Dstillery Audiences

SUNGLASSES SHOPPERS

Audience Size: 3.1 Million Devices

Explore the Sunglasses Shoppers Audience

Below you'll find more information about the Sunglasses Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.1 million unique devices whose actions qualify for the Sunglasses Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Sunglasses Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sunglasses Shoppers audience is Wedding Content Readers.

Interest Composition Index
Wedding Content Readers 30.91% 25.95x
Brides & Wedding Planners 32.96% 25.00x
Gift Givers 28.76% 23.87x
Promotional Products Purchasers 29.48% 23.42x
Patriotic Party Decoration Shoppers 35.25% 23.19x
Personalized Gift Shoppers 27.54% 21.14x
Candy Shoppers 25.24% 21.06x
Dance Clothing Shoppers 28.44% 20.99x
Trendy Shoe Shoppers 23.50% 20.68x
Mens Business Clothes Shoppers 22.88% 20.56x
Composition Percentage: The overlap percentage between the Sunglasses Shoppers audience and the Interest attribute.
Index: A comparison of the Sunglasses Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sunglasses Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sunglasses Shoppers audience is Supreme.

Location Composition Index
Supreme 0.02% 2.03x
Everlane 0.01% 1.89x
Bonobos 0.13% 1.69x
Jos A. Bank Clothiers 0.45% 1.54x
Topshop 0.03% 1.48x
REI 0.03% 1.37x
Saint Laurent Paris 0.01% 1.35x
Mens Wearhouse 0.64% 1.32x
White House Black Market 0.38% 1.29x
Johnston and Murphy 0.44% 1.29x
Composition Percentage: The overlap percentage between the Sunglasses Shoppers audience and the Location attribute.
Index: A comparison of the Sunglasses Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Sunglasses Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Sunglasses Shoppers audience is proimprint.com.

Website Composition Index
proimprint.com 1.37% 84.27x
myweddingfavors.com 1.30% 78.50x
theexecutiveadvertising.com 1.28% 53.03x
weddingchicks.com 1.96% 49.06x
happywedd.com 1.05% 42.60x
thebudgetsavvybride.com 1.57% 42.19x
weddingideasmag.com 2.63% 40.57x
allurebridals.com 1.65% 40.56x
invitationsbydawn.com 1.95% 39.54x
shopstagandhen.com 1.06% 38.80x
Composition Percentage: The overlap percentage between the Sunglasses Shoppers audience and the Web attribute.
Index: A comparison of the Sunglasses Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sunglasses Shoppers audience is Bridal Fashion.

Content Affinity Composition Index
Bridal Fashion 2.47% 16.82x
Party Suppliers 13.46% 16.38x
Washington D.C. Hotels 0.02% 16.36x
Custom Printing 7.17% 16.12x
Cheerleading 1.56% 14.48x
Barcode Site & App Users 0.10% 14.14x
Wedding Planning 17.69% 13.87x
Costumes 0.68% 13.45x
Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding) 0.43% 13.10x
Decoration & Fabric 0.03% 11.22x
Composition Percentage: The overlap percentage between the Sunglasses Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Sunglasses Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sunglasses Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female