Dstillery Audiences

SUMMER FESTIVALS AND FAIRS VISITORS

Audience Size: 4.1 Million Devices

Explore the Summer Festivals and Fairs Visitors Audience

Below you'll find more information about the Summer Festivals and Fairs Visitors audience, broken down in different categories based on their digital and physical behaviors. These are 4.1 million unique devices whose actions qualify for the Summer Festivals and Fairs Visitors audience.

Dstillery Crafted Audiences

INTERESTS

The Summer Festivals and Fairs Visitors audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Summer Festivals and Fairs Visitors audience is North West State Fair Visitors.

Interest Composition Index
North West State Fair Visitors 31.49% 17.73x
Washington County and Local Fair Visitors 30.38% 17.24x
Colorado County and Local Fair Visitors 25.59% 16.01x
North East State Fair Visitors 27.83% 15.68x
Oregon Trip Planners 26.08% 15.65x
Seattle Seahawks Fans 24.75% 15.64x
Camping Enthusiasts 21.41% 14.68x
Montana and Idaho Trip Planners 23.86% 14.65x
Washington Skiers and Snowboarders 24.19% 14.46x
Tahoe Skiers and Snowboarders 23.66% 14.40x
Composition Percentage: The overlap percentage between the Summer Festivals and Fairs Visitors audience and the Interest attribute.
Index: A comparison of the Summer Festivals and Fairs Visitors audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Summer Festivals and Fairs Visitors audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Summer Festivals and Fairs Visitors audience is Patagonia.

Location Composition Index
Patagonia 0.02% 1.99x
LL Bean 0.01% 1.79x
REI 0.02% 1.50x
Columbia 0.02% 1.48x
Eddie Bauer 0.04% 1.47x
Mens Wearhouse 0.52% 1.30x
The North Face 0.02% 1.26x
Zumiez 0.08% 1.16x
White House Black Market 0.32% 1.13x
Brooks Brothers 0.03% 1.08x
Composition Percentage: The overlap percentage between the Summer Festivals and Fairs Visitors audience and the Location attribute.
Index: A comparison of the Summer Festivals and Fairs Visitors audience to the internet population.
Dstillery Web Insights

WEBSITES

The Summer Festivals and Fairs Visitors audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Summer Festivals and Fairs Visitors audience is thefair.com.

Website Composition Index
thefair.com 1.70% 52.47x
thundervalleyresort.com 1.08% 48.43x
traveltacoma.com 1.09% 47.11x
stgpresents.org 1.09% 46.02x
thebige.com 2.70% 43.71x
castatefair.org 2.30% 39.67x
ctvisit.com 2.75% 39.65x
seafair.com 1.71% 38.50x
wsdot.com 3.13% 37.34x
baystatehealth.org 1.40% 37.03x
Composition Percentage: The overlap percentage between the Summer Festivals and Fairs Visitors audience and the Web attribute.
Index: A comparison of the Summer Festivals and Fairs Visitors audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Summer Festivals and Fairs Visitors audience is Online Games.

Content Affinity Composition Index
Online Games 5.50% 24.24x
Pacific Northwest Sports & News Cluster 14.84% 17.97x
Alaska Cluster 3.51% 14.06x
Pacific Northwest Information Research Cluster 14.99% 10.49x
San Francisco Tourism 1.35% 10.31x
Rhode Island Cluster 3.55% 10.18x
Northern California Cluster 12.85% 9.92x
Assorted Topics (Retail Products, Food Service, Package Delivery) 0.20% 9.75x
Southern California Cluster 0.72% 9.69x
Assorted Topics (Animals, Clothing, Events, Education) 0.03% 9.63x
Composition Percentage: The overlap percentage between the Summer Festivals and Fairs Visitors audience and the Content Affinity attribute.
Index: A comparison of the Summer Festivals and Fairs Visitors audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Summer Festivals and Fairs Visitors audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female