Dstillery Audiences

SUSHI LOVERS

Audience Size: 4.5 Million Devices

Explore the Sushi Lovers Audience

Below you'll find more information about the Sushi Lovers audience, broken down in different categories based on their digital and physical behaviors. These are 4.5 million unique devices whose actions qualify for the Sushi Lovers audience.

Dstillery Crafted Audiences

INTERESTS

The Sushi Lovers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sushi Lovers audience is Korean Food Enthusiasts.

Interest Composition Index
Korean Food Enthusiasts 41.79% 27.84x
Thai Food Enthusiasts 35.60% 23.14x
Malaysian Food Enthusiasts 34.14% 22.44x
Paleo Eaters 37.63% 22.42x
Home Kitchen Chefs 33.16% 22.39x
Healthy Eaters 33.49% 22.30x
Cooking Show Fans 31.17% 21.67x
Gourmet Food & Wine Researchers 31.70% 21.67x
Luxury Fitness Shoppers 31.91% 21.64x
Luxury Athletic Footwear Shoppers 31.91% 21.64x
Composition Percentage: The overlap percentage between the Sushi Lovers audience and the Interest attribute.
Index: A comparison of the Sushi Lovers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sushi Lovers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sushi Lovers audience is REI.

Location Composition Index
REI 0.02% 1.62x
Bonobos 0.01% 1.52x
American Apparel 0.03% 1.49x
Urban Outfitters 0.04% 1.48x
Patagonia 0.01% 1.47x
Hugo Boss 0.04% 1.39x
Uniqlo 0.02% 1.37x
The North Face 0.02% 1.34x
Armani 0.02% 1.29x
Zara 0.03% 1.28x
Composition Percentage: The overlap percentage between the Sushi Lovers audience and the Location attribute.
Index: A comparison of the Sushi Lovers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Sushi Lovers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Sushi Lovers audience is chopstickchronicles.com.

Website Composition Index
chopstickchronicles.com 2.55% 38.95x
justonecookbook.com 13.22% 33.33x
norecipes.com 2.62% 27.25x
koreanbapsang.com 2.44% 27.14x
maangchi.com 2.48% 25.92x
pickledplum.com 3.02% 24.90x
kimchimari.com 1.21% 24.33x
omnivorescookbook.com 4.38% 23.20x
mykoreankitchen.com 3.87% 23.14x
gaijinpot.com 1.27% 22.50x
Composition Percentage: The overlap percentage between the Sushi Lovers audience and the Web attribute.
Index: A comparison of the Sushi Lovers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sushi Lovers audience is Custom T-Shirts.

Content Affinity Composition Index
Custom T-Shirts 0.04% 15.67x
Vegans & Animal Welfare 2.38% 13.83x
Canadian Seniors Real Estate Research Cluster 0.96% 13.33x
Canada Shopping - Kitchenware 1.68% 12.70x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.65% 12.69x
Vegetarian Diet 14.78% 12.54x
Cooking Recipe & Ingredient Researchers 35.19% 12.02x
Grilling 1.74% 11.68x
Weight Loss & Nutrition Assistance Researchers 11.36% 11.36x
Teaching Abroad 0.13% 11.29x
Composition Percentage: The overlap percentage between the Sushi Lovers audience and the Content Affinity attribute.
Index: A comparison of the Sushi Lovers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sushi Lovers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female