Dstillery Audiences

SUN PROTECTION SHOPPERS

Audience Size: 4 Million Devices

Explore the Sun Protection Shoppers Audience

Below you'll find more information about the Sun Protection Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 4 million unique devices whose actions qualify for the Sun Protection Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Sun Protection Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sun Protection Shoppers audience is Trendy Shoe Shoppers.

Interest Composition Index
Trendy Shoe Shoppers 36.80% 30.71x
Retired Assisted Living Shoppers 34.13% 29.25x
Heart Surgery Researchers 32.86% 27.84x
Shoe Shoppers 37.85% 27.55x
Home Goods Shoppers 37.34% 27.52x
Budget Grocery Shoppers 32.55% 27.33x
Home Interior Design Enthusiasts 32.63% 26.86x
Home Custom Bedroom Decorators 28.74% 26.63x
Custom Home Lighting Shoppers 28.73% 26.59x
Soap Shoppers 36.11% 26.47x
Composition Percentage: The overlap percentage between the Sun Protection Shoppers audience and the Interest attribute.
Index: A comparison of the Sun Protection Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sun Protection Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sun Protection Shoppers audience is Talbots.

Location Composition Index
Talbots 0.03% 1.46x
Armani 0.02% 1.45x
Jos A. Bank Clothiers 0.04% 1.40x
Uniqlo 0.01% 1.39x
Tommy Bahama 0.01% 1.36x
Lululemon 0.03% 1.35x
Hugo Boss 0.03% 1.33x
Free People 0.02% 1.30x
J. Crew 0.04% 1.30x
Zara 0.02% 1.30x
Composition Percentage: The overlap percentage between the Sun Protection Shoppers audience and the Location attribute.
Index: A comparison of the Sun Protection Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Sun Protection Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Sun Protection Shoppers audience is titlenine.com.

Website Composition Index
titlenine.com 1.11% 62.25x
katespade.com 2.11% 62.14x
charlotterusse.com 1.17% 61.41x
swimoutlet.com 2.77% 56.55x
familydoctor.org 1.77% 51.85x
puritan.com 1.07% 51.02x
umm.edu 1.37% 49.56x
clarksusa.com 1.80% 49.23x
acne.org 2.60% 49.05x
doctorshealthpress.com 1.09% 45.65x
Composition Percentage: The overlap percentage between the Sun Protection Shoppers audience and the Web attribute.
Index: A comparison of the Sun Protection Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sun Protection Shoppers audience is Dermatology.

Content Affinity Composition Index
Dermatology 4.17% 23.93x
As Seen On TV Products 0.08% 22.64x
Shopping Catalogs 2.40% 20.47x
ISPs & Local Services 0.04% 20.12x
Discount Shopping 2.67% 19.84x
Assorted Topics (Discount Stores, Sporting Goods, Viral Media) 0.23% 19.12x
Vitamin Shoppers 5.17% 17.99x
Higher-End Fashion Brands 0.82% 17.82x
Beach & Intimate Wear 0.60% 17.39x
Organic Beauty & Skincare Products 2.11% 17.28x
Composition Percentage: The overlap percentage between the Sun Protection Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Sun Protection Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sun Protection Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female