Dstillery Audiences

SURVIVALIST ENTHUSIASTS

Audience Size: 3.8 Million Devices

Explore the Survivalist Enthusiasts Audience

Below you'll find more information about the Survivalist Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 3.8 million unique devices whose actions qualify for the Survivalist Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Survivalist Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Survivalist Enthusiasts audience is Off the Grid Living Enthusiasts.

Interest Composition Index
Off the Grid Living Enthusiasts 53.10% 37.67x
Beekeeping Enthusiasts 43.77% 34.04x
Eco-Conscious Consumers 37.36% 29.35x
Kitchen & Bathroom Remodelers 38.14% 28.43x
Sustainable Lifestyle Enthusiasts 42.34% 28.26x
Home and Garden TV Fans 35.15% 28.06x
DIYers 40.15% 27.71x
Home Design Enthusiasts 34.46% 27.34x
Home DIY Enthusiasts 35.54% 26.89x
Lawn & Garden Enthusiasts 36.65% 26.40x
Composition Percentage: The overlap percentage between the Survivalist Enthusiasts audience and the Interest attribute.
Index: A comparison of the Survivalist Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Survivalist Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Survivalist Enthusiasts audience is Maurices.

Location Composition Index
Maurices 0.01% 1.69x
Carhartt 0.19% 1.61x
Old Navy 0.01% 1.02x
Composition Percentage: The overlap percentage between the Survivalist Enthusiasts audience and the Location attribute.
Index: A comparison of the Survivalist Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Survivalist Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Survivalist Enthusiasts audience is foodstoragemoms.com.

Website Composition Index
foodstoragemoms.com 2.86% 42.32x
theorganicprepper.com 3.20% 41.84x
momwithaprep.com 1.44% 40.78x
homedesigninspired.com 1.22% 40.68x
wildernesstoday.com 1.86% 39.15x
offgridweb.com 1.41% 38.91x
bladehq.com 1.46% 38.56x
backdoorsurvival.com 2.78% 37.50x
imperfectlyhappy.com 2.48% 36.98x
pewpewtactical.com 1.93% 36.77x
Composition Percentage: The overlap percentage between the Survivalist Enthusiasts audience and the Web attribute.
Index: A comparison of the Survivalist Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Survivalist Enthusiasts audience is Survival Guides.

Content Affinity Composition Index
Survival Guides 0.66% 38.97x
Comedy Content 0.78% 30.42x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.37% 28.61x
Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) 3.60% 23.39x
Homesteading 6.12% 22.10x
Assorted Topics (Life Hacks, Housekeeping, Health Tips) 13.56% 21.83x
Rural Living 0.04% 21.61x
Police Gear 4.10% 19.61x
Female Lifestyle Content Readers 6.86% 19.20x
Assorted Topics (Viral Media, Paid Traffic) 0.05% 18.12x
Composition Percentage: The overlap percentage between the Survivalist Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Survivalist Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Survivalist Enthusiasts audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female