Dstillery Audiences

SURVIVALIST ENTHUSIASTS

Audience Size: 1.3 Million Devices

Explore the Survivalist Enthusiasts Audience

Below you'll find more information about the Survivalist Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 1.3 million unique devices whose actions qualify for the Survivalist Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Survivalist Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Survivalist Enthusiasts audience is Off the Grid Living Enthusiasts.

Interest Composition Index
Off the Grid Living Enthusiasts 40.56% 50.16x
Home and Garden TV Fans 14.57% 48.39x
Beekeeping Enthusiasts 21.26% 48.05x
Soap Shoppers 19.83% 40.63x
Home DIY Enthusiasts 14.61% 39.95x
Online Home Decor Shoppers 16.60% 38.89x
Bargain Shopping Researchers 8.44% 38.18x
Seasonal Recipe Blog Readers 26.07% 37.64x
Sustainable Lifestyle Enthusiasts 27.84% 37.02x
Home Design and Living Publication Readers 7.13% 36.73x
Composition Percentage: The overlap percentage between the Survivalist Enthusiasts audience and the Interest attribute.
Index: A comparison of the Survivalist Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Survivalist Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Survivalist Enthusiasts audience is Maurices.

Location Composition Index
Maurices 0.04% 1.43x
Gymboree 0.02% 1.31x
Urban Outfitters 0.02% 1.26x
Buckle 0.01% 1.08x
H&M 0.01% 1.02x
Old Navy 0.02% 0.91x
Zumiez 0.02% 0.89x
Journeys 0.01% 0.86x
Composition Percentage: The overlap percentage between the Survivalist Enthusiasts audience and the Location attribute.
Index: A comparison of the Survivalist Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Survivalist Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Survivalist Enthusiasts audience is theorganicprepper.com.

Website Composition Index
theorganicprepper.com 1.38% 106.97x
foodstoragemoms.com 3.59% 94.50x
livinggreenandfrugally.com 2.81% 90.51x
urbansurvivalsite.com 4.57% 74.95x
imperfectlyhappy.com 2.31% 63.23x
backdoorsurvival.com 1.30% 59.63x
knowledgeweighsnothing.com 1.08% 58.46x
oakhillhomestead.com 1.14% 52.21x
mentalscoop.com 1.11% 51.47x
thefrugalchicken.com 1.43% 50.77x
Composition Percentage: The overlap percentage between the Survivalist Enthusiasts audience and the Web attribute.
Index: A comparison of the Survivalist Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Survivalist Enthusiasts audience is Comedy Content.

Content Affinity Composition Index
Comedy Content 0.42% 41.07x
Homesteading 3.79% 24.10x
Assorted Topics (Life Hacks, Housekeeping, Health Tips) 6.37% 21.74x
Gun Enthusiast - Rifles & Ammo 1.11% 20.63x
Assorted Topics (Viral Media, Paid Traffic) 1.50% 18.90x
Police Gear 0.10% 18.12x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.11% 17.27x
Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) 0.74% 17.27x
Home Decoration - Remodeling & Outdoors 16.59% 16.75x
Farming & Agriculture 0.19% 16.58x
Composition Percentage: The overlap percentage between the Survivalist Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Survivalist Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Survivalist Enthusiasts audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female