Dstillery Audiences

SUNGLASSES SHOPPERS

Audience Size: 8.8 Million Devices

Explore the Sunglasses Shoppers Audience

Below you'll find more information about the Sunglasses Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 8.8 million unique devices whose actions qualify for the Sunglasses Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Sunglasses Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sunglasses Shoppers audience is High-End Baby Brand Shoppers.

Interest Composition Index
High-End Baby Brand Shoppers 20.28% 7.15x
Private Loan Researchers 17.61% 4.93x
Adjustable Desks Shoppers 12.56% 4.01x
Retirement Planning Amid Covid-19 0.08% 3.82x
Women's Swimsuit Shoppers 6.02% 3.39x
Teen Girl Clothing Shoppers 6.90% 3.25x
Cowboy Boots Shoppers 7.71% 3.25x
Womens Fashion Brands Shoppers 5.31% 3.11x
Winter Apparel Shoppers 4.82% 3.10x
Trendy Denim Shoppers 4.86% 2.95x
Composition Percentage: The overlap percentage between the Sunglasses Shoppers audience and the Interest attribute.
Index: A comparison of the Sunglasses Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sunglasses Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sunglasses Shoppers audience is Carhartt.

Location Composition Index
Carhartt 0.08% 0.88x
Composition Percentage: The overlap percentage between the Sunglasses Shoppers audience and the Location attribute.
Index: A comparison of the Sunglasses Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Sunglasses Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Sunglasses Shoppers audience is vicicollection.com.

Website Composition Index
vicicollection.com 3.10% 16.70x
tula.com 1.32% 13.97x
gymshark.com 3.55% 13.39x
vanityplanet.com 1.20% 13.23x
mejuri.com 1.94% 10.11x
wearfigs.com 2.04% 9.49x
shareasale-analytics.com 2.32% 8.59x
lids.com 1.17% 7.73x
customink.com 1.53% 7.05x
shein.com 2.10% 6.94x
Composition Percentage: The overlap percentage between the Sunglasses Shoppers audience and the Web attribute.
Index: A comparison of the Sunglasses Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sunglasses Shoppers audience is Hipster Clothing.

Content Affinity Composition Index
Hipster Clothing 0.13% 10.62x
Sports Apparel 0.51% 6.49x
Higher-End Fashion Brands 0.06% 6.48x
Winter Sports & Gear 0.39% 5.96x
Action Sports 0.24% 5.58x
Unique & Personalized Fashion 0.34% 5.24x
Bridal Fashion 0.17% 5.22x
Custom Printing 0.45% 5.20x
Beauty & Cosmetics 0.33% 5.12x
Men's Dress Shirt Shopping 0.09% 4.69x
Composition Percentage: The overlap percentage between the Sunglasses Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Sunglasses Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sunglasses Shoppers audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female