Dstillery Audiences

SUN PROTECTION SHOPPERS

Audience Size: 25.2 Thousand Devices

Explore the Sun Protection Shoppers Audience

Below you'll find more information about the Sun Protection Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 25.2 thousand unique devices whose actions qualify for the Sun Protection Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Sun Protection Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sun Protection Shoppers audience is Trendy Shoe Shoppers.

Interest Composition Index
Trendy Shoe Shoppers 17.70% 59.88x
Dermatologists 22.22% 56.11x
Home Interior Design Enthusiasts 19.75% 54.59x
Womens Fashion Brands Shoppers 26.75% 53.65x
Medical Science Researchers 19.34% 51.17x
Medical Consultation Researchers 18.93% 51.17x
Healthcare Provider Education Researchers 21.81% 50.46x
Soap Shoppers 23.46% 50.08x
Foot Pain Sufferers 13.99% 49.01x
Arthritis Sufferers 19.75% 48.64x
Composition Percentage: The overlap percentage between the Sun Protection Shoppers audience and the Interest attribute.
Index: A comparison of the Sun Protection Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sun Protection Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sun Protection Shoppers audience is Old Navy.

Location Composition Index
Old Navy 0.12% 4.89x
Express 0.01% 1.94x
Carhartt 0.32% 1.80x
Chicos 0.01% 1.61x
White House Black Market 0.01% 1.57x
Victoria's Secret 0.01% 1.40x
Journeys 0.01% 1.22x
Composition Percentage: The overlap percentage between the Sun Protection Shoppers audience and the Location attribute.
Index: A comparison of the Sun Protection Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Sun Protection Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Sun Protection Shoppers audience is travelsmith.com.

Website Composition Index
travelsmith.com 1.07% 27.23x
containerstore.com 1.93% 21.93x
potterybarn.com 2.18% 21.11x
pharmapacks.com 1.31% 20.70x
sallybeauty.com 3.09% 20.37x
westelm.com 1.29% 20.30x
jossandmain.com 2.09% 18.52x
sephora.com 1.47% 18.44x
birkenstock.com 1.55% 17.72x
kirklands.com 1.05% 17.54x
Composition Percentage: The overlap percentage between the Sun Protection Shoppers audience and the Web attribute.
Index: A comparison of the Sun Protection Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sun Protection Shoppers audience is Fashion Cluster.

Content Affinity Composition Index
Fashion Cluster 7.41% 17.47x
Medical & Pharmaceutical Scholarship 4.12% 17.30x
Assorted Topics (Discount Stores, Sporting Goods, Viral Media) 0.06% 16.55x
New York City Real Estate Research Cluster 3.70% 15.24x
Healthcare - Dermatology & Aging 9.47% 14.76x
Vitamin Shoppers 1.59% 14.74x
Wine, Liquor & Mixology 4.53% 13.47x
Assorted Topics (Events, Tickets, Fitness) 6.17% 13.41x
Party Planning & Invitations 8.23% 13.05x
Furniture Shopping 8.64% 12.47x
Composition Percentage: The overlap percentage between the Sun Protection Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Sun Protection Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sun Protection Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female