Dstillery Audiences

SUN PROTECTION SHOPPERS

Audience Size: 2.8 Million Devices

Explore the Sun Protection Shoppers Audience

Below you'll find more information about the Sun Protection Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.8 million unique devices whose actions qualify for the Sun Protection Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Sun Protection Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sun Protection Shoppers audience is Trendy Shoe Shoppers.

Interest Composition Index
Trendy Shoe Shoppers 39.83% 52.51x
Home Goods Shoppers 41.29% 48.54x
Shoe Shoppers 42.91% 47.47x
Retired Assisted Living Shoppers 32.32% 45.92x
Orlando Activities Researchers 31.50% 45.83x
Heart Surgery Researchers 32.78% 45.34x
Budget Grocery Shoppers 29.93% 45.34x
Home Custom Bedroom Decorators 30.14% 45.01x
Custom Home Lighting Shoppers 30.17% 44.92x
Home Coffee Makers 34.56% 44.42x
Composition Percentage: The overlap percentage between the Sun Protection Shoppers audience and the Interest attribute.
Index: A comparison of the Sun Protection Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sun Protection Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sun Protection Shoppers audience is Ralph Lauren.

Location Composition Index
Ralph Lauren 0.03% 1.66x
Bonobos 0.12% 1.62x
Supreme 0.02% 1.62x
Jos A. Bank Clothiers 0.48% 1.58x
LL Bean 0.01% 1.39x
Topshop 0.02% 1.37x
Mens Wearhouse 0.67% 1.35x
Armani 0.04% 1.35x
White House Black Market 0.38% 1.34x
Talbots 0.07% 1.33x
Composition Percentage: The overlap percentage between the Sun Protection Shoppers audience and the Location attribute.
Index: A comparison of the Sun Protection Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Sun Protection Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Sun Protection Shoppers audience is uvskinz.com.

Website Composition Index
uvskinz.com 1.23% 99.93x
neutrogena.com 1.20% 87.80x
sundayafternoons.com 1.44% 70.10x
elfcosmetics.com 1.64% 68.49x
toofaced.com 1.06% 66.42x
barenecessities.com 2.12% 65.23x
charlotterusse.com 3.04% 56.49x
ulta.com 1.11% 55.98x
sharperimage.com 1.04% 55.67x
katespade.com 5.36% 55.22x
Composition Percentage: The overlap percentage between the Sun Protection Shoppers audience and the Web attribute.
Index: A comparison of the Sun Protection Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sun Protection Shoppers audience is Dermatology.

Content Affinity Composition Index
Dermatology 12.93% 33.68x
Higher-End Fashion Brands 3.28% 32.73x
As Seen On TV Products 0.22% 32.09x
Beach & Intimate Wear 2.11% 29.02x
Shopping Catalogs 5.59% 27.76x
Holiday Gifts 1.74% 27.70x
Organic Beauty & Skincare Products 4.89% 25.46x
Assorted Topics (Retail Products, Food Service, Package Delivery) 0.62% 25.36x
Discount Shopping 6.93% 25.29x
Perfume, Makeup & Cosmetics 2.59% 24.10x
Composition Percentage: The overlap percentage between the Sun Protection Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Sun Protection Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sun Protection Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female