Explore the Supply Chain Professionals Audience
Below you'll find more information about the Supply Chain Professionals audience, broken down in different categories based on their digital and physical behaviors. These are 3 million unique devices whose actions qualify for the Supply Chain Professionals audience.
INTERESTS
The Supply Chain Professionals audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Supply Chain Professionals audience is Project Managers.
| Interest | Composition | Index |
| Project Managers | 24.98% | 21.21x |
| Enterprise Field Services Researchers | 25.90% | 20.70x |
| SEO Specialists | 23.19% | 18.38x |
| Venture Capitalists | 19.17% | 17.94x |
| IT News Readers | 27.55% | 17.45x |
| Shared Work Space Researchers | 24.51% | 17.16x |
| Business Incorporating & LLC Filing Researchers | 20.55% | 16.76x |
| Business Tax Filers | 21.10% | 16.46x |
| Accounting & CPA Continuing Education Researchers | 20.77% | 16.30x |
| Business Book Readers | 14.87% | 15.98x |
Composition Percentage:
The overlap percentage between the Supply Chain Professionals audience and the Interest attribute.
Index: A comparison of the Supply Chain Professionals audience to the internet population.
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APPAREL RETAILERS
The Supply Chain Professionals audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Supply Chain Professionals audience is Everlane.
| Location | Composition | Index |
| Everlane | 0.01% | 1.88x |
| Bonobos | 0.10% | 1.76x |
| Club Monaco | 0.03% | 1.73x |
| Topshop | 0.02% | 1.56x |
| Intermix | 0.01% | 1.51x |
| Madewell | 0.04% | 1.51x |
| Supreme | 0.02% | 1.51x |
| Johnston and Murphy | 0.19% | 1.50x |
| Saint Laurent Paris | 0.01% | 1.47x |
| Armani | 0.06% | 1.47x |
Composition Percentage:
The overlap percentage between the Supply Chain Professionals audience and the Location attribute.
Index: A comparison of the Supply Chain Professionals audience to the internet population.
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WEBSITES
The Supply Chain Professionals audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Supply Chain Professionals audience is inboundlogistics.com.
| Website | Composition | Index |
| inboundlogistics.com | 1.47% | 80.14x |
| dcvelocity.com | 1.15% | 72.27x |
| instituteforsupplymanagement.org | 1.09% | 71.81x |
| strategicmanagementinsight.com | 1.06% | 58.12x |
| ncsu.edu | 1.19% | 52.48x |
| managementstudyguide.com | 1.44% | 41.31x |
| accountingformanagement.org | 1.22% | 39.78x |
| emeraldinsight.com | 5.75% | 38.23x |
| brighthubpm.com | 2.35% | 35.30x |
| informs.org | 1.04% | 35.08x |
Composition Percentage:
The overlap percentage between the Supply Chain Professionals audience and the Web attribute.
Index: A comparison of the Supply Chain Professionals audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Supply Chain Professionals audience is Paper & Packaging.
| Content Affinity | Composition | Index |
| Paper & Packaging | 0.94% | 17.78x |
| Shipping & Logistics | 0.95% | 17.64x |
| Learning & Development Products | 9.60% | 17.23x |
| Human Resources & Employee Management | 1.50% | 16.16x |
| Retail Industry News | 1.49% | 13.81x |
| Assorted Topics (Business Support ToolsForm Templates) | 0.76% | 13.06x |
| Work Productivity | 2.63% | 12.77x |
| Cosmetics Business | 0.51% | 12.72x |
| Chemicals | 0.63% | 12.24x |
| Online Learning | 0.21% | 12.10x |
Composition Percentage:
The overlap percentage between the Supply Chain Professionals audience and the Content Affinity attribute.
Index: A comparison of the Supply Chain Professionals audience to the internet population.
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DEMOGRAPHICS
The Supply Chain Professionals audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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