Dstillery Audiences

SURVIVALIST ENTHUSIASTS

Audience Size: 602.8 Thousand Devices

Explore the Survivalist Enthusiasts Audience

Below you'll find more information about the Survivalist Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 602.8 thousand unique devices whose actions qualify for the Survivalist Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Survivalist Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Survivalist Enthusiasts audience is Off the Grid Living Enthusiasts.

Interest Composition Index
Off the Grid Living Enthusiasts 53.89% 40.56x
Beekeeping Enthusiasts 43.47% 38.48x
Shelf-Stable Food Content Readers 25.22% 35.68x
Home and Garden TV Fans 35.97% 34.22x
Eco-Conscious Consumers 31.90% 33.54x
Kitchen & Bathroom Remodelers 37.51% 31.75x
Home DIY Enthusiasts 32.75% 31.15x
DIYers 38.51% 31.06x
Bargain Shopping Researchers 31.06% 31.00x
Home Brewing Enthusiasts 39.54% 30.90x
Composition Percentage: The overlap percentage between the Survivalist Enthusiasts audience and the Interest attribute.
Index: A comparison of the Survivalist Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Survivalist Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Survivalist Enthusiasts audience is Carhartt.

Location Composition Index
Carhartt 0.08% 1.30x
Composition Percentage: The overlap percentage between the Survivalist Enthusiasts audience and the Location attribute.
Index: A comparison of the Survivalist Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Survivalist Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Survivalist Enthusiasts audience is foodstoragemoms.com.

Website Composition Index
foodstoragemoms.com 3.16% 70.27x
theorganicprepper.com 2.53% 62.42x
plantinstructions.com 1.89% 56.14x
imperfectlyhappy.com 2.21% 55.14x
backdoorsurvival.com 2.19% 53.15x
recoilweb.com 1.15% 52.72x
cheaperthandirt.com 1.19% 52.08x
ourstoneyacres.com 1.02% 52.08x
gunsandammo.com 1.32% 51.05x
knowledgeweighsnothing.com 1.34% 51.01x
Composition Percentage: The overlap percentage between the Survivalist Enthusiasts audience and the Web attribute.
Index: A comparison of the Survivalist Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Survivalist Enthusiasts audience is Survival Guides.

Content Affinity Composition Index
Survival Guides 0.48% 39.73x
Homeschooling 0.11% 26.51x
Natural & Healthy Living Researchers 0.37% 24.20x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.23% 23.60x
Robotics 0.19% 22.94x
Cigars 0.05% 22.87x
Homesteading 5.15% 21.81x
Police Gear 1.10% 21.67x
Airsoft & Paintball Equipment 0.16% 21.13x
Assorted Topics (Coupons, Stain Removal, Seafood) 0.10% 21.04x
Composition Percentage: The overlap percentage between the Survivalist Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Survivalist Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Survivalist Enthusiasts audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female