Dstillery Audiences

SUPPLY CHAIN PROFESSIONALS

Audience Size: 3.4 Million Devices

Explore the Supply Chain Professionals Audience

Below you'll find more information about the Supply Chain Professionals audience, broken down in different categories based on their digital and physical behaviors. These are 3.4 million unique devices whose actions qualify for the Supply Chain Professionals audience.

Dstillery Crafted Audiences

INTERESTS

The Supply Chain Professionals audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Supply Chain Professionals audience is Enterprise Field Services Researchers.

Interest Composition Index
Enterprise Field Services Researchers 29.27% 15.56x
Project Managers 30.45% 14.66x
SEO Specialists 25.31% 14.08x
Finance Continuing Education Researchers 21.11% 13.09x
Venture Capitalists 25.80% 12.96x
Accounting & CPA Continuing Education Researchers 25.92% 12.95x
Shared Work Space Researchers 27.51% 12.69x
Executive Travelers 28.33% 12.52x
IT News Readers 31.76% 12.41x
Business Tax Filers 27.48% 12.21x
Composition Percentage: The overlap percentage between the Supply Chain Professionals audience and the Interest attribute.
Index: A comparison of the Supply Chain Professionals audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Supply Chain Professionals audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Supply Chain Professionals audience is Lorna Jane.

Location Composition Index
Lorna Jane 0.01% 1.95x
American Apparel 0.04% 1.76x
REI 0.02% 1.72x
Club Monaco 0.01% 1.60x
Joe's Jeans 0.00% 1.54x
Lululemon 0.05% 1.53x
Tommy Bahama 0.02% 1.50x
Patagonia 0.01% 1.49x
Coach 0.06% 1.49x
Columbia 0.01% 1.48x
Composition Percentage: The overlap percentage between the Supply Chain Professionals audience and the Location attribute.
Index: A comparison of the Supply Chain Professionals audience to the internet population.
Dstillery Web Insights

WEBSITES

The Supply Chain Professionals audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Supply Chain Professionals audience is apics.org.

Website Composition Index
apics.org 0.74% 91.18x
dcvelocity.com 1.08% 87.59x
instituteforsupplymanagement.org 1.03% 86.66x
eft.com 0.24% 86.58x
nmsdcconference.com 0.15% 79.87x
supplychainquarterly.com 0.75% 78.53x
supplychainbrain.com 0.45% 77.10x
driveyoursuccess.com 0.19% 72.93x
americanshipper.com 0.17% 72.82x
tradegecko.com 0.94% 71.85x
Composition Percentage: The overlap percentage between the Supply Chain Professionals audience and the Web attribute.
Index: A comparison of the Supply Chain Professionals audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Supply Chain Professionals audience is Shipping & Logistics.

Content Affinity Composition Index
Shipping & Logistics 1.70% 18.77x
Paper & Packaging 1.86% 18.14x
Learning & Development Products 13.86% 17.01x
Human Resources & Employee Management 2.56% 16.94x
Retail Industry News 2.09% 16.78x
Cosmetics Business 1.11% 14.29x
Chemicals 1.02% 13.64x
Assorted Topics #11640 (Business Support ToolsForm Templates) 1.21% 12.98x
Work Productivity 4.52% 12.97x
Barcode Site & App Users 0.11% 12.62x
Composition Percentage: The overlap percentage between the Supply Chain Professionals audience and the Content Affinity attribute.
Index: A comparison of the Supply Chain Professionals audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Supply Chain Professionals audience resonates most for the following age and income brackets.
Age
35-44
Income
$75,000-$99,999