Dstillery Audiences

SUNGLASSES SHOPPERS

Audience Size: 6.8 Million Devices

Explore the Sunglasses Shoppers Audience

Below you'll find more information about the Sunglasses Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 6.8 million unique devices whose actions qualify for the Sunglasses Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Sunglasses Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sunglasses Shoppers audience is High-End Baby Brand Shoppers.

Interest Composition Index
High-End Baby Brand Shoppers 23.32% 7.15x
Private Loan Researchers 27.38% 5.80x
Adjustable Desks Shoppers 12.44% 3.60x
Fitness Activity Tracker Users 9.88% 3.24x
Readers of Malayalam Content 11.93% 3.14x
Getaways Researchers 4.24% 3.14x
Teen Girl Clothing Shoppers 6.57% 3.10x
Blades and Hunting Knife Shoppers 7.92% 3.10x
Endocrinologists 11.35% 2.96x
Holiday Season Department Store Deal Shoppers 3.54% 2.84x
Composition Percentage: The overlap percentage between the Sunglasses Shoppers audience and the Interest attribute.
Index: A comparison of the Sunglasses Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sunglasses Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sunglasses Shoppers audience is Victoria's Secret.

Location Composition Index
Victoria's Secret 0.01% 1.25x
Old Navy 0.01% 1.25x
Journeys 0.01% 1.05x
Carhartt 0.06% 0.85x
Composition Percentage: The overlap percentage between the Sunglasses Shoppers audience and the Location attribute.
Index: A comparison of the Sunglasses Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Sunglasses Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Sunglasses Shoppers audience is gymshark.com.

Website Composition Index
gymshark.com 4.35% 14.08x
mejuri.com 2.60% 10.04x
lids.com 3.15% 9.55x
wearfigs.com 1.57% 9.25x
steepandcheap.com 1.23% 7.79x
bkstr.com 2.45% 5.92x
hiconsumption.com 1.46% 5.74x
shareasale-analytics.com 2.16% 5.67x
dafont.com 1.17% 5.34x
telemundo.com 2.00% 5.27x
Composition Percentage: The overlap percentage between the Sunglasses Shoppers audience and the Web attribute.
Index: A comparison of the Sunglasses Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sunglasses Shoppers audience is Hipster Clothing.

Content Affinity Composition Index
Hipster Clothing 0.02% 7.29x
Sports Apparel 1.16% 7.25x
Winter Sports & Gear 0.14% 5.37x
College Greek Life 0.06% 5.37x
Educational Publishing 0.98% 4.23x
Writing Tools & Citation 2.85% 3.86x
Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) 0.03% 3.71x
Unique & Personalized Fashion 0.11% 3.66x
Action Sports 0.08% 3.40x
Los Angeles Cluster 0.02% 3.24x
Composition Percentage: The overlap percentage between the Sunglasses Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Sunglasses Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sunglasses Shoppers audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female