguardia.com 1.04% 10.12x
sohu.com 1.92% 9.89x
prensalibre.com 1.63% 9.88x
eluniverso.com 1.98% 9.68x
discoverlosangeles.com 1.14% 9.62x
mdzol.com 1.08% 8.61x
Composition Percentage: The overlap percentage between the Summer Activities Researchers audience and the Web attribute.
Index: A comparison of the Summer Activities Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Summer Activities Researchers audience is Vietnam Cluster.

Content Affinity Composition Index
Vietnam Cluster 0.16% 9.89x
Online Learning 0.02% 8.54x
Spanish Health & Wellness 0.48% 8.50x
Visa & Immigration 0.14% 8.12x
San Francisco Tourism 0.01% 7.81x
China Cluster 1.61% 7.32x
Spanish Lifestyle & Health 0.28% 7.01x
MBA Education 0.09% 6.24x
India Cluster 1.55% 6.12x
Discount Shopping 0.01% 6.08x
Composition Percentage: The overlap percentage between the Summer Activities Researchers audience and the Content Affinity attribute.
Index: A comparison of the Summer Activities Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Summer Activities Researchers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female